Chapter 555: Here comes a big shark
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On the day Glory International was officially listed, many people in the sports industry were frightened.
Why?
Zhu Ke is a super rich boss. As long as he is willing to spend a lot of money, then for some people and companies, it will be a dimensional reduction blow.
To say a thousand words and ten thousand, any industry rules are vulnerable in the face of huge funds.
In fact, they guessed it right, Zhu Ke really planned to do it!
On this day, the heads of various subsidiaries of Glory International gathered at the head office to listen to Zhu Ke's instructions.
Zhu Ke looked around and couldn't help but clenched his fists, and said loudly: "Since Glory International has been established, then we must fight hard and make the first shot so that the entire sports world can hear our voice!"
As the voice fell, everyone nodded.
Can't help but feel a little excited!
"The boss is right!"
As the former vice president of Adidas and current CEO of Honor International, Felix Luca said directly: "For sports giants such as Adidas and Nike, our newly established Honor International is bound to be a disruptor."
"To be more precise, we moved their cake!"
"According to my judgment, even if we don't take big actions, then these vested interests will be crazy against us. This is not a war, but it is better than a war!"
"interest!"
"Eternal interest!"
"No one wants to see Glory International share their vested interests!"
Zhu Ke nodded heavily.
The other executives present were also up for twelve points.
As Luca said, Glory International was established, but it does not mean that the future will be smooth sailing. Thorns, roads, setbacks, blows, etc. will all rush to the face, and Zhu Ke and others must overcome the targets of those with vested interests.
Blocking money and money is like killing a parent.
Shopping malls are like battlefields, not just empty talk.
Under Armour President Kevin Plank said in a deep voice: "In fact, before the establishment of Honor International, to be precise, after we rejected the acquisition of Adidas and Nike, a large number of peers began to target us."
Next, Kevin Plank presented a detailed data report to everyone.
Rugby, basketball, football, sweaters, shoes, hats...
In the past three months, Under Armour Sports has suffered various degrees of targeting, squeezing, and suppression from its peers.
"Recently, my company, Under Armour, wants to open new retail stores in major cities such as San Francisco, Chicago, Salt Lake City, etc., but...every time, my peers will stop by."
Kevin Plank said solemnly: "This was before the establishment of Honor International. Now, they will definitely increase their efforts, so we must not take it lightly."
A big pot of cold water poured down~
Forming a new company can never be smooth sailing, Zhu Ke knows this.
For a time, the atmosphere in the entire conference room was a bit solemn.
"Ha ha!"
Suddenly, Zhu Ke laughed: "I will always remember a sentence, as long as you are willing to spend money, then you can knock on all industry orders. Therefore, I decided to inject 500 million US dollars in 1 to 2 weeks."
500 million dollars?
As soon as this remark came out, whether it was Kevin Planck or Felix Luca, everyone was moved.
"Boss, is this true?"
Kevin Planck's eyes flashed instantly, he was eager to get more funds, and he was confident that Under Armour would develop better.
Adidas, Nike, Peak and other sporting goods giants, it is not a day or two that Planck wants to challenge them.
Felix Luca couldn't help clenching his fists.
He resigned from the headquarters of Adidas in Germany and chose to follow Zucker. He did not retaliate against Adidas.
......
Day by day passed, and the glory of the world was calm.
The entire sports world does not seem to have changed, but many people with a sensitive business sense already feel that the situation has changed.
"Dawn before dawn!"
"Look, the gang of Honor International will definitely make big moves!"
Mark Parker, the senior vice president of Nike headquarters, the future CEO of the Nike Sports Kingdom, is also standing in front of the huge French windows of the office, looking into the distance.
Smith Joe, the head of the Baltimore branch, was surprised: "Teacher, are you so sure?"
"Of course!" Mark Parker was very sure.
Smith Joe couldn’t help saying: “Any industry spoiler, as long as he is willing to spend a lot of money, is bound to set off a huge wave, but... this is just a process, and the final result is still unknown. In the past ten years, there have been Too many people have entered the sporting goods industry with a lot of money, and the result? They are all settling down. Nike and Adidas in Germany have always been the giants in the industry."
Hearing this, Mark Parker looked at him with satisfaction and smiled: "Yes, you have made a lot of progress. In less than three years, I think you will be able to enter the head office and assume the responsibility of any department. people."
"Teacher, you passed the award."
Smith Joe was very humble.
at the same time.
Germany-Adidas headquarters.
"Will Honor International make a big move?"
"Of course there will be big moves. There is no doubt about it! Don’t forget, whether it’s the super-rich Zuke Wald or our old colleague Felix Luca, they are not reconciled to loneliness and mediocrity. After the establishment of Glory International, will they be content with the status quo?"
"Hehe, it's impossible!"
"The market pays attention to win-win situation, but more of it is one after another, and one mountain cannot tolerate the killing of two tigers!"
Herbert Heiner, the new CEO of Adidas Group, looked at the people under him very calmly.
He has strong self-confidence in his whole body~www.wuxiaspot.com~ inadvertently infected everyone.
Although Herbert Heiner took the throne of Adidas Group CEO by attacking Felix Luca, his ability is super strong, otherwise how could he gain the full trust of the board of directors.
Herbert sits on the throne of CEO, that is fully elected;
On the other hand, Felix Luca failed to get a vote;
This shows that the entire Adidas board of directors trust him to what extent.
"The market will never lack challengers!"
"They come afterwards, do we have to be afraid?"
"Don't forget, Adidas is the industry giant. The people who should worry are always challengers who are overpowered. The newly established Honor International is just one of the many challengers. I always believe in one thing, as long as We do ourselves well and don't get muddled, so even if the opponent is aggressive, it will never be able to shake us!"
Strong self-confidence!
Does Herbert Heiner look down on Glory International?
Of course look down!
He believes very much that even if Zhu Ke and others break into the sports world, he is confident that he has the ability to control everything.
but......
Industry giants such as Adidas, Nike, and Peak are not worried, but some small and medium-sized companies in the sports world are a reminder.
The well-known economist Moto said in a TV interview: "Any industry disruptors will not be at risk for the emergence of the giants, but the middle and low-level people."
"A reshuffle of the industry will bankrupt many people."
For some small and medium-sized companies in the sports industry, Zhu Ke is a menacing big shark!
The second update of "" was sent, and the minister continued to open the code.
