Chapter 2398 The effects of force are mutual

After all, Sun Wanran is not an outsider. He is now the director of the Seventh Administrative Qing Room, so it is very necessary to cultivate him. Seeing that she was confused, Zhou Buqi felt that it was necessary to explain.

Zhou Buqi said with a smile: "Business models are actually the same in all walks of life. They are very similar. But if you put it in the guise of technology, you can't understand it?"

Sun Wanran snorted softly, "I just can't understand!"

Zhou Buqi smiled and said: "Ziweiyun is like a department store, and the business in Ziweiyun is the merchants and stores in the department store. These things complement each other. Just like Wanda Real Estate, when it was first started, few merchants were willing The businesses that settled in...are all small businesses, which is obviously not in line with Wanda's ambitions. Do you know what Wanda does?"

"That's it!"

Sun Wanran slapped his forehead and suddenly realized.

Boss Zhou has mentioned this example many times within the company, and it is considered a very classic business case.

"Luxury goods!" Sun Wanran blurted out, "Provide the best-located shops to world-famous brands such as LV and Dior for free, and then help them decorate them for free according to their requirements, and the sales revenue will not go to the public accounts of the mall. Pass Through a series of means, we have attracted world-renowned brands."

Zhou Buqi nodded, "In this way, Wanda Plaza's industry status will be revealed, and many businesses will flock to it. Even world-famous brands such as LV and Dior have gone to Wanda. Why don't they go? It is also an attraction for users. Gradually, Wanda Plaza has become a brand and a commercial center in the city."

Sun Wanran said thoughtfully: "If one day, LVHM Group feels that Wanda Plaza's business is too good and does not want to cooperate with them, it wants to start a new business relying on its well-known brands such as LV, Dior, Givenchy, Bulgari, and Tiffany. , the competitiveness of being your own Louis Vuitton Plaza is actually very limited.”

Zhou Buqi said: "Yes, that's what it means. The influence of Wanda Plaza has been established. Not only can you buy luxury goods here, but you can also watch movies, restaurants, and shopping malls, which can meet all users' daily needs. Without LV , Dior, Givenchy, as well as Hermès, Chanel, Gucci, Fendi, and Prada. Wanda Plaza can still meet the needs of luxury goods consumption. Louis Vuitton Plaza cannot, indeed, you can buy all the luxury goods of its own companies here. Products can only meet this demand.”

Sun Wanran understood now, "So when the time comes, Zi Weiyun is not worried about Adobe withdrawing to build its own cloud computing platform."

Zhou Buqi said: "Yes, Ziweiyun can rely on Adobe's products to open up the software consumption market. Through Adobe's industry status, it will attract more software manufacturers to cooperate with Ziweiyun. This is the best solution." The core part. How much money Ziweiyun can make from Adobe's products is secondary."

Sun Wanran thought slowly and said: "Ziweiyun can rely on Adobe's software to build Ziweiyun's software ecosystem. Moreover, Ziweiyun has many other services, surrounding artificial intelligence and big data. Data, as well as finance, e-commerce, games, streaming media and other fields, can fully meet the various needs of customers, just like Wanda Plaza, it has one-stop services for entertainment and life."

Zhou Buqi smiled and said: "Clever!"

Sun Wanran pursed her lips, "If Adobe builds its own cloud platform, the most it can do is put its own products on it. If users want to use Adobe's products, they can only go to their cloud platform to consume. But that’s it. Their cloud platform has a single structure and single needs, and there is no comprehensive product ecosystem like Ziwei Cloud.”

Zhou Buqi nodded, "So, ten years is a good time limit. In ten years, Ziweixing can squeeze out all the market appeal of Adobe's products. Wait for the contract after ten years It’s terminated, Adobe’s products have left Ziweiyun, and it won’t have much impact on the entire industry ecology.”

Sun Wanran said: "No wonder you are kind enough to help Adobe build a cloud computing platform. You are selling Coptis chinensis to a sick mute!"

Zhou Buqi laughed, "This metaphor is really vivid."

Sun Wanran curled her lips, "You are really bad. I have never seen you sincerely cooperate with others."

Zhou Buqi said angrily: "How about we also score points? Apple has been stabbed in the back and would rather face lawsuits than ban them. This is a lesson learned from the past!"

"But..." Sun Wanran thought of something and frowned slightly, "There is a logical flaw in your theory!"

Zhou Buqi asked: "Where is the loophole?"

Sun Wanran said: "Even if luxury goods such as LV, Dior and Givenchy leave Wanda Plaza, there are still Chanel, Hermès and Prada, and their popularity is not bad at all. There are enough substitutes. But Adobe's products are in the market It has a dominant position, but there is no substitute!”

Zhou Buqi gave a thumbs up and said, "My family is pretty good, they have become smarter."

Sun Wanran snorted, "I'm always smart. When I was studying, my grades were better than yours!"

Zhou Buqi said nonchalantly: "The level of academic performance can only indicate the quality of reading ability..."

"No one discusses studying with you!" Sun Wanran was furious and stamped her foot, "What do you mean? What should I do?"

Zhou Buqi said angrily: "You think about it yourself! I have already constructed a theory of platform economy, and even published a book. Platform economy must be 'self-operated + third party'. Among them, self-operated The business is at the core. Wanda Supermarket and Wanda Cinema in Wanda Plaza are in such a core position. If a third party is allowed to be at the core, it will be like Adobe. Once it withdraws, it may cause insecurity to the platform. Estimated losses.”

"Well..." Sun Wanran blinked quickly, weighing the meaning of his words, and then gradually tasted some of the flavors, and said in surprise, "You want to be self-operated? Make products similar to Adobe?" "

Zhou Buqi said: "You don't have to do it yourself, but it must be self-operated. Just like Changyou and Netflix, they are not companies under Ziweiyun, but they actually have self-operated attributes."

"Really do it? Can it be done?"

Sun Wanran was a little surprised.

In the past few years, Adobe has had no industry rivals and is a giant in the industry. It seems unwise to compete with them in the field of creative design, right?

Zhou Buqi glanced at her and said calmly: "Adobi's original intention was to take advantage of the opportunity of cooperation with Ziweiyun to steal cloud computing-related technologies from Ziweiyun. This is what Kurian said of."

"Um."

"But don't forget, the effects of forces are reciprocal."

"ah?"

Sun Wanran was stunned.

Zhou Buqi said: "Adobi cooperates with Zi Weiyun in order to learn from Zi Weiyun. But don't forget, isn't this an opportunity for Zi Weiyun to learn from Adobe?"