Vol 2 Chapter 219: Those who control public opinion win the world

Chapter 219: Those who control public opinion win the world

Wang Juntao’s strategy of “borrowing chickens to lay eggs” is the same as the one pursued by Gome Huang Guangyu, which uses the company’s reputation and assets as collateral to force or induce manufacturers to deliver goods first, and then settle payments at the end of the month, withholding one month’s flow. The funds are used for the sustainable development of the company.

This is a standard no-cost transaction. All you need is your fame and credibility, and you hardly need to bear any risks. All losses are borne by the manufacturer. The reason why Wang Juntao's 8848 and my8848 failed to make good cash flow at the end, and even the news of the absconding of the money, was that Wang Juntao could not let the manufacturers provide them for free. The manufacturer requires his 8848 to pay half of the purchase price first, and settle the remaining purchase price within half a month after the goods are sold.

The manufacturer’s settlement method for 8848 is basically that the 8848 does not have enough funds as a backing, and does not have any good reputation in the industry. The manufacturer is worried about its repayment ability and fears that it will run away with the payment. On the contrary, Lin Feng has been recognized as the richest person under the age of 30 since Li Zekai's financing of the "Second World". Just wait for the announcement of the Hurun Rich List and the Forbes Rich List at the end of the year to know how much property Lin Feng has. However, regardless of Linfeng's assets, the manufacturer has no doubts about its ability to repay.

Under this circumstance, Lin Feng’s "Dingdong.com" proposed to ship the goods first and postpone the payment in one month. In the case of huge profit returns, no manufacturer would refuse.

People are more angry than people. Wang Juntao has this kind of psychology, but he is also fortunate to be able to join this company. Of course, now he also knows where he can sit in the end, and it also depends on whether this interview can satisfy Lin Feng.

For Wang Juntao's theory of "borrowing chickens to lay eggs", and the promotion of b2c, Lin Feng highly approves. However, Lin Feng's only concern now is whether such a delay in the payment for one month will follow Huang Guangyu's old path and eventually be "slaughtered" by the state. But after thinking about it, he was relieved. As the President Jiang of the Industrial and Commercial Bank of China said, he has a clean net worth and he is a self-made object, and he does not need to think too much about these things. After all, Huang Guangyu's foundation is not clean, and he misappropriated all the manufacturer's payment for other purposes. If he loses hundreds of millions of dollars in gambling on the high seas, or the country "kills him", I am afraid that the entire Chinese home appliance industry will be dragged by Huang Guangyu.

"Then what type of e-commerce products do you think we should do?" Lin Feng asked.

Wang Juntao feels relieved, knowing that Lin Feng approves of his b2c e-commerce.

"Dong Lin, I suggest using electronic products such as small home appliances, mobile phones, and computers as the main business objectives. Larger products, such as TVs, refrigerators, etc., are not suitable for online shopping, and they are shipped directly from manufacturers, making it difficult to guarantee transportation. There is no problem in the medium. No matter how small the value is, the profit is too low, and there are too many varieties, the reputation of the manufacturer is difficult to guarantee, and it is temporarily not suitable for b2c. Only electronic products are the most suitable main target. Now Although Dingdang.com has many individual merchants selling electronic products, there is a question that worries all consumers-whether it is genuine or not. Many consumers are worried that what they can buy with money is fake. Then there is after-sales service. Now Dingdang.com The after-sales service of individual merchants, except for a few products with repair stations in various places, most of the products must be mailed to the merchants by consumers themselves, and repaired by the merchants. The delay time and postage fees are also not borne by ordinary consumers. "Wang Juntao analyzed.

Lin Feng also knew what Wang Juntao said. I believe it is also a problem that most users who trade on Dingdong.com must face. In this regard, Liu Yingying tried many methods, but with little success. Especially for electronic products, counterfeiting is too fast, and the appearance is almost indistinguishable. The list of reputable merchants and satisfied merchants launched by Liu Yingying still cannot guarantee 100% authenticity of the goods in it. Even many individual merchants "referring to the deer as a horse" and "Li on behalf of the Taoist" have been complained by many consumers. Although all these actions have nothing to do with DingDang.com, they are a big blow to consumers and also affect the enthusiasm of online shopping.

As for the after-sales service, for almost an absolute majority of Dingdang.com users, there is almost no expectation. Before buying things, he usually burns incense, worships Buddha, and asks God for blessings, bless one's character, and don't run into bad goods. As for the defective product, it is already acceptable. From this point of view, Chinese consumers are actually really kind.

"Dong Lin, we can sign a 100% genuine, zero-defect agreement with several well-known manufacturers in China and even the world to ensure that the products in the hands of every consumer are absolutely genuine and flawless. As for after-sales, some manufacturers are in If there is a local repair point, you can send it directly to the repair point. If there is no repair point, we will provide repair services. We can build a professional repair point in major cities across the country and hire experienced repair personnel to perform repairs. Now There are many laid-off workers. I believe there is no need to worry about talents in this area. Moreover, it can also solve part of the reemployment problem for the society, which is also very good for the company's image." Wang Juntao confided all the plans he had conceived for a long time.

Lin Feng appreciated it greatly. It can be said that Wang Juntao has considered all aspects of this "borrow chicken to lay eggs" plan, and there are no problems or unconsidered parts. Especially in the end, the construction of maintenance stations across the country and the hiring of laid-off workers were very much approved by Lin Feng.

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President Jiang warned Lin Feng-to be a low-key person, to be a high-key person, and to do more good deeds.

In China, the socialism with Chinese characteristics, the more good deeds we do, the greater the protection for ourselves. The recruitment of a large number of laid-off workers is undoubtedly good for Lin Feng.

"Okay, do everything as you said. From today, you will be the chief operating officer of Dingdong.com." After Lin Feng took his attention, he no longer hesitated, and directly authorized Wang Juntao to be responsible for this matter, supervised by Liu Yingying.

Wang Juntao smiled with satisfaction. The chief operating officer, Lin Feng has given him full trust and rights, and now it's up to him how to repay Lin Feng's trust. As for Lin Feng’s previous commitment to Wang Juntao’s 5% of Dingdang.com’s shares, the two agreed that if b2c can be fully implemented, Lin Feng will give 5% of Dingdang’s shares as a reward to Wang Juntao.

After signing the contract with Wang Juntao, Lin Feng was extremely happy.

Now the "Second World" is developing well, successfully building branches in Taiwan, South Korea, and Japan, and becoming a multinational company. Dingdang.com also started b2c construction after Wang Juntao joined. If the future prospects can be implemented in full accordance with Wang Juntao's plan, the profits it will bring will not be lower than the "Second World". In particular, for the personal credit business of "E-Go Card", Lin Feng faintly felt that ICBC's 40% of his profits would bring returns far beyond his imagination.

At the same time, the starting point fast food restaurant, reported by the British Times and reprinted by the domestic media, once again set off a national fast food craze in the country. After all, this is the first domestic catering industry to be featured in the Times, and for the first time the starting point fast food restaurant overwhelmed KFC in terms of profit and passenger traffic in August, and it was the first time that McDonald's.

But when the good news came, Lin Feng received bad news from Qiming's chief CEO Bao Jianfeng. Qiming continues to lose money, especially now that more and more novels are signed, the monthly expenditure for full attendance alone is close to 2 million, as well as broadband rental, staff and other expenses. Now it has a net loss of 3.2 million in January. The so-called advertising revenue per Only a few hundred thousand a month. Of course, this is much better than the advertising revenue of other book sites, but compared to popularity, the results are a bit horrible.

Fortunately, Lin Feng was fortunate that he made a small profit in Japan this time, and this money was still a loss. However, Bao Jianfeng also proposed a VIP membership fee system in response to Qiming's current situation. For this, Lin Feng also delegated power to Bao Jianfeng to do it. Before rebirth, Bao Jianfeng pulled back the "starting point" of dying with one hand. Now that he proposed the VIP membership system, it shows that he is certain. Although the VIP membership system was implemented two years earlier than before the rebirth, under the butterfly effect, everything is possible.

As for Lin's Technology Co., Ltd., Tan Zhi has been headed into the Dongguan factory, supervising the work day and night, ensuring that the first mp3 player arrives on Lin Feng's table as soon as possible for Lin Feng to review. As for the acquired "Pacific Computer Network" and the "Zhongguancun Online" that has been established after emergency preparations, with sufficient funds, the two websites have become the most instructive and authoritative computer websites in China.

Especially "Zhongguancun Online", because it announces the prices of various computer accessories and electronic products in Zhongguancun every day, it has become the preferred reference website for all domestic netizens before buying computers and electronic products. The "weathervane" effect mentioned by Tan Zhi has already begun to appear. Lin Feng can imagine how much sought after his company's first mp3 player product comes out soon.

Those who control public opinion, control the world! -Media tycoon Murdoch.

As for the "Net Shield" jointly developed by Li Yuan and Wang Hai, one of the "12 zodiac signs" of the military secret forces, the "Net Shield" has also completed the final test and officially launched on the market. The just-acquired "Pacific Computer Network" and "Zhongguancun Online", under the sign of Lin Feng, carried out a lot of publicity on them.

The front pages of the two websites focused on the "Net Shield", and they all boasted that the "Net Shield"'s anti-virus, anti-virus capabilities, and network security protection functions are first-class in China. The large-scale reports of the two websites naturally aroused the interest of netizens. In particular, "NetShield" adopts a novel charging model, and does not conduct market sales like traditional ones. It will directly provide free downloads on the official website, and users will pay monthly usage fees. This novel charging model has also attracted the attention of netizens.