Chapter 2446 Market-oriented operation

This is not unusual.

Market demand determines supply.

It’s the same at home and abroad.

For example, if you own a modeling agency or a film company, you will be in a good position in socializing and have a great advantage. For example, in New York some time ago, the big boss of IMG Group brought a big model Barbara to discuss cooperation with Big Boss Zhou, which would have the effect of getting twice the result with half the effort.

However, in the business market, profit is still the main focus.

Making money is the first prerequisite for cooperation.

This kind of thing is just the icing on the cake and cannot overwhelm the guest.

If it is the blending of power and capital, it will be different. Capital is for making money, and as long as you make money, you will be satisfied. The only purpose of power is not to make money, things like this will be very effective.

For example, some companies took on a road construction project. The road was repaired, but they still couldn't get the money. You need to find a way. The evil way is to go to a nightclub to find a few girls, pretend to be college students, flight attendants, models, actors, etc., and accompany them from the hotel to the nightclub and finally to the hotel.

Once the operation is completed, the account will be recovered.

These are small companies.

If it is a large company, this strategy is a bit too low-end. It can have its own long-term public relations studio and sign a group of beautiful girls in the studio.

Even more advanced is to establish your own song and dance troupe and art troupe.

Zhou Buqi has seen this many times in China.

This is also a way out for the large number of girls who have graduated from art schools in China but cannot find jobs.

But we can watch performances, and we have also gone to KTV to sing together.

There were more invitations, but he didn't participate.

After listening to what Boss Ma said, Zhou Buqi finally understood why the project he had actively promoted in the past year to support the long-term development and international promotion of domestic traditional dramas had not been very effective.

This has been misunderstood!

It is estimated that not only Lao Ma, but also the other partners he invited, including Lao Zhang, Lao Li, Lao Wang, Lao Yu and others, are also murmuring in their hearts.

They were afraid that Comrade Xiao Zhou would go astray and lead them astray.

Zhou Buqi said: "Supporting the development of the opera industry means supporting the opera industry. Without those messy things, just like Bai Xianyong supporting "The Peony Pavilion for Youth", it is a responsibility left behind by history. If I really want to do some singing and dancing How about such a big fanfare for such nonsense as a group? With the help of Jieyu Media, what kind of art troupe cannot be established? Isn’t it justifiable to change the name?”

Boss Ma laughed and said, "Why are you so anxious?"

Zhou Buqi sighed, "As long as you do something, you are destined to be riddled with reputation and reputation. If you don't do anything, you will end up in peace."

Boss Ma asked: "Are you still going to do it?"

"Of course we have to do it!" Zhou Buqi did not hesitate on this point. "Bai Xianyong had no money at all, so he finally launched the Youth Peony Pavilion. The rich people did not support it, and only relied on their literati to destroy it. How effective can it be to help families in need?"

"I'll go!" Boss Ma was a little speechless, "We haven't seen each other for a few months, and I'm getting better and better at speaking."

Zhou Buqi said angrily: "Stop talking nonsense, will you participate?"

Boss Ma said: "As long as you don't want to start a song and dance troupe, but really want to support the promotion and development of traditional drama, then what's the reason not to participate? You have made arrangements over there?"

Zhou Buqi nodded, "We basically have a plan. The theater industry is mainly based on local theaters, which are all public institutions. It is not a good plan to forcefully poach theater actors. It is best to It’s done in a cooperative way, and the actors’ work units are still on their side.”

"How to do it?"

"We are a private drama club here, cooperating with some domestic theaters. We provide funds to rehearse some opera programs that are popular among young people. In the initial stage, we are mainly targeting the three major operas: Kun Opera, Yue Opera and Henan Opera."

"It must be operated in a market-oriented manner."

Boss Ma is also from a Peking Opera family and is quite knowledgeable about the inheritance of drama.

Zhou Buqi said: "Well, it must be marketized. Whether it is Kun Opera or Yue Opera, they were all popular songs back then. But until now, they have lost their vitality in adapting to changes. "Youth Version of Peony Pavilion" is the best example. "It's not that young people don't like drama, it's just that many old artists haven't found a way to make young people like it."

Boss Ma said: "Deyun Club is very good, we should learn from them."

Zhou Buqi smiled and said, "Do you even need to say that? Happy Mahua's offline theater performances are no worse than Deyun Club, which is the drama club under Jieyu Media. It's not that young people don't like watching dramas, right? I like to watch those rigid old-school dramas. Whether it’s drama or cross talk, including Kun Opera, Yue Opera, Peking Opera..."

Boss Ma quickly interrupted, "Beijing Opera, don't move!"

Zhou Buqi waved his hand and said, "We won't move on to Peking Opera. For the time being, we will cooperate with Kun Opera, Yue Opera and Henan Opera. They are mainly southern operas, which can be more open and inclusive. However, this is different from Happy Mahua and Deyun Opera. It is impossible to make money. The sky-high ticket price is not advisable. Basically, you will lose every performance. It is mainly for cultural communication."

Boss Ma said nonchalantly: "There are also many shows on Broadway that don't make money. The domestic theater performance industry has not developed. Deyun Club, Happy Twist... including Renyi dramas are all alternative. But it is much better now. , I see this hope from the new generation of young people. If you work hard, maybe you can really create a domestic Broadway."

"You can pull him down!"

Zhou Buqi didn't listen to his deception.

it's out of the question.

The success of Broadway is not because of how rich and colorful the culture of the United States is and how good its theatrical heritage is, but because Broadway has absorbed outstanding theater troupes from all over the world and performed classic plays from all over the world.

This is impossible domestically.

When a singer holds a concert, the song list must be submitted for review and approval. If the lyricist of a certain song is a controversial person, the song will not be allowed to be performed.

Many foreign dramas have strong satirical themes, so it is impossible for them to pass the censorship in China.

Boss Ma asked: "When will it start?"

Zhou Buqi said: "After the Spring Festival, a few of us will sit down and talk. I can provide the money, but to promote the development of traditional drama, we have to work together. Especially to use the Internet as a communication tool. Make good use of it. What’s popular in China now are all those boy and girl bands from Korea. They’re so smoky. I really don’t know what’s good about them. It’s simply poisoning the minds of the younger generation.”

Boss Ma smiled and said: "You can't say that. The Korean performance... is really awesome. I saw a performance by that girl group once. It was really good. I don't blame young people for liking it."

Zhou Buqi was very contemptuous.

But then I thought of Seo Joo-hyun and Jung Soo-jung, and when my words of contempt came to my lips, I couldn't say them out.

never mind!

If you have to spare others, spare them.

Zhou Buqi brought up the next topic and got down to business, "What's going on? I heard that Taobao has blocked WeChat?"

Boss Ma was unambiguous, "It's true."

Zhou Buqi frowned slightly, "Isn't that outrageous?"

Boss Ma said: "Then what do you want me to do? A WeChat QR code is hung on the Taobao store, and then both the buyer and the seller go to WeChat to negotiate, and the transaction is completed directly using WeChat payment. Doesn't this bypass Taobao? Alipay What else to do?”

Zhou Buqi shook his head, "I don't believe there is no other solution. WeChat payment has no third-party guarantee for Taobao transactions, so how can it be as safe as Alipay? This is not a reason."

In this matter, Boss Ma will not back down, "It is impossible for Alipay to give up the mobile payment track."

Zhou Buqi said with a smile: "The payment business does not make money, but the payment business can bring mobile traffic. With traffic, more financial products can be launched."

"Um?"

Boss Ma's heart skipped a beat.

I vaguely thought there was some kind of spy inside Ali.

Alipay is indeed secretly planning an epoch-making product called "Yue Bao". To make this product a success, the most important thing is to have enough traffic.

The new products are expected to be launched in June.

It is currently in a state of high confidentiality. This kid won't know about it, right?