Chapter 556 Search Set Sail

Winning Sogou will be an extremely important addition to Ziweixing's strategic map.

If you do it yourself, it will take at least 16-20 months for Weidian Search to be introduced to the market. At that time, the domestic search pattern had been finalized, and all kinds of messy search engines were either closed or abolished.

Even Google is almost unable to continue. It is constantly affected by relevant departments and policies, and the server often has problems.

Baidu is already a dominant company, basically forming a monopoly situation.

Then it will be too late.

But after taking down Sogou, the search pattern has changed.

Sogou's second-generation search engine has just been launched. There is definitely a big gap in search technology compared with Google and Baidu, but it is already better than ordinary domestic search engines.

It doesn't count as smashing the "micro-point" signboard.

At that time, the second generation of Sogou will be launched directly under the banner of "Micropoint Search", becoming a new search force.

This step is very important.

It also plays a vital role in the strategic framework of Ziwei Star. The acquisition price of 100 million US dollars must be high. But this is a service strategy, no matter how much money is spent, it is worth it.

After Zhang Chaoyang left, Zhou Buqi immediately convened a decision-making committee to report the news.

Xu Liangjie was also specially invited in.

"$100 million? Sogou?"

When Wang Haoyang heard the news, he almost vomited three liters of blood, his face was like gold paper, as if he had lost half his life.

Ziweixing has only 160 million available funds on its books, and it is still relying on Shi Jinglin's group buying, and finally accumulated a family fortune. $100 million for a little dog? Nearly 800 million Chinese yuan?

Wang Haoyang has only one feeling, Boss Zhou, please kill me!

Zhou Buqi immediately explained to him, and said with a smile: "The acquisition of Sogou does not cost a penny in the book. I will go to the United States immediately to solve the financial problem."

Wang Haoyang was surprised: "Financing?"

Zhou Buqi talked about Google's acquisition of YouTube again.

Naturally, morale is boosted.

Wang Haoyang was still heartbroken, and said that he would organize a negotiating team and go upstairs to talk to Zhang Chaoyang. The price of 100 million US dollars was too inappropriate.

He also warned Zhou Buqi, saying that you are young and vigorous, so that you can only talk about business in the future, not about money.

How could the big boss personally go into battle?

Let the people below talk first, the discussion is almost done, and the big boss will come forward to make a decision, and it will be almost done. Professional things should be done by professional people.

Zhou Buqi said that he would accept it humbly, and he must remember it in the future, so he will not be reckless.

Once Wang Haoyang is settled, it's time to talk about business.

Search business, officially launched!

Zhou Buqi decided to set up a fifth business group, the search business group, after the micro-point business group, social business group, campus business group and SP business group.

After the acquisition is over, Wang Xiaochuan will be appointed as the vice president of Ziweixing and concurrently the president of the search business group.

Then, set up a search decision-making team, the team leader is Zhou Buqi personally in command, the deputy team leaders are Xu Liangjie, Cheng Binghao and Wang Xiaochuan, and the team members are Guo Pengfei, Ji Zian, Zhang Yiming, Fei Mingke, Gan Yang, Luo Ji and others .

The reason why a search business decision-making group is set up outside the search business group is to show that Ziwei Star attaches great importance to the search business, and to balance workplace politics.

Whether it's telling stories from Ning Yaxian or learning from many industry leaders, Zhou Buqi is extremely sensitive to workplace politics.

If one is not handled properly, it will cause great harm to the company.

In Ziwei Star, Xu Liangjie, the senior vice president, is a veteran of search. He developed the world's first-generation search engine in the 1990s. Cheng Binghao, chief technology officer, has a strong background. He is responsible for all search-related businesses under Sina, including iAsk.

In terms of positions, both Xu Liangjie and Cheng Binghao are Wang Xiaochuan's superiors, and in terms of age and industry experience, they are both seniors.

Even holding more shares.

After the acquisition of Sogou is completed and Wang Xiaochuan becomes the president of the search business group, will his power be interfered with? Will his decision-making be checked and balanced?

Once there is a disagreement, who will take the lead?

These are potential crises.

However, Xu Liangjie and Cheng Binghao couldn't be excluded from the search business. There were two tech giants in charge, and it would be a waste of resources if they weren't properly utilized. Moreover, Sogou in the previous life was also very average, at least not surpassing Baidu.

If the strength of the individual is not enough, it must be entrusted to the collective.

This search decision-making group is to be headed by Zhou Buqi. Xu Liangjie and Cheng Binghao could pay attention to the search business, but they could not intervene directly, nor could they directly order Wang Xiaozhou. It needs to be reported in the affairs group and decided by Zhou Buqi. If there is a disagreement in thinking, it will be decided by Zhou Buqi.

Through this decision-making group, relieve Wang Xiaozhou's pressure, avoid the interference of workplace politics, and form a supervision group centered on Zhou Buqi to guide Wang Xiaozhou's work.

As for the members of the group... Wang Xiaochuan came by airborne. He has no qualifications and no factions. He is a complete newcomer, and it is difficult to establish his own authority in a short period of time.

But to do search, the cooperation of other business departments is indispensable, and Wang Xiaozhou may not be able to communicate with him. You can do some coordination work through this affairs group.

In short, Ziweixing will devote the greatest resources and the best team to start the search business!

The specific major policies are deployed by Zhou Buqi himself.

Fortunately, he has made outstanding achievements repeatedly, and everyone has some blind admiration and confidence in him. Otherwise, this layman may be distracted from the beginning in such a high-end technical field.

Zhou Buqi is full of confidence in this.

Recently, he had in-depth communication with many people about the search business, coupled with some advantages of foresight, he made the most appropriate and complete deployment.

In terms of strategy, ten rockets!

In the previous life, Sogou's success relied on the three-stage rocket and achieved certain results. It is the second largest search platform in China after Baidu.

In this life, Zhou Buqi has played a bigger role and has more resources to call upon.

Micropoint Security Guard, Micropoint Antivirus, Micropoint Input Method, Micropoint Notes, Micropoint Compression, Micropoint Music, Micropoint Browser... So many basic software that directly face users are enough to make the brand effect of "Micropoint" more powerful. Stronger, more attractive.

Sogou search has been done, there is no reason for Weidian search to fail.

In terms of execution, focus on content!

Baidu's market share is higher than that of Google, and the most fundamental point is to rely on the content of the platform itself.

Nowadays, Chinese people mainly use search engines to do three things——

First, simple search.

For example, where is the capital of North Hebei Province? When is Andy Lau's birthday? How to make egg fried rice?

Baidu relies on Baidu Zhizhi, Baidu Tieba and Baidu Encyclopedia, and relies on its own content to achieve a better user experience than Google.

In the first round, Baidu VS Google, Baidu wins.

Second, search for beautiful pictures.

In this regard, Baidu and Google are similar. Even Google has done more, often can find some indecent images that violate laws and regulations, and have been warned by the authorities. But Baidu can bypass the censorship mechanism. The content of Baidu pictures is relatively healthy, but it can find more non-compliant small websites, which is more attractive.

The second round, Baidu VS Google, Baidu wins.

Third, search for free music.

This is a blatant infringement. Google is relatively introverted, especially foreign music, which is very restricted. In July this year, Baidu acquired Qianqian Jingting and integrated it into Baidu MP3, completing the transition from platform content to self-produced content, and taking over all the free music in the world.

The third round, Baidu VS Google, Baidu wins!

Zhou Buqi has talked with Zhou Shaoning many times, and he knows Google's difficulties.

It is a large international company, and its actions in China will not only affect the domestic market, but will directly affect its overseas image. For example, for pirated music, the three major music giants Sony, Warner, and Universal cannot sue Baidu, but they can sue Google.

However, Weidian has no worries in this regard.

Micropoint Search has no international ambitions, and it is enough to gain a firm foothold in the local market. If you go to an overseas market, you will be instantly killed by Google.

So what Baidu can do to make pictures of beautiful women, so can Weidian. In particular, in order to provide users with a better image search experience, Sogou spent a high price to acquire Graphics World last year, and opened the map search function, achieving industry leadership.

Searching for free music, what Baidu can do, so can Weidian.

Not a big problem.

The most important thing is to look at the content search.

For a simple search, Weidian will do its own Weidian Q\u0026A and Weidian Encyclopedia, and then it will be discussed in detail whether it can do Weidian Post Bar according to the situation.

However, Micropoint cannot only be satisfied with simple search, but must have a longer-term vision and higher pursuit.

Google won't last long in China.

After Google leaves, what will happen to Google's user base? Letting them switch to Baidu is almost like killing them. Micropoint Search must be prepared in advance to pick up those high-end users and meet their complex search challenges.

If you want to do complex searches, you must have a strong technical accumulation.

As far as search technology is concerned, Baidu is not much worse than Google, and even higher than Yahoo and Microsoft. Judging from the search results, there is a huge gap between Baidu and Google, not much stronger than Yahoo and Microsoft.

Why?

Because to do search, you need not only search technology, but more importantly, in the era of information explosion, big data processing in massive information, and the technology to quickly screen useful information from it.

This is the biggest technical dependence of Google search.

Micropoint Search is much worse than Baidu in terms of search technology, not to mention Google. Big data processing... I have no clue, and I haven't started it yet.

If you want to take over Google's high-end users, you can only use tricks.

Learn how Baidu beat Google in the field of simple search - self-produced content!

Self-produced professional, high-end content!

Fortunately, Zhou Buqi had already made plans for this.

It is Weizhiwang!

Maybe relying on Weizhi.com, before Google leaves China, Weidian Search can snatch a large number of high-end users from Google. It may not be impossible to rely on Xiaonei.com and Youyou.com!

Zhou Buqi was full of ambition and said impassionedly: "Today is September 25th, I request that, before December 25th, the relevant supporting products of Micropoint search, Micropoint browser, Hellogonavigation, Micropoint music, Micropoint encyclopedia , Weidian Q\u0026A, all internal versions must be launched! Wang Haoyang!"

"exist."

"Hurry up, talk if you can, and let it go if you can't agree. 100 million US dollars to supplement our ecosystem, no loss! Don't waste time, next month, I want to see Ziweixing complete the acquisition of Sogou!"

Wang Haoyang took a deep breath, as if issuing a military order, and said loudly: "Guaranteed to complete the task!"

After a meeting, he really saw Boss Zhou's 3D layout of the search business clearly, which can be said to have formed a three-dimensional blow to Baidu. Many things have been done since two years ago.

Looking too far!

It's so exciting too.

With such a boss, it is hard to fail!