Chapter 961 Press conference, Chen Mo recreates the classic
the next day.
Reporters from major digital media outlets have received a very special invitation letter.
This is made of a piece of frosted steel, with the silhouettes of iPod-mini, iPod and iPod-pro engraved on it.
And the invitation is written in multiple languages:
The-first-30-years-were-just--to- (The first 30 years were just the beginning, welcome to 2001!)
A perfect hint of the changes the iPod has brought to the world.
Many media outlets have received mixed reviews about this invitation letter.
Some say it has a strong artistic sense and is very interesting.
Some people say that it is a pretense and they don’t know the reason.
But one thing that is certain is that the invitation letter created by Chen Moxue for the first iPhone conference in his previous life has indeed caused a sensation in the digital circle. It is full of gimmicks and attracted a lot of attention.
That night, after all the guests entered the venue, the cooperative TV station also started live broadcast.
Similarly, TT also started live broadcast activities.
However, due to the speed of the Internet in this era, TT's live broadcast is conducted with graphics and text, and netizens can leave messages and comments in real time.
Wait until eight o'clock in the evening.
Under the spotlight.
Chen Mo appeared in front of the camera wearing a gray sweater and jeans, with a pair of gold-rimmed glasses on the bridge of his nose.
On the big screen behind him was a banana logo that had been eaten.
The lights dimmed, and everyone below was staring at Chen Mo.
Chen Mo began his speech in a leisurely manner:
“Every once in a while, a revolutionary product comes along and changes everything.”
"For example, a computer, a mobile phone, and another example"
“This little player has changed the way we appreciate music, and what I’m launching today is a music player from the future, which I named iPod.”
Remember, Chen Mo introduced various functions of iPod.
It probably feels like the first-generation iPhone with the phone and text messaging functions cut off, and the hardware configuration also greatly reduced.
The moment Chen Mo took out the physical product and gave a demonstration...
Wow! ! !
The audience below was horrified! ! !
Because they just thought that Chen Mo was explaining a concept product and there would be no physical product.
Who would have known that Chen Mo was talking about a product that has already been mass-produced!
This gives everyone a sense of fantasy that "science fiction movies have come true."
"Oh my god, it's actually a 3-inch capacitive multi-touch screen? Isn't this something only found in science fiction movies?"
"Not only can you listen to songs, but you can also read novels, and even play movies?! Niubility!!!"
"What a silky and smooth scrolling animation!"
"This is simply a dimensionality reduction blow to other MP3 products!"
“The product from the future truly lives up to its reputation!!”
“Take the money and keep the things!!!”
“Buy, buy, buy, if you don’t buy, you are not a Daxia person!!!”
The audience, who originally just watched with the intention of joining in the fun, were instantly attracted to the iPod.
Many media who received the news, when they heard that Chen Mo was going to build a music player, they thought it was a cool niche mp3 player, but...
Chen Mo flipped the table directly!
It directly breaks the inherent impression of MP3 music players and launches a music player with a touch screen that is full of technology and can even be said to be a work of art!
This style is simply going to break through the sky! ! !
On this day, for practitioners in the domestic MP3 industry, and even for practitioners in the entire digital circle, an unprecedented earthquake occurred! ! !
The iPod launch conference held by Chen Mo tonight was full of technology and extremely high-end design. It really didn't look like the aesthetics of this era. It was really eye-catching.
The live broadcast ratings of this press conference even broke the record of Xianglan Channel!
The number of online views, number of comments, etc. have also set new historical records!
And its selling price surprised everyone.
The price of ipod-mini is only 999 yuan!
You should know that the MP3 player with the same configuration costs about 1,200 yuan, and the larger brand costs at least 1,500 yuan!
The 999 iPod-mini is incredibly cheap, and the iPod-mini also comes with a pair of very beautiful headphones for free. The color of the matching headphones is the same as the body color, so you can choose from it.
The price of iPod seems a little expensive, costing 2999 yuan.
However, its screen is huge, a full 5 inches, and its memory is as high as 512mb!
For people of this era, this configuration can be said to be frighteningly high!
As for the price of iPod-pro, it shocked everyone’s attention!
The starting price of ipod-pro is actually 19,999 yuan!
And the higher the configuration, the more expensive the price!
The price of the iPod-Pro with the highest configuration, 5-inch screen and 16GB memory, has reached as high as 99,999 yuan!
However, Chen Mo said at the press conference: "ipod-pro is positioned as a luxury product, and the production quantity is limited, so it is expensive. Our main focus is the extremely cost-effective ipod-mini and ipod."
Therefore, even if the price of iPod-Pro is shockingly high, no one has any complaints.
On the contrary, many wealthy people, after learning that the production of iPod-Pro was limited, were tempted to buy it!
Rich people like the feeling of being alone without others!
If iPod-Pro was a high-volume model, they wouldn’t buy it!
At the same time, Chen Mo also announced the number of the first batch of iPods: 50,000 mini models, 30,000 regular models, and 5,000 pro models, first come, first served, while supplies last.
In addition, users who purchase iPod products can also get a one-year membership of TT Music, which allows them to download various high-definition music for free.
For a time, iPod attracted the attention of a large number of users. Many users who were thinking about buying MP3 players or were interested in MP3 players were extremely tempted after watching Chen Mo's press conference!
The appearance of the iPod instantly kills all similar products on the market. It can be said that it transcends the aesthetics of this era!
Its functions are even more powerful!
Not only does it support multi-touch, it can even play movies in various formats, up to 1080p high-definition movies!
It also supports reading of word, ppt, excel and other office software!
Although the opening speed is definitely slower than that of later generations of smartphones.
But for users who had never been exposed to smart products in 2001, this was simply a god-like product!
Many people even call it a "small computer"!
Users find no reason to reject.
However, Chen Mo seems to be deliberately trying to hide it. No one knows how to buy this iPod. At the moment, it can only be reserved on TT.com. Any registered user of TT.com can reserve an iPod and get a 9-digit reservation code. The code does not cost money, and it is not mandatory to buy an iPod. However, if users want to buy an iPod, they must make an appointment in advance and have a specific reservation code.
As for how to use the reservation code, Chen Mo was still trying to hide it and did not say it directly.
Chen Mo just told everyone that there will be a free performance on the night of November 10th, which will be broadcast on Xianglan Channel, and the usage of the reservation code will be announced at that time.
The Internet trolls controlled by Wan Xuebing were waiting for the opportunity and launched viral marketing to promote iPod everywhere.
What Wan Xuebing didn't expect was that this marketing campaign simply turned on the simple mode, no! It should be said to be cheating mode!
There is no need for him to go out in person to promote it!
Countless netizens have spontaneously formed a troll army, promoting the power and cost-effectiveness of iPod everywhere!
These people have been impressed by the charm of Chen Mo's press conference and have become fans.
And the functionality of MP3 is too low, there is no way to compare with iPod!
Just having a large touch screen can already kill many similar products!
Not to mention there are so many new features!
Due to various reasons, the marketing effect of iPod was extremely significant. In just one day, the number of iPod reservations reached 22.31 million. This not only surprised Chen Mo, but also shocked MP3 manufacturers!
Although there is no threshold for reservations, no one expected that the number of reservations would exceed 20 million in just half a day!
We must know that in later generations, when new models of some big-name mobile phones are launched, there will be hundreds of thousands or millions of reservations.
In 2001, there were more than 20 million reservations, which is crazy!
Not to mention that this number continues to grow as Double Eleven approaches.
Many netizens feel a sense of crisis!
There are only 85,000 machines in total. With so many people grabbing them, can they grab them?
Therefore, many people are working hard to buy one after knowing how to buy it!
If I can get an iPod for the first time, I will definitely become the most handsome boy in the school!
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