Chapter 2653 Opening
Next, it’s time to talk about the distribution of copyright.
The so-called platter investment means that everyone jointly contributes money to start a project together and create wealth together. However, after the wealth is created, the distribution rights are in the hands of HBO.
This is the rule.
Whether it's a movie or a TV series, it's the same. Whoever has the control has the right to distribute.
Zhou Buqi fought hard to grab as many distribution rights as possible from HBO. However, he also knows the current situation and the general environment. If he wants to grab too much, it is impossible. If he can grab a little bit of scraps that the other party really doesn't use, it will be very good.
Just like in some monopoly-level companies or institutions, the leftover materials would rather be left in the warehouse to grow moldy and completely wasted than allowed to be taken away by others to create greater value.
This is the place that makes people most helpless and heartbroken. Even if they are full of blood, they have no way to serve the country. If anyone dares to use some private means to use these scraps to do something... If it fails, this is a good thing and no one will be jealous; if it succeeds, at least it will result in the loss of national assets, or more seriously, it will put the thieves in jail.
Fortunately, the TV drama industry in the United States is not a complete monopoly industry. There is a tendency for some giants to monopolize, and they do not rely on forced monopoly of power, but on the soft monopoly of the market.
There is a lot of room for operation.
Everyone is doing it for development and making money.
As long as you want to make money, there can be the best competition. I'm afraid that you don't want to make money, but just want to fight for power. In order to firmly control power, you would rather not make money, and would rather let high-quality resources rot in your hands than let them go.
As a public company, Time Warner still has to make money to boost its stock price.
This is the best news for Zhou Buqi.
HBO is not a monolith. The fundamental purpose of HBO is to make money, which creates great operating opportunities for Zhou Buqi.
Richard is also very excited about this, "The HBO board of directors has agreed and authorized me to handle this matter and truly share copyright to a certain extent."
"Like I said last time?"
Zhou Buqi smiled.
But there is no hope.
The request he made last time was that if the profit of a joint investment project under HBO's operation did not meet expectations or fell into a loss, the distribution rights should be transferred to the investors for operation.
This actually makes sense.
Everyone is doing business together, and your operations are as fierce as a tiger's, but when the accounts are calculated, you actually lose money. Then I'm sorry, you have to follow my method, maybe you can make money?
But even so, HBO is unlikely to agree.
Conservativeness and stubbornness are common shortcomings of almost every traditional company, even Microsoft.
Microsoft, led by Ballmer, is becoming more and more like a traditional company. Its stock price has been depressed for a long time, and its price-to-earnings ratio is similar to that of traditional companies. Later, Ballmer stepped down and new CEO Nadella came to power. The reform strategy adopted was actually one-opening.
Promote Microsoft's "reform and opening up."
Microsoft is a super giant with unimaginable strength and richer resources than Amazon, Oracle, Google, Adobe, Facebook, Yahoo, eBay and other Silicon Valley giants combined.
However, Microsoft in the past was too closed.
As a result, Microsoft's resources have not been fully utilized and their value has not been tapped. After the new CEO Nadella came to power, the path has been one. If Microsoft can't do something well, then don't cling to it, open up resources, and whoever has the ability to develop it will develop it!
Regardless of whether it is Microsoft's own people or outsiders, whether it is Microsoft's domestic capital or foreign capital, anything done with Microsoft's resources ultimately creates value for Microsoft.
With this change of thinking, Microsoft opened up and embraced the market and global developers. Microsoft's energy and potential exploded, and its stock price entered a period of skyrocketing.
The difference is that in the era of Bill Gates and Ballmer, they had absolute power over Microsoft. They could do whatever they wanted, and the board of directors could not stop them.
But in the Nadella era, he promoted the comprehensive development of Microsoft and led Microsoft's comprehensive recovery into a new era. However, his power was greatly reduced and he became a "dispensable" person. Because Microsoft is developing so well and everything is on the right track, Nadella is not that important, and the board of directors can easily interfere with his decision-making. The outside world generally has little respect for Nadella, far less than Bill Gates and Ballmer back then.
This shows how much courage and determination it takes for Nadella to promote Microsoft's opening up.
This shows why some people are called great men.
Even for a company, the road to opening up is so difficult. When a huge country with a population of more than one billion embarks on the path of reform and opening up, this journey will be filled with hardships, forbearance, sacrifices and sacrifices.
Zhou Buqi knows very well that he cannot completely make HBO make changes.
And even if it can be done.
He didn't want to either.
HBO is Netflix’s mortal enemy!
It is impossible for him to vigorously promote the reform of HBO and change HBO's thinking towards market-oriented and open thinking just for the sake of a TV series investment project... Once HBO changes, Time Warner may also change.
Time Warner is also a super giant. It has more resources than MSI Universal, Paramount, and 20th Century Fox combined.
Time Warner's stock price is so low now because they have too many high-quality resources that have not been mobilized.
Just like DC comics.
You know, even though Marvel's superhero movies are now invincible, in the American comics market, DC comics still have higher sales and are more popular.
Americans’ favorite superhero is DC’s “Batman”.
Theoretically speaking, DC is stronger than Marvel!
If only Boss Zhou had shaken his body and showed off his power, it promoted the reform of HBO, and caused Time Warner to make bolder strategic changes... leading to the rise of DC superhero movies.
Once such a butterfly effect occurs, it will really be a cocoon for Zhou Buqi.
It would be great if Time Warner and HBO could continue to be conservative like this!
Now that they are weak, only MSI Global and Netflix can gain better market survival space.
Zhou Buqi didn’t work too hard on the American drama platter project. He wanted to push HBO to open up appropriately, but he couldn’t open up too much. He smiled and said, “Then I’ll listen to your plan.”
Richard said: "For platter cooperation projects where the annualized return is less than 3%, HBO can give up part of its distribution rights to the partner to ensure that the project returns are maximized!"
This is what Zhou Buqi values most, but he frowns, "Just a part of the distribution rights?"
Richard was helpless, "Zhou, believe me, I have tried my best to fight for it. It is impossible for us to transfer all the distribution rights. This will endanger the survival of HBO's core business."
"Core Business?"
"Well, it's mainly the TV business."
"Oh..." Zhou Buqi thought they were ridiculous and asked calmly, "Then what aspect of the distribution rights you have released?"
Richard smiled: "The part you care about."
"Um?"
Zhou Buqi raised his eyes.
Richard said: "Streaming rights."
"real?"
"That's it. For all Platter Investment's cooperation projects, if HBO fails to generate enough profits from subsequent operations and the annual income is less than 3%, then it is willing to share the distribution rights of the streaming media copyright with its partners. Zhou, this It’s really something I put in all my efforts to accomplish! It’s really not easy to get the board of directors to agree to such conditions!”
