Chapter 2328 Choosing Sides

Zhou Buqi met with Nexon's North American President Jin Zhengmin in the office. He had just taken office and was eager to change the status quo. One of the most important things was to increase revenue and reduce expenditure.

Open source is about expanding the market, which is too difficult.

Let’s consider saving money first.

Gotta keep costs down!

How to reduce costs?

This depends on the situation.

If the business in North America is very good, making a lot of money, and profits are rising, then if you want to save costs... the best strategy is for Nexon to set up its own operations team in North America, operate its own games, and only need to pay employees Just the salary.

If the business in North America is not good and falls into losses, this will be different. You can't make much money in the first place, but if you have to spend so much money to support the operation team, the cost will be too high. At this time, you can no longer operate it yourself, but must outsource the operation business.

When Nexon entered the North American market, it was ambitious.

The team is quite big.

We also set up our own operations team.

The results were disastrous. Nexon's games were not adapted to the local environment in North America, especially the popular game "Dungeon Fighter", which was a big hit in the Asian market. It invested heavily in North America and had high hopes, but North American players did not buy it.

As a result, the game suffered serious losses.

After Kim Jong-min came to power, the first thing he did was to stop "Dungeon Fighter" in North America. The second thing is to lay off employees, lay off the entire operations department!

Downsize and spend less on payroll.

Outsource operations.

Outsourced to whom?

The first choice is of course Changyou. Asian companies know more about Asian games. It just so happens that Nexon headquarters seems to be discussing cooperation with Changyou recently.

This is basically within Ren Yuxin's plan.

However, Zhou Buqi did not agree without permission, and followed Ren Yuxin's arrangements, showing a non-committal attitude. He only made two requests to the other party, one was to take over the shares of Game Orange, and the other was to strategically invest in Nexon.

Changyou can cooperate with Nexon, but not just in the North American market.

Both parties can achieve more comprehensive strategic cooperation.

It is worth mentioning that Kim Jong-min also consulted on the film and television business and explored the possibility of adapting Nexon’s game franchises into film and television products.

Boss Zhou is not a consultant to Nexon, so he didn’t give any nutritious response.

However, it can be seen through this incident.

Zhou Buqi now plays a decisive role in the gaming industry. When he came to Vancouver, the gaming industry here became abuzz with a lot of greetings.

He didn't have time to meet those people.

There was not even enough time to coax Zhang Zetian, who had just completed his transformation from a girl to a woman.

Zhou Buqi asked the other secretaries to continue traveling in Canada. He took Sun Wanran with him and returned directly to China to make arrangements for Jiang Fan's assignment.

Compared with its overseas business, Ziweixing's domestic business is relatively secure.

The foundation is very solid and development is going smoothly. Apart from policy risks, there are almost no market risks. In this case, it is a good choice to send domestic elite soldiers and generals overseas, whether for long-term development or short-term experience.

Not everyone likes to develop abroad.

Jiang Fan is one of them.

However, he still accepted the company's arrangement, took on this arduous task, and expressed his willingness to go out and work for a while. But after a few years, he will still come back.

Zhou Buqi readily agreed.

This time Jiang Fan was sent out with a sense of urgency. Kurian almost turned Zi Weiyun into a piece of iron. Whether it is from the perspective of the company's politically correct employment or from the business group's business transparency, it is necessary to differentiate Kurian's territory to a certain extent.

Then, Zhou Buqi met Zhang Chaoyang and Ren Yuxin again.

After listening to Ren Yuxin's description of the plan of the Korean gaming giant Nexon, Lao Zhang became very angry.

Depend on!

Now you know what it means!

This kid is assigning himself a task again!

Zhou Buqi didn't care whether he agreed or not, and conveyed the task in a confused manner. Nexon was not an ordinary game company and had great influence.

It’s not just about making money.

For Boss Zhou, this is related to his long-term plan in the Korean market.

Samsung is interested in Nexon and wants to incorporate Nexon into its own system. But Nexon’s big boss Kim Jung-woo didn’t agree. He even moved the company’s headquarters from Seoul to Tokyo and even went public in Tokyo.

This is really a bit self-motivated.

It would be best to promote reconciliation between the two parties.

Do Samsung a favor and let Samsung’s Prince Lee Jae-yong gain influence over the local gaming industry, thus promoting the personal relationship between Samsung’s Prince and Boss Zhou as well as broader cooperation between industries.

To put it bluntly, even if Nexon is a gaming giant with a market value of more than 10 billion US dollars, it can only be regarded as a bargaining chip in the power field.

Zhang Chaoyang was a little worried and asked Zhou Buqi out for a drink that night, "What if Nexon doesn't agree?"

"Why don't you agree?"

Zhou Buqi was a little absent-minded.

Zhang Chaoyang said: "What if Nexon is unwilling to bow to the chaebol and introduce Samsung's capital anyway?"

Zhou Buqi didn't take it seriously, "They will agree!"

"What if you don't agree?" Zhang Chaoyang also felt that Nexon's Jin Zhengyu was a bit tough, and it was really unnecessary. "They have moved their headquarters to Tokyo. It seems that they are going to carry it to death."

Zhou Buqi said with a smile: "Changyou will make a strategic investment in Nexon this time and obtain no less than 10% of the shares."

"Um?"

Zhang Chaoyang opened his eyes wide and heard the implication of his words.

Zhou Buqi said: "When the time comes, if Nexon really doesn't agree, then don't be polite. Just cooperate inside and outside, and cooperate with Samsung to seize power."

"real or fake?"

Zhang Chaoyang didn't quite believe it. This was not the boy's style.

Zhou Buqi laughed and said, "It's always a choice, either to buy a stake in Nexon, then sell the shares to Samsung, and then nominate Samsung to the board of directors."

Zhang Chaoyang frowned, "Why must we introduce Samsung?"

Zhou Buqi said: "To put it simply, it is just to make money. Now that I have invested in Nexon, I want to obtain capital gains. The better Nexon develops, the more profits will be made. Nexon will definitely be restricted in the Korean market if it goes against Samsung. . Only when the relationship with Samsung is better can Nexon make more money in the Korean market."

"What about the bigger picture?"

"Power."

"Don't get involved in this."

Zhang Chaoyang shook his head.

Zhou Buqi said: "I'm not involved, so I have to pull Samsung and Nexon to work together and let Samsung take the lead. Behind Kakao is Hyundai, and behind Nexon is Samsung. With these two big projects in hand, the Korean market will basically It will be stable. When they reach the scale of Samsung and Hyundai, their first purpose in the local market is not to make money."

Zhang Chaoyang said angrily: "Why are you interested in these things?"

Zhou Buqi said: "I'm not interested. I don't care whether South Korea is dead or alive? South Korea has a four-year presidential system and cannot be re-elected. Before the butt is settled, the president will step down, and the new candidate still has to We can only succeed in the election by relying on the power of the chaebol. The president is just watching the show, and the chaebol is deeply rooted. Strengthening the chaebol's control over South Korea can protect our interests in South Korea. Compared with Cheong Wa Dae and the chaebol, we should stand on the side of the chaebol."

"I go!"

Zhang Chaoyang, a free-spirited man who never participated in the intrigues and intrigues in the power circles, was really shocked by this kid's arguments.