Chapter 330 [Unprecedented sales occasion (add more)]
The people from the media circles who came to the flagship store and the industry insiders who came to "spy information" saw the popularity of the scene again beyond their expectations. The opening experience was very popular in the past few days, and they knew that this product might sell well.
But I didn't expect it to be so popular.
In the flagship store, when it was his turn, a middle-aged man in the queue said proudly on the spot: "Give me 500 enhanced 32GB models, thank you!"
The employees in the store and the consumers waiting in line behind them were stunned. After a while, there were many voices of dissatisfaction behind them.
"What the hell? You make 500 copies by yourself? Could it be scalpers?"
"That's right, are you a scalper?"
"It's definitely a scalper!"
"Don't sell it to him!"
"It's too much, one person buys so much, and there are so many people queuing behind!"
Hearing the voice from behind, the middle-aged man turned his head and quickly denied it: "Everyone misunderstood, misunderstood, how could it be a scalper? I bought this for the company, to reward employees, employee rewards, employee rewards haha .”
The consumers queuing up behind him all looked at him suspiciously, and soon the middle-aged man went to pay, because Xingyu Technology didn't have a purchase limit, so he bought 500 units, and the employees in the store also sold them, and they didn't sell them if they didn't. reason.
It is worth mentioning that the company supports zero-interest installment payment for mobile phones, but the full payment is given priority to get the spot. After all, the company also needs to return funds to maintain its operation.
After a while, the middle-aged man and a few younger brothers who came with him left the flagship store with a total of 500 mobile phones in a box, which they carried into a car.
The three of them got in the car and closed the car door. They were actually related relatives with a certain relationship. A younger brother next to him immediately said: "Big cousin, these 500 mobile phones cost more than 2.3 million, to be honest. I'm a little panicked!"
The eldest cousin said calmly: "Don't panic about anything, just look at the queue outside, it's almost noon, and there are still more than a thousand people waiting in line to buy, you see for yourself, there are still people who are constantly queuing. Come here, if you want to make a lot of money, you have to dare to take the first bite of crab."
It turned out that this old man was the legendary scalper.
Speaking of this, the eldest cousin looked back at the younger brother with confidence: "I have done in-depth investigation and research on electronic products this time, and I am very optimistic about it, and I have concluded that Xingyu Technology must be sold out, and a colleague even plans to More than 3,000 units have been purchased, Ma De, if not for the lack of funds, I would also buy thousands of units, this business you follow your cousin to make a steady profit, wait to count the money and make a fortune."
After the younger brothers heard this, they looked out of the car at the rush-buying scene, which was crowded with people, which was comparable to the Spring Festival travel festival.
"Go get some lunch boxes and come over here. Let's watch here and see what the flow of people is on the first day." The elder cousin ordered, and the younger brother next to him nodded and got out of the car to order fast food. .
As time passed, these scalpers sat in the car and observed the sales of the flagship store. They stayed until the evening, when the eldest cousin found that there was still a long queue. It exceeded his expectations.
At around 18:50, a younger brother in the car hurriedly patted his dozing cousin to wake him up, pushed his shoulder and said, "Old Cousin, Cousin, look quickly, why are all the people in line dispersed?"
The eldest cousin glanced at the situation outside the window, and when he heard what the younger brother said, he immediately said: "Go and see what's going on, and ask any passer-by!"
The younger brother nodded and got out of the car, and went to inquire about the news.
After a while, the news rushed back and said excitedly: "Big cousin, it's sold out! It's sold out!"
When the eldest cousin heard it, he was very energetic on the spot, and quickly asked, "Are you sure?"
The little brother nodded affirmatively and said: "It's true, I asked several people and complained that they didn't get the goods, and I even went to the store to ask, and they were indeed out of stock, and the stock was sold out. Headquarters dispatched the goods."
The younger brother of another relative in the car said excitedly: "Haha, this time we are going to make a fortune!"
The little brother who went to find out the situation said again: "Just now on the way back, I heard a few passers-by who didn't snatch the mobile phone swearing all the way. It turns out that there are many people who bought tens or hundreds of phones."
The eldest cousin was also surprised when he heard it. It seems that there are many colleagues.
Soon, he started chatting in a chat group, which was a chat group organized by their scalpers.
Seeing that many scalpers in the group are showing their sources of goods, there are thousands of sources of goods at every turn, the eldest cousin is also cursing: "What a group of animals..."
At least 60% of the scalpers in the group have more or less hoarded S1 mobile phones. My cousin estimates that the scalpers in this chat group have bought at least 100,000 phones.
At this time, a younger brother in the car quickly asked: "Big cousin, since the official store is out of stock, can we ship now?"
The younger brothers are waiting for the big cousin to speak, and they are very simple when they ship something. They stay near the flagship store, catch a passerby who looks like they want to buy a mobile phone, and go up and ask if they want an S1 phone...
When the big cousin heard this, he said on the spot: "How many products are out now? Do you understand what it means to be reluctant to sell? After staring at it for a day, don't you realize how crazy this machine is selling? Xingyu Technology It’s not an established mobile phone manufacturer, and I certainly didn’t expect it to sell so well. I must have not prepared so much inventory. At that time, it will soon be difficult to find a mobile phone in the market. Ship it now, are you stupid? ?”
The younger brother smiled awkwardly and stopped talking. The eldest cousin is still very imposing and prestigious, and everyone listens to him.
The big cousin said again: "I will continue to come and watch tomorrow, and I will also learn more online, and read the news sent by some netizens in the local area. I also know a few friends from other places who are good friends, and they will exchange information with each other. What? It's time to start shipping, just listen to my arrangement!"
The younger brothers nodded repeatedly. If it weren't for the fact that they couldn't make up more money, the big cousin would like to add another 500 machines to stock up.
...
Not only Xincheng's official flagship store was sold out on the same day, but the other four official flagship stores were also sold out, and the 70 direct-sale stores of the branch nationwide were also almost sold out. The store managers of the major direct-sale stores They are all calling the headquarters to transfer the goods.
Such an unprecedented sales boom, even Qin Feng did not expect that he immediately called the sponsor's father to tell Fang Hong the sales situation of the company's products.
In this regard, Fang Hong seems very calm, iPhone4 will not be released, and the S1 mobile phone currently has no rivals in the mainland market.
Fang Hong still remembers that before the iPhone 4 was officially released in the Greater China market in the memory of his previous life, people began to buy the so-called "parallel imports".
At that time, the transaction price of each iPhone 4 was basically 10,000 yuan. After the iPhone 4 was released in the mainland market, due to the shortage of supply, the price of parallel imported mobile phones remained high. For a long time, hundreds of people were queuing. If you are lucky enough to get one, someone is willing to pay a premium of nearly 4,000 yuan to buy it after changing hands. There are even rumors that someone sold his kidney to buy an iPhone4.
At the moment, the sales of iPhone 4 in the mainland can be regarded as being cut off by Xingyu Technology's S1.
The first-mover advantage is evident.
Now, under the intervention of Fang Hong, a creator and rebirth, Xingyu Technology has also launched zero-interest installment payment for mobile phones. No one should cut a kidney for a mobile phone, and it can be regarded as accumulating a wave of merit.
At the moment when the S1 mobile phone is on the market, Xingyu Technology's advertising bombing can be said to spare no expense. After Qin Feng received the latest financing of 5 billion from the sponsor's father, he directly allocated a budget of 1 billion for Advertising is insane.
But Qin Feng is not a fool with a lot of money. The effect he wants is to let all domestic consumers know that S1 is the first to come out before Apple's iPhone 4 comes out. The idea is to achieve the idea of "Isn't this an S1 mobile phone? It turns out that the iPhone 4 is a copy of the domestic S1 mobile phone" when consumers see the iPhone4.
To achieve such an effect, no matter how much money is spent, it is worth it.
Therefore, Qin Feng attaches great importance to publicity, and does not hesitate to carry out advertising bombardment. As long as any place where advertising can be advertised is not occupied by S1 advertisements, Qin Feng's request is to arrange it immediately!
It can be said that the current advertisements about the Xingyu Technology S1 mobile phone are pervasive in major cities in the mainland, such as advertisements in elevators, advertisements on subway lines, advertisements on buses, advertisements on satellite TV stations, advertisements on road signs, and various advertisements on the Internet. Advertisements on big platforms...
There is always a scene where ordinary people will come into contact with S1 advertisements. This is the power of an advertising budget of 1 billion.
If the budget is not enough, you can add more.
However, after the major flagship stores bought out of stock on the first day of release, they began to allocate from the inventory of the headquarters overnight, and after the consumers who had not been snapped up in the queue scattered away, everyone discussed on the Internet and found that the major offline stores of Xingyu Technology They are all sold out, and Jingdong online flagship store is also sold out.
Some consumers reacted quickly and ruthlessly, and turned around and came back to line up first. As a result, in the middle of the night, there were more than two to three hundred people queuing at the entrance of the flagship store all night.
...
(Ps: Weakly ask for a monthly pass~~~)
