Chapter 3510 Cherish Feathers
The US government completely abandoned Blackwater, letting the whole world know that Bernard Arnault had the last laugh.
At this moment, his reputation was at its peak.
Among the people, he has many fanatical fans, and even some wealthy people regard him as an idol.
Then, a situation that no one expected occurred. Suddenly, an appeal and call to support Bernard Arnault appeared on the Internet.
The masses who were unaware of the truth naively believed that Bernard Elno would face heavy losses in the American market in order to uphold justice.
People were unwilling to let down the hero, so some people rushed to Bernard Ayno's store in the United States, bought several items, and then took photos and posted them on social media, saying that they also wanted to do their part to uphold justice. They could not confront the American government, but at least they could provide Bernard Ayno with all the support they could.
Unexpectedly, this post received a large number of likes and comments from netizens.
For a time, netizens suddenly started a trend, and shopping at brands owned by Bernard Arnault became the most praised and face-saving thing.
This feeling is just like the crazy praise of labubu by the whole world, even more so.
Labubu is a small doll with very low cost, but it can be sold for hundreds or even thousands of dollars because netizens all over the world regard it as the most fashionable symbol nowadays. If you have it, you are the most fashionable person in the world. So even if this thing has a high premium, people are willing to pay for it for face and for the trendy label.
The luxury goods under Bernard Arnault have long been famous all over the world. What's more, all the goods in the store are sold at full price without any premium. In comparison, it is definitely much better than chasing a certain product with a super high premium.
As a result, all stores under his group brands around the world have ushered in an unprecedented consumption frenzy.
The first batch of customers who flocked into the store bought the best and most popular items. Even if they needed to be allocated goods, they were happy to accept it. After all, although the allocation system was a scam, the allocated goods were all at the original price. There would be no situation where something worth one hundred yuan was sold for one thousand yuan.
When popular items were sold out, those styles that did not require additional stock but were not very popular were also sold out.
Then, those things that had been ignored for thousands of years were bought one after another.
Even those products that are so expensive and abstract that even the slightest thought of buying them would make you feel insulted, are being bought one after another.
Inventory at major stores across the United States is running out.
Some stores were completely sold out within an hour, and everything that could be sold in the entire store was bought up.
Before midnight, all stores in the North American market were sold out.
In every store, there were only empty shelves and a group of employees who were happy again.
It's been a roller coaster today for these employees.
Although they have no chance to get three years' salary for free and will lose the sales commission in the future, they have achieved the same performance as several months in previous years in just one night. The commission income is already quite considerable for them.
At the entrance of each store, there were many people who wanted to buy things or take photos and check in. These people surrounded the doors and windows, and each of them used their own way to take advantage of the popularity of Bernard Eyre's lonely emergence.
When Bernard Erno received the sales reports from the regional directors, he was stunned with shock.
Although he is the originator of hype marketing and had long guessed that the performance of his retail stores would surge, he did not expect it to surge to this extent.
When reports of inventory shortages or even sell-outs broke out around the world, he immediately called his assistant and instructed, "Immediately require all factories to work overtime and pay the highest overtime pay permitted by local laws and regulations. The sooner the better. Ensure that the entire supply chain and production end strives to restock the global market within five days!"
The assistant quickly said, "Chairman, the supply chain isn't a big problem. The main problem is that our production capacity is severely limited. Many of our popular products are handmade by artisans, and we can't speed up the production. Moreover, the number of orders from various stores is skyrocketing. We won't be able to meet the demand for a long time to come."
Bernard Erno said, "That's easy. We can immediately send the raw materials for popular products to China and have Chinese OEMs complete at least 90% of the production for us. We can then bring the final labeling and printing back to Paris. Then we can legally add the Made in France logo. This is permitted by law."
As he spoke, he couldn't help but mutter, "But the bags made by Chinese craftsmen are much better than those made by Parisian craftsmen, and their lifespan is at least doubled. I should remind the Chinese production side to lower the quality standards as much as possible. Otherwise, if every bag we buy doesn't break down for ten or eight years, how can we sell it?"
The assistant asked him nervously, "Chairman, isn't this inappropriate?"
Bernard Elno angrily questioned: "Asshole, do you need to judge whether it is appropriate or not? I am the chairman! Do as I say! We have used this kind of thing before!"
The assistant said awkwardly, "Chairman, you're a completely different person now. Your reputation is at its peak worldwide. If we were to create news that our group is profit-driven, it would have a significant impact on your reputation. You need to be careful!"
Bernard Arno suddenly woke up.
"Yes!"
"I'm the world's hero now!"
"If I start a private label business now, and someone finds out, wouldn't all the high reputation I've built up thanks to Ye Chen be ruined?"
Thinking of this, he truly realized that he was no longer the same person he was before.
Now that I am famous, I can no longer do anything to make money like I did before.
So, he thought for a moment and immediately said, "Your reminder is very good. I was indeed not thoughtful enough about this matter. How about this? Since we are short of goods at the moment, we can cooperate with other companies and do some joint brands, such as other clothing brands. In this way, they will come up with the joint designs and be responsible for production. We only need to authorize the use of the trademark and logo, and then be responsible for sales. This way, we don't have to produce, and we can quickly get a lot of joint-branded products. We will definitely make money and won't be criticized. As long as we cooperate with enough joint-brand companies, we will soon be able to fill the store with joint-branded products!"
The assistant exclaimed in surprise, "Chairman, you...you're truly a business genius! I'll immediately contact all the luxury brands and daily necessities brands across Europe and push this forward!"












