Chapter 3189 Better to break than to bend

Li Zairong ran over in a hurry.

This is a temporary arrangement.

It was in a hurry and wasn't originally planned.

However, he had to make this trip.

Because this is so important, if it is not handled well, it may cause Samsung's self-developed chip business to suffer a fatal blow. The road to self-developed chips is really difficult. The more high-end the chip, the stronger the blocking effect and the greater the resistance.

Just look at the situation in the United States. Even the apples are flat.

The latest news is that there seems to be the latest industry trend in the patent litigation between Qualcomm and Apple. The assessment agency does believe that Qualcomm has a certain degree of monopolistic behavior, and also believes that Apple has infringed Qualcomm's patents.

Then the problem becomes serious.

Is Qualcomm's monopoly more harmful to Apple, or is Apple's infringement more harmful to Qualcomm?

Both sides are at fault.

If one party is right, the other party would not dare to engage in such a public and frontal confrontation.

The main point of intersection now is to see who made the more serious mistake.

My harm to you is 10 points, and your harm to me is 100 points. Even if I made the first move, you were overly defensive and you have to pay me a certain amount of compensation.

Because there is a more important point behind it.

There is a powerful intellectual property alliance behind Qualcomm.

In addition to Qualcomm, patent giants such as Ericsson and Nokia have also launched lawsuits against Apple. Ericsson, in particular, can be said to be attacking from all sides, operating in seven or eight countries in Europe and the United States, demanding a ban on the sale of iPhones.

It can be said that the global patent war is about to break out.

Can Apple withstand it?

Li Zaiyong was worried.

After analysis, his team finally gave a very pessimistic result. Even if it is as powerful as Apple, it is also difficult to defeat four opponents with two fists. It is difficult to compete with the European and American patent systems that have been built for decades. Qualcomm is the core of the mobile phone patent system. It is almost impossible for Apple to defeat Qualcomm in the patent war.

The final result...

It is very likely that Apple compromised by ceding territory and paying compensation.

So Li Zaiyong was very nervous.

He didn't want Samsung to fall into the same passive situation as Apple. He wanted to take action quickly. He would rather shed more blood, but also quickly settle the possible turmoil. He wanted to negotiate peace with Ericsson quickly and prevent the patent war from spreading to Samsung. .

It is a good strategy to find boss Zhou to cooperate and face the patent war together.

Zhou Buqi has also formed his own response plan.

He was invited warmly.

I originally wanted to visit the Asda temporary headquarters here with him first. After all, this is my first time here, so I have to show him around politely, otherwise he will look too petty, as if he has some treasure at home for fear of being seen by others. .

One thing that technology companies are very friendly about is sharing and communicating with each other.

But Li Zairong was not in the mood. After a few pleasantries, he hurried to the conference room to start cooperation negotiations.

"Ericsson's matter is very urgent!" Li Zaiyong couldn't wait and mentioned this issue quickly after sitting down. "The Indian market is just the beginning. If we don't come up with a solution as soon as possible, it will definitely spread to the world. "

Zhou Buqi sat on the right side of the negotiation table. Although he was just an ordinary director of Aisda, he sat in the middle position and said in a deep voice: "That's true. I really didn't expect that Ericsson would be like this this time." ferocious."

Li Zaeyong said: "You know about Apple, right? Ericsson originally initiated a lawsuit against Apple in the United States, but Apple refused to compromise. Ericsson immediately escalated the incident and launched similar lawsuits against Apple in many European countries. Ericsson's hand These 3g/4g patents are all standard patents and will be used in every smartphone.”

Zhou Buqi nodded, "If you use someone else's patent, you should pay the patent fee. This is a matter of course."

"But the price is too unfair." Li Zaiyong sighed, "Ericsson should treat everyone equally. It cannot be that Qualcomm's chips are low-priced and other mobile phone chips charge exorbitant royalties. This is helping Qualcomm use its monopoly position to suppress its peers. "

Zhou Buqi said seriously: "That's true. Mobile phone manufacturers should fight for their own rights."

"Huh?" Li Zaiyong was slightly startled, thinking that his words were all empty talk, so he went to ask, "How can I fight for it?"

Zhou Buqi suggested: "Isn't there a standard for FRAND rates in the mobile phone industry? We require global communications companies to ensure global fairness, reasonableness and non-discrimination in essential patents for 2G-5G standards. For Qualcomm The price of our chip is $2.50, but our chip is more than $5, which already constitutes discrimination.”

"Uh..." Li Zaiyong was stunned for a moment, "Isn't this okay?"

Zhou Buqi said: "Why not? Since Ericsson wants to resolve the differences through litigation, we can also go to the UK to sue and let them review the FRAND rate based on the inconsistency of Ericsson's patent prices."

Li Zaiyong had a headache, "This matter is quite complicated. In fact, according to Ericsson's standards, there is a fair model."

"fair?"

"The strong binding terms of Qualcomm chips make it impossible for mobile phone manufacturers to escape this standard patent when using Qualcomm chips. For patent manufacturers, it means that they can collect money from Qualcomm on a fixed basis without operating funds. . Instead of using Qualcomm chips, patent manufacturers need to set up technical teams to dissect the products in the market and analyze them one by one. They also need to hire legal consultants and negotiation experts to negotiate with these manufacturers..."

"Isn't that a reason?"

Zhou Buqi pretends to be ignorant and is a bit of a fool.

Li Zaeyong said: "From Ericsson's perspective, the two are actually in the same revenue model. Although Qualcomm's chips have lower rates, Ericsson's operating costs in Qualcomm's chips are also lower."

Zhou Buqi didn't seem to listen to this, "It doesn't matter, what happens, just let the court decide!"

Li Zaiyong had some bad premonitions in his mind, "But if we go to the UK to counter-file, it will delay the timeline for a long time."

"Then drag it! One of my principles is to bend rather than bend!"

Zhou Buqi showed a heroic spirit.

Li Zairong cursed in his heart, but it was better to persuade him, "But India can't wait any longer."

Zhou Buqi hummed: "What's the point of not waiting? It doesn't matter! At worst, we won't go to the Indian market! We'll wait until the British verdict comes down! Samsung and Asda's market, can't they survive without the Indian market?" "

Li Zaiyong almost vomited blood, "This is not just India. Once India does not handle it smoothly, it will inevitably spread to the global market."

"The global market is the global market, it doesn't matter to me!" Zhou Buqi said very energetically, "The worst case scenario is that Asda will go bankrupt? What else can I do? Without Asda, I still have seven or eight listed companies. I don’t miss this one!”

After hearing this, Li Zairong almost slipped out of his seat and under the table.