Chapter 997 Three Kingdoms Illustration

Turn on the computer, and sure enough there are a lot of pictures.

It's amazing.

Also very fucked!

These pictures are all illustrations of characters from the Three Kingdoms, each of which is very exquisite and full of artistic atmosphere, and looks very compelling at first glance.

But the problem is...

Even if Zhou Buqi doesn't know much about art, he can tell at a glance that these illustrations are drawn by Japanese, and each painting is full of Japanese aesthetics.

The atmosphere of the illustrations throughout the story is a bit like the opening ceremony of the Tokyo Olympics, which is very weird and frightening.

It feels like Guan Yu, Zhang Fei, Ma Chao, Huang Zhong and other murderous generals are not fighting with swords and swords in the battlefield, but reflecting in their own dreams and looking at the world from the perspective of a third party.

There are more charms, thicker layers, but less impact.

Especially from the perspective of a Chinese who loves the culture of the Three Kingdoms, these pictures are simply unreasonable, absurd and absurd, and the bloody soul of the legendary brave general is lost in the painting.

It doesn't feel as good as the character paintings in the stand-alone game "Three Kingdoms".

Of course, there is no analogy between entertaining illustrations and artistic illustrations. Zhou Buqi can only laugh at himself that his artistic appreciation is a bit poor. It's like he prefers Picasso's paintings when he was young, because he can understand them. On the contrary, after Picasso became a master, his artistic level was perfected, and his paintings were a little hard to appreciate.

Seeing that he was looking at it seriously, Wu Yu asked with a smile, "Husband, all boys have collected Water Margin cards, have you ever collected them before?"

Zhou Buqi nodded, "Yes, I have collected it."

He was a little funny when he mentioned this.

When Xiaodangjia Instant Noodles launched the Water Margin card, it was really popular all over the country. At that time, Xiaodangjia instant noodles became the only snack among their classmates, and they spent all their pocket money on instant noodles just to collect Water Margin cards.

Many people even bought a lot of instant noodles and couldn't eat them at all. They kept the cards and threw away the noodles.

Wu Yu said proudly: "Do you know why Uni-President launched the Water Margin card back then?"

"Oh?" Zhou Buqi was curious, "Why?"

Wu Yu pretended to be deep, coughed lightly a few times, and said softly: "That's a long story..."

Zhou Buqi was angry and funny, and told Ning Yaxian to close the door and not to disturb her. Then he pulled Wu Yu to sit on his lap, and said with a smile, "Don't be tricky, speak quickly."

Wu Yu said with a light smile: "The TV series "Romance of the Three Kingdoms" was broadcast in Japan back then. The painting collection "Painted Scrolls of the Three Kingdoms" in the background are just these pictures. Well, this is only part of it. If you want to see the complete works, you have to buy the paintings, which are not available in China, so you have to go to Japan to buy them."

Zhou Buqi nodded, "I knew that these paintings were drawn by Japanese, and they don't conform to our aesthetics at all."

Wu Yu went on to say: "At that time, after the release of this collection of paintings, it was very popular. Zheng Zigong was still a newcomer in the illustration industry at the time, and he became a world-class illustration master in one fell swoop by relying on this set of works. "The Promise" The early figure painting design was also drawn by him."

"What does that have to do with the Water Margin Card?"

"Because after the "Painted Scrolls of the Three Kingdoms" was released that year, Zheng Zigong also publicly said that he would draw a series of illustrations of the 108 generals of the Water Margin. The boss of Uni-President saw the "Painted Scrolls of the Three Kingdoms" and liked it very much and treasured it. Several sets. I also heard that the other party is going to draw the heroes of the Water Margin, so I immediately got inspiration."

"Inspiration for businessmen!"

"Well, it's similar to our blind box idea. The Water Margin card is also selected blindly."

Wu Yu said repeatedly.

Zhou Buqi said: "Gambling tables, lottery tickets, Water Margin cards, gashapons, lucky bags, and blind boxes are all similar in essence. Well, not counting lottery tickets, they are better than gaming tables."

Wu Yu pouted and said, "Honey, do you want to listen to me?"

Zhou Buqi smiled, "Okay, let's talk! Keep talking!"

Wu Yu snorted: "At that time, the boss of Uni-President heard that Zheng Zigong was about to launch a painting of the heroes of the Water Margin in two years, and he was very anxious. He planned to release the national style version of the illustration of the One Hundred and Eight Generals of the Water Margin within two years. Then, he urgently searched for a painter. It took him two full years to finally paint the Heroes of the Water Margin. Then he made up the story and turned it into a Water Margin card, which was sold together with Xiaodangjia Instant Noodles. At that time, the Water Margin card It was released at the same time as "The Scroll of the Water Margin". The most popular in China is the Water Margin card. This style of Chinese painting is more popular among Chinese people. But in the Japanese market, they prefer the expressiveness of the paintings of "The Scroll of the Water Margin". "

Zhou Buqi took it seriously, "You are right."

Wu Yu blinked, looking suspicious, what makes sense?

Zhou Buqi laughed and said: "Our blind box will be a series of hand-made figures of the Three Kingdoms. Past business cases can be used as a reference. "The Painted Scrolls of the Water Margin" is more popular in Japan, and the Water Margin card is more popular in China. It is more popular. For the same reason, "Emaki Three Kingdoms" is popular in Japan, but here in China... there will be a different design."

Wu Yumei's eyes widened, "Honey, you're too smart, aren't you? I just said the beginning, and you thought of my train of thought?"

Zhou Buqi said: "It is impossible for us to design a set of figures of the Three Kingdoms according to the Japanese aesthetics and sell them in China. We should defend the local culture, just like the Water Margin card, and redesign it for the local with the style of the country."

"Plagiarized my ideas." Wu Yu curled her lips and snorted coquettishly, "Then I'll test you again. It took two years for Tongyi to draw the Water Margin card. The Japanese market is easy to say, just follow the "Escroll Three Kingdoms" That’s fine. But in the domestic market, we don’t have templates, so if we design from scratch, it may take two years, and it will be too late.”

"Well, do you have an idea?"

"Yes, I will test you now."

"this……"

Zhou Buqi really couldn't think of any good ideas for a while, if he just found a few painters to draw the characters of the Three Kingdoms, the quality would definitely not be high.

Seeing that he was stumped, Wu Yu was very happy and couldn't help laughing, "How is it? Can't figure it out?"

Zhou Buqi looked at him curiously, "Have you figured out a solution?"

"certainly!"

Wu Yu raised his chin slightly, looking rather smug.

Zhou Buqi smiled and asked, "What is it?"

Wu Yu coughed lightly, then started to play tricks again, and said leisurely: "Think about it, why was the Water Margin card so successful back then? I think there are three main aspects. First, it satisfied the fun of collecting cards for young people; second, it opened up The sales market for crispy noodles; third, a defense of local culture. We can learn from successful experiences and carry forward..."

Zhou Buqi patted her soft buttocks, and said angrily, "Stop playing bureaucratic with me!"

Wu Yu giggled, then squeezed her eyes, "A board game has just been released in China recently, and it's very popular in the capital, especially in universities. Do you know what it is?"

"What?"

""Three Kingdoms"."

"oh……"

Zhou Buqi suddenly realized and understood her train of thought.

Wu Yu selfishly gave him science popularization, ""Three Kingdoms Killing" was designed by a graduate of Communication University a few years ago, and later it was commercialized and made into a card game, forming a board game. It was launched in January this year. It is said to have sold hundreds of thousands of sets.”

Zhou Buqi thought to himself.

This idea seems to work!

Let the blind box of the Three Kingdoms link up with the board game "Three Kingdoms Killing". The hand-made image of the blind box matches the skin of the characters in "Three Kingdoms", one is a 3D version and the other is a 2D version. It can not only play games, but also have the fun of collecting. Blind boxes promote games, and games promote blind boxes.

Such a relationship is very good!

"Three Kingdoms" has just been launched, and it will be popular for at least five or six years. After the popularity of "Werewolf Killing" rose, the popularity of "Three Kingdoms Killing" began to decrease.

A few years is enough for the blind box to establish a brand in the local market, and to test the water by taking advantage of the Three Kingdoms fever. Next, we can launch more series of blind boxes to start this industry.

Wu Yu didn't know what he was thinking, he was still showing off, and said with a smile: "I checked, it seems that a game company has bought the copyright of "Three Kingdoms" and is going to adapt it into an online game!"

Zhou Buqi's eyes lit up, and he made a decisive decision, "Give it up!"

"ah?"

Wu Yu was slightly surprised, but didn't quite understand.

Zhou Buqi said: "Buy this game company, um... I have a hunch that this game can become popular. Moreover, this is a lightweight game, which can be made into a web game and put on the open platform of Friends.com. The gameplay of the friend network."

Wu Yu opened her mouth wide and said in surprise, "Honey, you...do you really want to buy the company?"

Zhou Buqi waved his hand, and said decisively: "Buy! This company is in the hands of others, and it will be troublesome to cooperate with your blind box. Right and wrong are constantly involved. Not only the game company wants to buy it, but all the copyrights of "Three Kingdoms" You want to buy it, including the company that developed the board game "Three Kingdoms". After you buy it, the decision-making power is in your hands, and you can do whatever you say!"

Wu Yu was a little timid, and said timidly, "No...is that bad? I don't understand anything..."

Zhou Buqi said with a smile: "You don't have to worry about the design and operation of the game, you just handle the linkage relationship between the Three Kingdoms Kill and the Three Kingdoms Blind Box, so that one plus one is greater than two, and joint marketing is enough."

Wu Yu breathed a sigh of relief, "That's okay."

...

It's really not easy to win Lao Chen.

At the legal and official level, there is no problem, it is a matter of one sentence.

But human feelings are not easy to deal with.

Zhou Buqi called in the morning, and the pleading call came in the afternoon.

Huayi's Wang family brothers called first, expressing their emotions.

Fortunately, Wang Xiaojun has a better relationship with Zhou Buqi, and he said earnestly: "Old Chen has been operating in the capital for 20 years, and he has a wide network of contacts. He is a deep-rooted local snake. It will not be easy to take him down. You have to be mentally prepared. "

Zhou Buqi sneered disdainfully, "There is nothing to prepare, I don't believe he dares to resist."

Wang Xiaojun said: "Of course you don't dare to resist, and he is not stupid. I am afraid that he will ask too many people, and you will refuse them one by one... At that time, those intermediaries who help to intercede will not be able to get good favors from your side." , will inevitably have resentment against you."

"Um."

Zhou Buqi nodded, thinking that what he said made sense.

With such a wide relationship, Lao Chen might be able to invite a dozen or twenty people to intercede. If Zhou Buqi rejects all these people's pleadings... Although it will not have any substantial impact, it will eventually give people a feeling of inhumanity.