Chapter 2408 You’re not in a hurry, I’m in a hurry

Despite all the talk, no consensus was reached.

In the end, the two of them even resigned in order to resist the "tyranny" of Boss Zhou.

They just want to stick to the tradition of Lucasfilm and adhere to the line of using technology to assist movies, rather than sharing the relevant technology patents.

In fact, Zhou Shaoning's meaning was already obvious.

How much is a movie worth?

MSI Universal spent less than $4 billion to acquire Lucasfilm. But Adobe, which learned some graphics processing technology from Lucasfilm, is already a technology giant with a market value of tens of billions of dollars. Pixar and Apple also have amazing performances in their respective fields.

"Star Wars" is indeed an excellent movie, but it is limited by the small market.

The total annual box office worldwide is US$20 billion.

But the scale of the technology market is a trillion-dollar market. Just grabbing a piece of territory in this market is not comparable to the movie business.

At this time, it is easy for some differences between the interests of the capital and the feelings of the management to occur.

Neither Zhou Buqi nor Zhou Shaoning are filmmakers.

There are no emotional factors and no emotional ties.

Even if there are sentiments, they are all in the technology industry.

Unexpectedly, there was no agreement.

After leaving, Zhou Shaoning still couldn't believe that someone actually dared to stand up to Boss Zhou.

Everyone in the technology industry knows that no one can reject Jobs because he has a reality distortion field that makes it impossible for you to refuse. Zhou Shaoning had little contact with Jobs, but he could also feel this aura in Zhou Buqi.

This was the first time he had seen this scene at Lucasfilm.

Someone actually rejected Boss Zhou.

The two's original plan was to go there and back the same day, but Zhou Buqi suddenly changed his plan and continued south to Los Angeles.

Sitting in the car, Zhou Shaoning asked, "Are you in trouble?"

Zhou Buqi nodded, "It's a bit troublesome."

Zhou Shaoning sighed, "If it doesn't work, forget it. As for Aisda, I'll think of a way."

"What?" Zhou Buqi looked a little funny, "Forget it?"

Zhou Shaoning said: "Didn't you say it was troublesome?"

"It's just a little trouble." Zhou Buqi was relatively calm, "Next year, "Star Wars 7" will be released. Many media have given market estimates that this will be the most anticipated Hollywood movie next year. This This matter is very important, related to the stability of Ziweixing Global’s stock price after its listing. And the main person in charge of this movie is Kathleen Kennedy.”

Zhou Shaoning suddenly realized it and said in surprise: "Is this a threat?"

Zhou Buqi nodded, "That's what it means."

"Rebel!"

Zhou Shaoning felt a little angry.

Many times, women are bolder than men. Women are on the front line of many social movements, and many of those who resist workplace bullying are also women.

Whether it is Katherine Kennedy or Linwen Brennan, they are obviously courageous women under this feminist trend.

But is this too much?

Because MSI Global is currently in a critical period of listing, and "Star Wars 7" is a much-anticipated masterpiece that cannot be missed, are you blatantly going against Boss Zhou?

Do you know who is the big boss of this company?

Zhou Buqi said: "In Hollywood, everything is based on movies. Maybe in their view, as long as "Star Wars 7" succeeds, gains recognition, and revives the Star Wars craze in the market, they can sit firmly. Fishing boat.”

"How much does this cost?"

Zhou Shaoning is really angry and funny.

Zhou Buqi smiled and said: "So you are not a filmmaker. Hollywood is the leader of the entertainment industry, and movies are the leader among leaders. In the tradition of Hollywood, as long as the movie is successful, it will be delicious for you to fart. Even if it is Power must also bow its head.”

Zhou Shaoning didn't take it seriously, "How much money can a movie make at the box office? The box office of "Titanic" was only US$1.8 billion."

Zhou Buqi said: "The box office industry is not that big, but there is still a lot of related derivative copyrights. Disney recently came to negotiate and wants to build a Star Wars park in Disneyland."

"It's all small money."

Zhou Shaoning shook his head.

Compared with the money-making attributes of the technology industry, the film industry is insignificant.

Zhou Buqi said: "The licensing fee is still very considerable. Disney's offer is US$120 million per year to obtain the use of Star Wars-related brands in Disneyland, plus a 10% share of the sales revenue of Star Wars derivatives. Ziweixing Universal has not agreed and continues to negotiate.”

This is no longer small money.

Basically, Lucasfilm licenses the intellectual property rights related to color management to Asda, and the annual licensing income is similar.

This is also where Lucasfilm’s biggest confidence lies.

It is also about authorization. There is a clear difference between IP authorization and technology authorization.

By licensing the relevant technology patents to Asda, Asda will learn it, improve its products and gradually improve... Then, it will be possible to outperform and surpass Lucasfilm.

After all, Asda is a pure technology company, while Lucasfilm is only half-assed in technology.

The IT industry is prone to plagiarism.

Asida has made significant improvements in the field of color processing, which will quickly lead to significant improvements in the entire industry's level in this area.

In this way, Lucasfilm's aloofness in this regard disappears.

IP authorization is different.

Just like allowing a "Star Wars Land" to be opened in Disneyland, regardless of whether the contract is signed for 10 years or 20 years, the copyright of "Star Wars" will always belong to Lucasfilm and cannot disappear or be transferred. Relying on this part of IP copyright, Lucasfilm can always maintain a transcendent status.

Back then, George Lucas made a mistake. He didn't realize how important his graphics processing technology was, so he gave it to Adobe almost for free...

Then let Adobe create Photoshop and become a world-class software giant.

This poses a threat to Lucasfilm.

So much so that today, in the field of graphics processing, the world only knows Adobe, but not Lucasfilm. It has simply taught the apprentice to starve to death of the master.

Since then, Lucasfilm has been very cautious about licensing this technology.

Zhou Shaoning frowned, "Then let's forget it?"

Zhou Buqi glanced at him, "What do you think?"

Zhou Shaoning asked: "What are you going to do?"

Zhou Buqi said: "Go to Los Angeles, take a look at the situation first, and evaluate the consequences of firing them both."

"This..." Zhou Shaoning was a little worried and said cautiously, "Isn't ZiMSI Global going to IPO next month? The person in charge of Lucasfilm is related to the expected development of "Star Wars"."

Zhou Buqi said: "If I don't use some tricks, they will think that I am easy to bully."

Zhou Shaoning thought for a while and said, "There's no need to be too hasty and wait a few months. When Ziweixing Global is successfully listed and the stock price stabilizes, we can find a business reason to combine Lucasfilm and Industrial The CEO of Light and Magic has been replaced."

Zhou Buqi snorted: "You are not in a hurry, I am! Lucasfilm is now my company. They could only sigh for what Adobe took away from Lucasfilm back then, but I want to do it myself." Take it back!"