#162 - A6

In Lu Haifeng's view, Audi currently only has the Audi A4, which is not enough to establish the Audi brand's position in the luxury car market.

Moreover, the Audi A4 is just a B-class luxury sedan, not a top-tier car.

As Audi positions itself as a luxury car brand, it naturally needs a flagship model to maintain its image, otherwise it would be a bit undeserving.

After making up his mind, Lu Haifeng took out the documents locked in the safe and immediately summoned Xu Zhilin and Zhao Jianhua from the Audi automobile laboratory to arrange the work.

Inside Lu Haifeng's office, Xu Zhilin and Zhao Jianhua sat opposite Lu Haifeng.

Seeing them, Lu Haifeng said, "Chief Engineer Xu, General Manager Liu, the Audi car brand can be considered completely stable now."

"However, we only have one model, the Audi A4, which does not meet our development requirements at all."

"Therefore, I have decided to immediately start the research and development of the next model."

"We will start production after our third phase of Audi Automobile is completed, so we must also prepare for the mass production of the next product, which will also save us a lot of time."

Hearing Lu Haifeng's words, the two were stunned for a moment. They did not expect Lu Haifeng to be so eager to develop new products.

Zhao Jianhua thought for a moment and said, "President Lu, in principle, I have no problem,"

"After all, with our current development, we do need to launch the next product as soon as possible to diversify our products."

"However, the research and development of our next product also needs to be carefully considered."

"Its market positioning, target audience, and technical configuration, etc., all need to be fully considered."

"The determination of a model largely depends on our control of the market."

"Therefore, this model of ours should not only diversify our product development, but also consider expanding the market scale."

The two of them had been following Lu Haifeng for more than just a day or two, so they naturally knew that it was useless to oppose something that Lu Haifeng had decided.

Therefore, neither of them raised any objections. On the contrary, they strongly agreed this time.

Therefore, they were only offering some suggestions based on their consideration for Audi Automobile.

Hearing Zhao Jianhua's words, Lu Haifeng said with a smile, "That's natural. You don't need to worry about this. I've already thought about it."

"Take a look. These are the next two models I plan to develop: Audi A6 and Audi A8."

"I have already obtained all the technical data from the Huaxing Laboratory for you, and what you need to do is to thoroughly understand these technologies and strive to put these models into mass production as soon as possible."

As he spoke, Lu Haifeng handed the prepared Audi A6 and Audi A8 parameter data to the two of them.

The two took the drawings handed over by Lu Haifeng and immediately started reading them. This look immediately stunned them both.

They never expected that the new models Lu Haifeng wanted to develop were actually true luxury sedans.

After a long time, the two put down the documents. Zhao Jianhua asked uncertainly, "President Lu, are we sure we want to develop this C-class sedan?"

"Do you think we don't have the technical strength?" Lu Haifeng asked back.

Zhao Jianhua quickly replied, "No, no, President Lu, I don't mean that."

"I have never doubted the technical strength of our Audi Automobile. You must know that all the technology of Audi Automobile comes from the Huaxing Laboratory under Lu Haifeng, so there is no need for him to worry about the technical aspects."

However, judging from their expressions, the displacement of the Audi A6 seemed to exceed their expectations.

Following closely, Xu Zhilin also said, "President Lu, I have the same idea as General Manager Zhao."

"The Audi A6 has the same 2.0T displacement as the Audi A4. It is estimated that many consumers will find it difficult to accept, while the Audi A8 has too much displacement."

"To a large extent, it also has a great impact on our market share."

Hearing this, Lu Haifeng smiled and said, "Let me ask you, what is the market positioning of our Audi Automobile now?"

"High-end luxury car market," the two said in unison.

Lu Haifeng said with a smile, "That's right."

"I said just now that as a high-end car brand, we must come up with a mainstream product."

"Think about it, for these luxury sedan consumers, displacement is not the focus of their consideration. Only hard product quality is the key."

"What they want more is a symbol of identity and status, which is in line with their status as successful people."

"And this Audi A8 is designed to be built into a top luxury model, a standard for successful people."

"Only in this way can we truly establish the market position of our Audi Automobile as a luxury brand."

"So the problems you are worried about do not exist."

"President Lu, I understand."

"President Lu, I have no problem either."

After hearing Lu Haifeng's words, the two nodded together.

They naturally understood such a simple principle. They were just unable to react for a while, but now that they had received Lu Haifeng's guidance, they immediately understood.

"Okay, that's the decision then."

"You should put more effort into the research and development. I will transfer a few experts from the Huaxing Laboratory to assist you later."

"Okay, no problem. Don't worry, we will arrange it properly."

After arranging things here, the time had already come to the end of the month, and Lu Haifeng turned his attention to Huaxing Technology.

During this period, the Harmony S2 mobile phone, due to the latest news released by Sanxing and Gao Tong, caused the previously popular S2 mobile phone to calm down.

Netizens are worried that the Harmony S2 mobile phone has not yet established its position as the Android flagship of the year, and will be taken away by the Sanxing S6.

Therefore, after the previous pre-sale of the Harmony S2 mobile phone, the online sales in the following period gradually became flat.

Of course, Lu Haifeng also knew about this situation, but he did not take it to heart. What he is doing now is to handle the Harmony X series.

The second generation of the Harmony X series mobile phone, which will be released in the second half of the year, will be the culmination of Huaxing Technology's efforts. Lu Haifeng will take out all the technology to face this challenge.

In order to perfectly present a sincere work, Lu Haifeng also specially rushed to BOE to order the supply of this screen.

The resolution and refresh rate of the screen have always been the two major manifestations of the screen quality.

The difference between a 2K screen and a 1080p screen can be described as worlds apart.