Chapter 556: Strike with a heavy punch and announce the arrival!
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July 3.
It has been a week since the establishment of Honor International under Zhu Ke's name.
Everything is so calm.
Of course, this is what some people think.
However, on this day, Under Armour Sporting Goods Company, a subsidiary of Honor International, officially announced a blockbuster news.
[It is hereby decided that our company will build the Under Armour Industrial Park in the three regions of Da Tian Dynasty, India and Thailand. The initial budget and the total investment will not be less than 100 million US dollars. 】
As soon as the news came out, countless media reporters swarmed in.
"Mr. Planck, Under Armour has invested heavily in building factories in Asia. I would like to ask you whether this means Under Armour Sports Goods Company will fully enter the Asian market."
The person asking the question is a very beautiful female reporter.
She is indeed Miss Avril, the most beautiful reporter of the Los Angeles Entertainment News.
"of course!"
Kevin Planck stood on the speaking stage, looked directly at the media reporters below, and said loudly: "Since the establishment of Under Armour, we have been adhering to the policy of'service with heart','design with heart' and'safety'. , To provide the safest and most reliable sporting goods for countless customers who love basketball, rugby, tennis and football."
"In 1999, Under Armour's overall business grew rapidly, with revenue increasing as much as 57%;"
"In 2000, Under Armour increased its annual revenue growth to 69%;"
"Entering this year, that is, in the first half of 2001, Under Armour's revenue has increased by 110%, which is the fastest growth rate and amplitude among all sports companies with a valuation of more than 100 million US dollars."
"Up to now, we have provided 2.8% of the sports goods market in the various sports goods markets in the United States, second only to Nike, Adidas, Peak, Reebok, Puma, Umbro and other companies, ranking the top ten."
"Just ask, why can't Under Armour enter the Asian market?"
"We are confident and able to succeed in the Asian market!"
The voice fell, and the audience was boiling.
The market share of all kinds of sporting goods in the United States is as high as 2.8%.
Don't be too small!
Under Armour has grabbed this market share from a large number of sports goods giants in just a few years, which is definitely a brilliant achievement!
To know that the current share of various sports goods in North America, the highest is Nike!
However, the share of the Nike brand is no more than 32%;
Adidas ranked second with a share of 29.3%;
In addition to the two giants Nike and Adidas, Peak, Reebok, Puma, Umbro and other companies have divided up the remaining market share.
At the same time, second-tier brands such as Mizuno, Kappa, Diadona, and Lotto have also shared a lot of market shares.
You said, Under Armour, a latecomer, can have a share of 2.8% in just a few years. Is it a great achievement?
At least, all the media reporters present took a breath of air.
"No wonder a lot of sports companies are targeting Under Armour with a 2.8% market share, which is completely cutting the meat of their peers!"
A reporter from the New York Post was shocked.
"Boston Morning Post" reporter Mi Jones said in a deep voice: "Under Armour itself is very strong, and now that fellow Zhuke Wald has integrated it into Glory International, sigh~~This proper spoiler Ah! I can already predict that in the next 2 to 3 years, a large number of small and medium sporting goods companies will definitely collapse~"
The media reporters in the audience were suddenly excited.
News, big news!
The US$100 million investment in the construction of factories in three Asian countries can reduce production costs on the one hand, and on the other hand, it is obviously a pace toward nationalization.
"The sporting goods market will not be calm in the future!" a senior reporter exclaimed.
......
The next day.
While the United States was still immersed in Under Armour’s mastery, Manchester City, a subsidiary of Glory International, also announced a blockbuster news on this day.
[Man City Club will invest 300 million US dollars to build a new stadium! 】
As soon as this news came out, it was the football clubs of the Premier League that first caused turmoil.
We must know that the Arsenal Arsenal was in 2002, and only announced that it would cost 300 million pounds to build a new stadium. Now it is 2001. It is conceivable how a huge sensation the large sum of 300 million US dollars will cause.
Manchester United, Arsenal, Chelsea, Liverpool, Crystal Palace...
All the Premier League teams were shocked.
At the same time, the Manchester City club also issued notification letters to many football clubs in the five major leagues of La Liga, French Ligue, Bundesliga, Serie A, and Premier League.
Notification letter?
Hehe, to be precise, it is a big price to buy people!
"Of course I want to buy people!"
"Moreover, we want to buy big stars!"
"This summer, our Manchester City club's transfer fee budget is 70 million U.S. dollars, and the winter transfer fee budget is 30 million U.S. dollars. That is to say, for the 2001-2002 season, our annual transfer fee budget will exceed 100 million U.S. dollars!"
This is the news announced to the media by the spokesperson of the Manchester City Club.
The transfer fee budget of 100 million US dollars, if it is put into 2020, it is definitely not worth mentioning, after all, the transfer value of a top star alone is more than 100 million US dollars.
But...it's 2001 now!
From the 2000 to 2001 season, looking at the five major European football leagues, Real Madrid spent the most last year, and its transfer fee budget for the entire year last year was more than 80 million US dollars.
Undoubtedly, Manchester City announced a $100 million transfer fee budget, which directly shocked the entire football world.
Cristiano Ronaldo (C Ronaldo), the Portuguese teenager and the future superstar of football, was also included in the Manchester City club for less than £2 million.
In 2003, UU reading www.uukanshu.com Ronaldo came to the Premier League, but Manchester United paid more than 12 million pounds in transfer fees.
Of course, the current Cristiano Ronaldo is just a rookie in the Portuguese League. Even if he is very talented, he has not been able to cause a sensation.
With a cost of £2 million, of course the clubs of the Portuguese first let go.
......
Under Armour Sporting Goods Company and Manchester City Club have made a lot of money, and as another subsidiary of Honor International's NBA team warriors, naturally they are not resigned to loneliness.
The Warriors also hit hard afterwards, no, they were buying people heavily!
Since the official establishment of Glory International, in just half a month, it has made its own voice in the entire sports world.
buy! buy! buy!
The wealthy Glory International stunned a lot of sports colleagues.
What a simple and rude one!
The well-known economist Moto was also shocked when he was interviewed again: "I guessed that Zucker Wald would not be willing to be lonely and mediocre. He would definitely choose to enter the market with a lot of money, but I played I never imagined that his handwriting would be so big!"
"According to Glory International's current external declaration, their spending in the future will not be less than 800 million US dollars!"
"800 million US dollars, the entire industry will usher in a major earthquake!"
In fact, Zhu Ke's capital injection is only 500 million U.S. dollars.
But of course you have to...blow out!
Bragging and not spending money, besides, Zhu Ke's investment of 500 million US dollars is not low!
In order to honor the development of the world, Zhu Ke did not spend less money, but the results are also impressive. No, the news of the entire sports world has been contracted by Zhu Ke in the near future.
"" The third update is sent.
Thanks to the book friend "woofer" for the tip.
