Chapter 263 Apple? Mango computer?

There is a "last mile" bottleneck problem in local telephone services. This natural monopoly makes it difficult to break the monopoly of local telephones.

The long-distance business is different. AT\u0026T's market share, which has a monopoly position, is constantly being eroded.

Therefore, it was generally believed that the long-distance telephone service was competitive.

Therefore, it is not unreasonable for AT\u0026T investors to be worried when Li Zetian took over Sprint. The establishment of the optical fiber communication network will have a great impact on AT\u0026T's long-distance phone market and break its monopoly. Sprint will also replace MCI and become AT\u0026T's number one enemy!

AT\u0026T may be overly nervous now. Since the news of Li Zetian's acquisition of Sprint spread, meetings have been held almost every day to discuss countermeasures. This news reached Li Zetian's ears, and he couldn't help but laugh out loud: "Here I go, didn't I just acquire a telecommunications company? Is it necessary for AT\u0026T to hold meetings every day? Targeting me like this?"

Li Zetian was strolling in the courtyard, enjoying the spring breeze in March and smelling the fragrance of grass, trees and dust in the air, which was very intoxicating.

The layout of Galaxy and the telecommunications industry has just begun. The next task is very arduous and it faces challenges from all sides. However, as long as we develop step by step, we are not afraid of other competitors. Li Zetian didn't know much about these industries, so he didn't get involved much and just focused on grasping the direction of development.

Back in the room, Li Zetian opened the safe and took out a booklet, which recorded many things from his past life, but they were all encrypted in a special way that only Li Zetian could understand. He racked his brains and wrote down what he remembered from his previous life, lest he forget it over time.

"Dell was founded in 1984?"

Li Zetian read the booklet for a while, then closed it again and put it in the safe.

At this time, he had some calculations in his mind.

Dell takes the low-price direct sales route and makes a fortune by simply assembling computers. This model is generally called the "direct business model" in the United States, in which Dell establishes a set of channels to contact customers, and the customers directly place orders to Dell. The required configurations can be listed in detail in the order, and then Dell "Made to Order".

The "direct sales model" essentially simplifies and eliminates middlemen, reduces the price of products to the lowest, and thus wins the favor of customers.

The direct sales model is generally not favored. People prefer dealers because dealers can distribute products quickly!

However, it was precisely this underappreciated direct sales model that allowed Dell to skyrocket in just a few years and become a computer manufacturer comparable to industry giants such as IBM, Apple, HP, and Compaq.

Dell is still in its infancy, and Li Zetian has no intention of acquiring it. Now that you know how Dell developed, you can do it yourself.

"What should I call my company?" Li Zetian was lying on a chair, worrying about thinking of a company name.

"Cronos Computer? No, my name can't be so cheap..."

"China Computer? It seems that this company existed in the previous life?"

Yu Jingqiu came over with a glass of juice and handed it to Li Zetian.

"What are you thinking about? I see you keep mumbling there."

"You came just in time. What's the name of a cheap computer?"

"Cheap computer?" Yu Jingqiu was stunned. As far as she knew, Apple has always been a high-end computer.

Li Zetian took a sip of juice and explained: "I plan to build a new computer company to do low-price direct sales. When customers place orders, the required configurations can be listed in detail in the order to provide customers with "tailor-made" services!" Li Zetian smiled. Laughing, he said, "Products that meet the needs of users are bound to win their favor! I estimate that if such a computer company is created, the market value should reach tens of billions of dollars..."

When Yu Jingqiu heard this, her face was filled with astonishment. He said that a company with a market value of tens of billions of dollars could be treated so lightly, as if it was as easy as drinking boiled water.

Seeing the doubtful look on Yu Jingqiu's face, Li Zetian couldn't help but scratch her nose and said, "What? Don't you believe it?"

"Of course I believe you, I just find it a bit unbelievable!" Yu Jingqiu hooked her hands around Li Zetian's neck, rolled her eyes, and said with a smile, "Didn't you say that you want me to help you choose a name? Since Apple also produces Computer, then this new company will be called Mango Company?”

When Li Zetian heard this, a black line appeared on his forehead, and he smiled bitterly: "Speaking of my wife, can we be more serious about naming?"

"Why aren't you serious? Apples and mangoes are both fruits. You can call Apple a company, but you can't call a Mango company?"

"Okay, as long as you like it, it's a happy decision. Mango Company is actually a pretty good name, and it's easier to remember!" Li Zetian kissed Yu Jingqiu's mouth and said.

"Is it really called Mango Company? I was joking just now..." At this time, Yu Jingqiu was stunned for a moment and said.

"Since my wife named it, of course I have to take it seriously. It's called Mango Company!" Li Zetian laughed.

The future of the famous Mango Company was decided because of such a joke. If this were told, people would probably not believe it.

In the next month, Li Zetian began to prepare for the establishment of a mango company.

Li Zetian's move must be a big one.

Mango Company has a registered capital of US$100 million, which is a very high starting point. I am afraid that Dell will be replaced by Mango Company in the market before it develops.

In addition, Mango Company can have common spare parts suppliers with Apple and Sun Microsystems, and carry out unified purchase. The larger the scale, the greater the voice, the lower the purchase price, thus reducing the cost to the minimum. This is beneficial to All three companies are very beneficial.

Mango Company and Apple Company will not create much competition. One is in the mid-to-low-end market and the other is in the mid-to-high-end market to carry out differentiated competition.

Sun Microsystems develops workstations, servers, minicomputers and supercomputers, and its competition with Mango and Apple is even smaller.

At this time, Li Zetian began to consider producing computer-related hardware products such as monitors, cameras, and power supplies himself, so that he could make money and reduce costs again.

In fact, companies under Li Zetian's name can already produce a lot of hardware.

For example, Intel can produce processors and memory modules.

Seagate Technology can produce hard drives, flash memory, floppy disks, etc.

Monitors, computer motherboards, cameras, etc. are businesses that Li Zetian urgently needs to develop next, especially monitors and cameras, which are of huge value.

On April 1st, April Fool’s Day, Mango Company officially opened.

Mango Company advertisements are everywhere on TV, newspapers, buses, train stations, airports, schools, etc. In the advertisements, the incredibly low computer prices were so shocking that many people thought it was a company running an April Fool's Day event to deceive everyone.

"You can choose the configuration, sell it directly at a low price, and even have assembled computers as cheap as 199 US dollars. Mango Company can't be a liar, right? Damn it, I suddenly remembered that today is April Fool's Day, no wonder..."