#306 - Poor sales

"I imagine the situation with the other companies is probably similar!"

Huang Ming spoke of these companies with gritted teeth, his hatred palpable.

The reason the Audi A8's sales were so dismal was ultimately the result of a joint siege by Benma, Baolai, and Aoto.

"Oh, right, President Lu, we received news from our 4S store saying that Benma is offering over 100,000 in discounts for their new car in order to boost sales!"

"I think Baolai and Aoto are probably doing something similar, definitely offering huge discounts in an attempt to quickly gain sales!"

Lu Haifeng had already anticipated this situation.

"It's fine, let them dance for now!"

"Our price is definitely an advantage compared to Benma, Baolai, and Aoto!"

"It's just that consumers are being brainwashed by their advertising blitz, plus they've hired a lot of celebrities to help out this time, so it's normal for sales to be a little better!"

"I estimate that after these few days, their sales will enter a period of fatigue, and that will be our opportunity!"

"I believe that by then, Audi A8 sales will definitely increase a lot!"

"I know what to do, President Lu!"

"Then you go ahead and get busy!"

After hanging up the phone, Lu Haifeng found a place to lie down; he wasn't worried at all.

Although in the short term, the sales of the Audi A8 were very low and dismal, these were not enough to worry about, after all, the biggest advantage of the Audi A8 was its price.

He also knew that Audi's brand influence was still not comparable to Benma, Baolai, and Aoto.

After all, creating a high-end brand is indeed not something that can be achieved in a short period of time.

Besides, Audi's current slump is only in D-class cars; in the mid- to low-end B- and C-class cars, Audi alone can beat those companies senseless.

......

Yanjing, inside Xin Ke Paul's home!

Xin Ke Paul was really happy today because the total sales of Benma's D-class luxury cars exceeded 1,000 units in two days.

This achievement is quite outstanding no matter where you put it.

Because D-class luxury cars themselves are expensive, it's impossible to have the same sales volume as mid- to low-end cars.

But the profits of high-end luxury cars are very terrifying.

Taking the lowest-configuration Benma B735 as an example, even with a 100,000 discount for promotional activities, each car can still bring at least 300,000 in profit to Benma.

What's more, the most profitable aspect of luxury cars is the optional extras; casually selecting a few configurations adds up to over 100,000.

Xin Ke Paul was alone, holding a wine glass, and said to himself: "This is a very good start, although Audi occupies the majority of sales in the mid- to low-end models!"

"But as long as we firmly control the high-end market models, then one day we will definitely take back the mid- to low-end market that belongs to us!"

......

Early the next morning!

He was dragged by his maternal grandmother to the farmers market to buy groceries, and as soon as he returned, Lu Haifeng received a strange call.

"Hello, President Lu, I'm Wang Xiu, the director of 'Focus on Hot Topics'!"

"Hello, Director Wang!"

If it weren't for this call, Lu Haifeng would have almost forgotten that his uncle Ye Guohua had said he would arrange an interview program for him.

"President Lu, it's like this, we would like to do an exclusive interview with you, I don't know if you have time!"

"Don't worry, President Lu, we will definitely not take up too much of your time!"

Wang Xiu's attitude was very respectful, after all, this interview with Lu Haifeng was the intention of the higher-ups, and the higher-ups' intention was to establish him as a model of a positive energy entrepreneur to promote.

Not only that, Wang Xiu also knew that the selection of the top ten outstanding young people in the country would be held in a while, and the first place had already been reserved!

That is Lu Haifeng!

It can be said that the current Lu Haifeng is a hot commodity, and he is even a young man praised by the leaders themselves.

If this kind of person doesn't court death, then his future development can be said to be limitless.

And he, Wang Xiu, is just a small director, and he is not on the same level as others.

So he spoke cautiously, for fear of making Lu Haifeng unhappy and losing his job.

Besides, the competition within CCTV is also very fierce. In order to get the opportunity to interview Lu Haifeng, he spent a lot of effort.

As long as this program is well done and can achieve the desired effect, then he can take this opportunity to gain greater power and position.

"Well, Director Wang, I will be in Yanjing these two days, and I have time these two days!"

"Director Wang, after you arrange it, just give me a call, and I'll go over!"

Wang Xiu's face still had to be given, and the identity he represented was different.

Besides, Lu Haifeng also planned to take this opportunity to promote Audi's positioning and values.

Lu Haifeng was still quite interested in Focusing on Hot Topics.

This is the most influential program besides the News Broadcast, and the meaning it represents is also different.

"Okay, President Lu, thank you, President Lu, for participating in our program!"

"President Lu, after I arrange it, I will call you and arrange an interview location with you!"

"Okay, Director Wang, thank you for your hard work!"

"No hard work, it should be!"

After Wang Xiu happily hung up the phone, he immediately began to organize his team!

Lu Haifeng chatted with the two elders at home while waiting for Wang Xiu's call.

The program that his uncle Ye Guohua arranged for Lu Haifeng was still a few days away, so if there were no accidents.

Lu Haifeng would stay in Yanjing during this time until the blind date ended before he could go back.

Because in his opinion, this blind date was just a formality, he didn't take it seriously at all, he just didn't want to make his mother and grandmother angry, if he made them angry, he would be annoyed to death, they would arrange blind dates for you every day.

Fortunately, even if he is not in the company now, it will run very well.

Early the next morning, Wang Xiu's call didn't come, but he received a call from his uncle Ye Guohua.

Uncle Ye Guohua said on the other end of the phone! "Did the technical personnel from Hongqi go to you the day before yesterday!"

Hearing the words Hongqi, Lu Haifeng frowned and thought of Xia Chenggong, who was like a retard.

He had guessed before that the other party would definitely not give up after being rejected.

"Yes, they came to me the day before yesterday!"

"They asked me to share the engine technology of the two models on the Audi A4 and Audi A6 with them, and I didn't agree!"

Lu Haifeng briefly told his uncle Ye Guohua about the whole thing.

Originally, Lu Haifeng would spare no effort to support domestic enterprises, as long as they found him, he would definitely help as much as possible.

However, the other party's idea was not Lu Haifeng's technical support, but they were eyeing the engine technology used by Audi.

This made Lu Haifeng very disgusted, he really couldn't understand the thinking patterns of these people.

Or is it that the other party has been doing this kind of thing for so many years that they have a logic of bandit thinking.