Chapter 614 The Opportunity of Instant Messaging

Exam, exam, exam.

Zhou Buqi is very low-key, he goes and returns quietly, and he doesn't even have time to have lunch with Wu Yu, because he is a bit busy at the end of the year.

In addition to the security business, search business, and mobile phone business, Zhou Buqi also paid attention to a very important business-domain name business.

Ordinary domain name business, he doesn't care at all.

For example, several domain names sold in the United States were either given to the company for free, or given to Senior Sister Zhen as a bonus to help her have a better life there.

But this time the business is different, very important!

An invitation from China Mobile to acquire the domain name of feixin.com.

When Zhou Buqi received this email, he was shocked immediately.

Feeling that he had found a way to defeat QQ, he immediately called Cheng Zhenping and said excitedly, "China Mobile is going to build an instant messaging software, do you know?"

Cheng Zhenping looked bewildered, "What?"

"Well……"

Zhou Buqi was speechless.

I had no choice but to half-guess and half-fudge, explaining to him that I have a domain name of feixin.com in my hand, and the text version should be "Feixin". As the name suggests, this should be a platform similar to SMS service. In connection with the difficulties encountered by China Mobile in the past year, this project must be to make up for the loss of Monternet.

Cheng Zhenping is indeed a senior person in the SP field, and he immediately reacted and slapped his thigh, "So that's the case! I just said, how could China Mobile help QQ so kindly!"

"What's the meaning?"

"Monternet's QQ needs to send messages through SMS service. In order to attract users, China Mobile used to have a free trial policy for the first month and pay for the second month. However, since last month, China Mobile has canceled this policy. Affected by this, QQ’s income from Monternet stopped falling and rebounded. It is said that the income from Monternet last month exceeded 70 million yuan, and this month may be close to 100 million yuan. From this point of view, it is for its own products .”

"100 million? So much?"

Cheng Zhenping said: "QQ business is the largest business of Monternet, with more than 23 million users. Except for more than 1 million mobile QQ users, most of them are Monternet users. Expenses are split 50-50... just this fee alone can be divided into 50 million. Moreover, QQ has also added other 2.5G products such as WAP and ring tones, and the benefits are significant.”

Zhou Buqi nodded, and asked, "By the way, isn't Embarrassed going to Monternet? Last time I read the report, it said that it gave a wave of recommendations, and the number of users exceeded 1 million?"

Cheng Zhenping said with a smile: "That was all last week, and now the number of users has exceeded 4.5 million."

"So much?" Zhou Buqi was shocked, unbelievable, "Isn't this development speed too fast?"

Cheng Zhenping shook his head, "Embarrassing is a new product, and we will still enjoy the policy of free trial for the first month within half a year. Now it is the free period, so there must be a lot of users. After the free period is over next month, the number of users will drop sharply. "

"According to Monternet's statistics in the past, how many can be retained under such circumstances?"

"About 70%."

"What are you kidding?"

Zhou Buqi was shocked again.

What kind of god-level product can achieve this level of paid conversion rate?

Cheng Zhenping saw that the boss didn't know how to do this, so he coughed lightly, "There is actually an automatic subscription agreement. This month is a free trial, but as long as you try it, it is equivalent to accepting this agreement. Unless the user sends a text message or calls Call the customer service and explain that you want to cancel the subscription to this service, otherwise starting from next month, the fee will be automatically deducted on the 1st of each month."

Zhou Buqi twitched the corner of his mouth, "Is it really okay if the routine is so deep? Isn't it about purifying the bad SP market now?"

Chen Zhenping said: "This is set by the operator and has nothing to do with the content provider."

Zhou Buqi waved his hand, "Then let's not talk about this, and continue to talk about Fetion, this is a big deal!"

Cheng Zhenping nodded approvingly, and said seriously: "I thought Montnets was helping QQ, but I didn't expect to use QQ as a test product to ask for directions for our own products. But it's normal, QQ has occupied Mengwang. Half of the net is not an exaggeration. With such a big piece of fat, China Mobile will definitely not be willing to let other people's saplings bloom and bear fruit on their own land, and will take a share of the pie."

This is a normal business routine.

Just like Apple's app store, once an amazing new product appears, Apple can take the advantage of being the master and turn it into its own iPhone product.

Zhou Buqi said: "No matter what, China Mobile has a big business, and Montnets has kidnapped QQ. What MSN can't do, Fetion may really be able to do."

Cheng Zhenping was slightly taken aback, and tentatively asked: "Boss, what do you mean... want to cooperate with China Mobile and participate in the development and follow-up operation of Fetion?"

Zhou Buqi said: "We also do social networking. A national-level instant messaging software is very important. You have also seen the momentum of QQ. All Penguin's business is inseparable from QQ as the core. MSN can't be counted on." , Fetion might be our chance."

"Boss, what should I do?"

"To get in touch with Mobile, go and inquire first. Well, you can discuss it with He Yang later. If you can win this case, it will play a vital role in the overall situation of Ziwei Star in the future."

Cheng Zhenping took a deep breath, with a serious expression, "Well, I understand."

...

Boss Ma was speechless.

According to the latest news, Zhou Shaoning, the president of Google China, confirmed his resignation, which was confirmed by Google headquarters. He became even more concerned, and went to Beijing three times in a row to meet Zhou Shaoning, trying to persuade him to join Ali's camp and do express delivery.

In the past two years, he has dealt with many courier companies, and even through Taobao, he has specially supported a new courier company - Yuantong.

In order to express his gratitude, the boss of Yuantong also wanted to tie himself firmly to the chariot of Ali, and expressed his willingness to give Boss Ma 20% of the shares for free.

But Boss Ma didn't care about money, he didn't like it at all, so he refused.

In his eyes, YTO is a low-level labor-intensive express company with no technical content, which does not match Ali's grand strategy. Short-term cooperation is not suitable for long-term strategy.

But looking at domestic express companies, they are basically reckless.

There is no way, I can only cultivate it by myself.

The target he is looking for is Zhou Shaoning, and he wants him to go to Hangzhou to be a smart express company with high-tech content and grow up with Ali.

It's a big dream.

Unexpectedly, the kid from Ziweixing cut off his beard in advance!

Moreover, they weaved a bigger dream, expressing that they want to build a mobile phone empire in the next era of wireless Internet!

"Damn! As far as the ability to fool you, you people from the Northeast are the best!"

For this reason, Boss Ma specially called Zhou Buqi out for a meal to complain.

Of course, the complaints are false. Such a big businessman would not just complain when they sat down to eat together. Boss Ma said that eBay has been defeated by Taobao, and the next step is Taobao fighting against itself. Next year, the Taobao customer project will be an important strategy for Ali, and we hope to further cooperate with Ziweixing.

Zhou Buqi politely declined, saying that Xiaonei's group buying is only for self-operated boutiques. However, Weimi.com is the first Taobao customer website, and it can cooperate with Taobao to carry out certain business changes.

Weimi.com has been operating as a Taobao customer for half a year, and has promoted more than 700,000 orders in total, with a total turnover of more than 24 million yuan. Weimi received a share of 4.6 million yuan, which is nearly 20%.

There are also some hard and soft advertisements made by Weimi.com for Taobao. In the past six months, it has received 8 million from Taobao.

As Taobao gets better and better, next year, this amount will suddenly increase, and the income of 30 million will not be able to stop it.

Profitable, of course, to cooperate.

Boss Ma said with a smile: "Xiaonei.com is not good for group buying, how about friends.com?"

"Um?"

"The current traffic of Youyou.com is not low. It must have more than 10 million daily active users, right?"

"No, 8 million."

"Awesome! It's almost the same as Taobao!"

"hehe!"

Zhou Buqi wanted to spray him in the face.

My heart said that you can really brag!

Can Taobao’s traffic compare with Friends.com? Friends.com has 8 million daily active users, that is 8 million registered independent IP users, and each user is real. Moreover, most of these 8 million people are white-collar workers, college students, and civil servants, and they are all mid-to-high-end users with certain Internet knowledge.

What is Taobao's 8 million traffic?

Many people don't even have an account.

When browsing other websites, I clicked an advertisement for no reason, and then jumped to the Taobao page. 30% of effective users is not bad.

Boss Ma is not impatient, blushing or embarrassing, and there seems to be a flowing brilliance in his eyes. He is quite charming and touching. What a pity."

"what do you want?"

"Why not open a Taobao channel on Moments.com?"

"Um?"

Zhou Buqi's heart skipped a beat, and his eyes couldn't help but darken.

An old horse is indeed an old horse, right in the words!

Advertising, e-commerce and games are the three major ways to monetize Internet traffic.

Boss Ma went on to say: "Alibaba's mother will be Ali's key development strategy next year, and we will develop it at all costs. You have also seen that Taobao's advertisements are overwhelming on the Internet, and they are everywhere on various large, medium and small websites, all of which have attracted netizens. boycotted it, which had a very bad impact on Taobao's brand."

Zhou Buqi laughed and said, "Yo, you still know?"

Boss Ma said: "This is the God of Wealth... It's Sun Tongyu's idea. He has to do this in order to compete with eBay to grab the market. It will not happen in the future. EBay is finished. Taobao wants to change its marketing concept and change the inherent characteristics of netizens. train of thought."

"The marketing idea you mentioned is the Taobao business alliance?"

"Yes, the money we spent on advertising on major websites in the past will be invested in Alimama...that is, the Taobao business alliance you mentioned, and the investment will be even higher!"