Chapter 2175 Copyright Exchange

In the past few days during the Chinese New Year, there has been a constant flow of text messages, phone calls, and emails to express New Year greetings. Especially now that we have WeChat, it is even more convenient. There are also many relatives who come to pay New Year greetings at home, and they all go to grandpa's place. The old man and father are there to receive them. Normally, they won't show up unless they are next week.

Originally, my mother suggested that we could go out for a walk, or even visit Changbai Mountain.

It's really not interesting.

It's freezing cold, so if you don't go out and suffer the consequences, there are pregnant women and children.

During the Spring Festival, everyone really stays at home.

Play majiang.

There are four tables of automatic mahjong machines.

Zhou Buqi is very lucky, as long as he goes into battle, he can always win. After playing mahjong for only a few yuan, he won hundreds of dollars in the end, and everyone was complaining that he was too lucky.

Zhou Buqi smiled and said that the good luck was brought by Zhao Li Muge and Yan Qiqi, and they were the heroes!

Those who didn't understand the truth were confused, wondering how the two little secretaries who usually didn't talk much became successful ministers; those who knew the inside story were all annoyed, thinking that he was speaking unobtrusively and that there were outsiders present.

Shi Jinglin actually brought her two half-sisters and their mothers over to celebrate the festival together.

Anyway, there are already so many people.

A few more are not too much.

Zhou Buqi played mahjong again that day, and his luck was still very good. He won more than 100 yuan before finishing a round. Looking at the thick stack of change in the money grid, he couldn't help but laugh proudly. laugh.

At this time, Zhao Li Muge came out from the stairs and shouted: "Boss, I have your email!"

Zhou Buqi didn't look back, "I'm busy!"

Zhao Li Muge said: "It's "Pro Evolution Soccer". Mr. Ren seems to have reached a preliminary agreement with Konami. Come and take a look."

"I'll go!" Zhou Buqi's mind immediately flew away from the mahjong game, and he pulled Ning Yameng, who had been sitting next to him looking at the cards, "You come to play, I won all this, don't give it to me No way to lose!"

Ning Yameng pursed her lips, "Brother-in-law, I'm not very good at your mahjong game."

Zhou Buqi said: "I've watched it for several days and you haven't watched it yet? It's okay. If I lose, it's mine. Come on!"

Then, he got up and went upstairs with Zhao Li Muge.

While going upstairs, Zhou Buqi looked her up and down and whispered: "Have you rested? No more pain?"

Zhao Li Muge said softly, "Much better. I don't feel anything when going up and down the stairs."

"Where's Qiqi?"

"She recovered early and was bouncing around the next day."

"Today is the fourth day of the Lunar New Year..." Zhou Buqi recalled Aunt Xue's schedule for the Spring Festival days and whispered, "Tell Qiqi that it will be your turn again tomorrow night, so get ready."

Zhao Li Muge pursed his lips and said with a smile: "What is there to prepare for? You can do it at any time."

The two went upstairs and walked toward the study together.

Zhou Buqi nodded and said to himself: "You have also seen in the past few days that this woman, in the final analysis, has to rely on men for happiness. Wen Zhixia and Shi Jinglin also claimed what they wanted to be at the beginning. It’s not an easy road for independent women to take.”

Zhao Li Muge chuckled and said, "My mother told me this when I was in college."

"Oh? What did she say?"

"She said that the world is not fair at all and is dominated by men. Many women want to pursue equal status, change society, and be equal to men. They should be respected, but this road is too tiring. Many young people , especially college students tend to rush forward with enthusiasm. When you look back when you are older, you will realize how immature you were at the beginning. Recognize the reality and be an ordinary person is the most relaxed and happy."

"Yeah, that's fair."

Zhou Buqi nodded.

Zhao Li Muge said: "Many of my classmates are dreamers, dreaming about becoming a big star one day, or becoming the best in any industry, or looking forward to a vigorous love with Prince Charming. Or something... I'm an art student, so I have a lot of imagination. I don't have that. After seeing my parents' idealism shattered and their loneliness after returning to reality, I think it's better to be realistic. The bubble of love is ideal. Nothing can compare to the ease and ease in life.”

Zhou Buqi looked at her deeply.

I think this girl is really mature.

No wonder she is so beautiful, she is studying in an art school, she is about to graduate from her senior year, and she is still keeping her integrity... It turns out that she has seen the truth of society clearly a long time ago.

Unfortunately, the truth never sounds so warm.

In the study room, Shi Jinglin was reading a book and Ning Lu was reading emails. Neither of them was interested in playing cards.

Seeing Zhou Buqi's arrival, Ning Lu handed over a printed document and said with a smile: "We have really concluded the negotiations for "Pro Evolution Soccer". Take a look, the terms are similar to what you said before."

There are more than 30 specific clauses.

This is just an outline, listing only the most important 7 items.

1. Konami owns all the copyrights of "Pro Evolution Soccer", but leases the computer game copyrights, tablet game copyrights and mobile game copyrights to Changyou permanently and free of charge;

2. Changyou will be responsible for the global distribution of "Pro Evolution Soccer" outside the Japanese market;

3. Changyou will be responsible for purchasing all relevant copyrights and share them with Konami for free.

This is actually the most important one.

It is also the most important transaction.

The reason why Konami is willing to transfer part of the copyright of "Pro Evolution Soccer" to Changyou is mainly due to three aspects.

First, EA’s “FIFA Football” is too powerful and its momentum is too strong. Konami feels that it cannot withstand EA with its own strength and needs to find a helper;

Second, the trend of digital economy has emerged in football, and it has begun to pay attention to the copyright of relevant knowledge in the football field. This has led to "Pro Evolution Soccer" wanting to get many titles from national teams, the five major leagues, and player portraits as it did in the past. authorization of rights. Konami can't spend that much money to compete with EA.

Third, overseas business is declining steadily.

Of course, Konami has no problem with its local business. It has completed in-depth cultivation. "Pro Evolution Soccer" has swept the entire Japanese market, and "FIFA Soccer" has no room for survival.

But the overseas market is not so good.

"FIFA Soccer" has been aggressively grabbing territory in overseas markets in recent years. The reason why it can overtake "Pro Evolution Soccer" is not only due to product-level factors, but also operational-level factors. Konami has no advantage in this regard.

In other words, if you look to the future, "Pro Evolution Soccer" will have no problems in the local market.

Relying on the local market, "Pro Evolution Soccer" is enough to survive.

The same cannot be said for overseas markets. Not to mention the gameplay, the lack of football-related copyrights alone will make it difficult for "Pro Evolution Soccer" to compete with "FIFA Soccer".

And Konami can't solve this problem yet.

Changyou is here, why not let Changyou go up?

Let Changyou charge forward and go against EA. Konami only needs to hide behind Changyou. On the one hand, it still firmly controls the local market, and on the other hand, it steadily receives part of the overseas business income from Changyou every year. Why not for?

What Changyou gets is the copyright for computers, platforms and mobile phones, while Konami cares most about the copyright for console games.

Even investment has been reduced.

Changyou will spend money to purchase relevant copyrights from FIFA, UEFA, and the five major leagues, as well as the player's image rights.

After obtaining these copyrights, Changyou will develop the computer version, tablet version and mobile version of "Pro Evolution Soccer", while Konami will stick to the core basics and develop the console version of "Pro Evolution Soccer".

This is the core transaction logic of both parties.

Trade copyright for copyright.

Another thing that fascinates Konami the most is that Changyou is very ambitious and wants to bid with EA to buy the right to use the "FIFA" trademark from FIFA.

This is not a small sum of money!

If you can actually buy it, that would be great.

Over the past two decades, EA has been operating the "FIFA" brand, investing a total of no less than $500 million in marketing funds. If it could be stopped halfway, it would be equivalent to occupying the minds of football game players for twenty years.

At that time, it will be "FIFA Live Football".

Many players will continue to play the "FIFA" football game according to their inertial thinking, and will switch from "FIFA Football" to "FIFA Live Football".

The other clauses are more about profit distribution and copyright responsibilities.

Because Konami cares most about the Japanese market, and it mainly focuses on the Japanese market.

4. The computer, tablet and mobile versions of "Pro Evolution Soccer" developed by Changyou may not be sold in Japan without Konami's consent. If Konami agrees to sell, Konami will share 50% of all revenue in Japan;

5. The console version of "Pro Evolution Soccer" developed by Konami must be tested by Changyou before it can be sold in overseas regions. Changyou gets 50% of the sales revenue;

6. In principle, the development of other versions of "Pro Evolution Soccer" will be completed jointly by Changyou and Konami, and the revenue sharing will still be 50-50;

7. The brand marketing of "Pro Evolution Soccer" is dominated by Konami in Japan and invested by Konami; in overseas regions, Changyou is dominated and Changyou also pays for marketing expenses.

There were more details that Ning Lu did not print out.

Generally speaking, it is similar to the cooperation framework proposed by Zhou Buqi before. This is basically the idea.

Doesn’t Konami value console games and the local market?

Then do what you like!

By locking the console game copyright of "Pro Evolution Soccer" and the revenue from the Japanese market with Konami, Changyou wants to get other copyrights and revenue from overseas markets.

Zhou Buqi sat down and patted his thigh, "Madge, come here!"

Zhao Li Muge's face turned red, and he glanced at Shi Jinglin cautiously, not daring to go over.

Zhou Buqi reached out and pulled her into his arms, hugging her softly and fragrantly. Then he said to Ning Lu, "Call Ren Yuxin and I'll talk to him."

Shi Jinglin then raised her head and looked at Zhou Buqi, turning a blind eye to the little beauty in his arms, and just asked softly: "Do you want me to leave?"

Although they are a couple, this young lady from the Shi family is very well-educated and has a good sense of proportion.

Zhou Buqi smiled and said, "No need."