Chapter 2409 Uncompromising

Zhou Shaoning is not in a hurry, Zhou Buqi is very anxious.

He is also waiting to get a patent license to use some of Lucasfilm's intellectual property, and then find someone to cooperate with him to start a new company.

This cannot be delayed.

The cloud computing industry is now in full swing, but many companies still have many misunderstandings about the application of cloud computing, including technology giants like Microsoft and Google.

Zhou Buqi has long been determined.

The core of cloud software must be cloud collaboration, which is when multiple people collaborate online to complete one thing through the cloud. The most typical product is Weishu.

However, this has not become the mainstream trend of current cloud software.

There are many reasons.

The first is that cloud collaboration is technically difficult, and delays must be minimized. For example, one person is in the United States and the other is in the United Kingdom, separated by the Atlantic Ocean... How can we provide instant feedback and real-time collaboration?

The technical implementation is complex.

The best in the world in this regard is Google, and major companies such as Microsoft, Amazon, Yahoo, and Ziweixing International are also doing well.

It is more difficult for some small companies.

This has resulted in many cloud startups not daring to develop in this direction easily.

There is also the complexity of toB's products.

This type of product is not for ordinary C-end users, but for B-end users, and will have stronger demand in terms of functionality.

Especially promotion is too complicated.

For C-end products, as long as the product is made well and meets personal needs.

B-end products are not good, and individual users do not count.

This requires a strong sales team to do door-to-door promotion.

This is actually a negotiation process.

Go to major companies, negotiate terms with company bosses, and hope that they will use their products. At this time, social resources, industry contacts, and a huge after-sales service team are needed.

All in all, cloud collaboration is too troublesome to promote.

Today's cloud software is more at the level of cloud sharing.

Such as Google Docs.

This is a product developed by Google to compete with Microsoft's Office series. It is clearly differentiated and well done. Traditional Office does not have a sharing function...it can only be done by one person using Office and passing it on to others through a USB flash drive or other means for the purpose of sharing.

This is too slow and affects efficiency too much.

Google Docs has a solution for this, which can be shared online in real time through the browser. In other words, when one person changes a file through Google Docs, another person on the other end can observe it in real time and notify him immediately if something is wrong.

This can greatly improve office efficiency.

This prevents an employee from not knowing that he has made a mistake and then continuing on the wrong path, resulting in a huge waste of man-hours.

Weishu is actually an upgrade based on the idea of ​​Google Docs.

Google Docs are shared online in real time, and you can comment on the document. If you find an error, you can comment immediately, and the other party can modify it after seeing the comment.

Weishu is even more powerful, including all the functions of Google Docs, plus collaboration functions.

When you find an error, you can not only comment and tell him, but you can also go ahead and modify it directly, which is more convenient. You can even collaborate with multiple people to create a material together.

For now, Microsoft and Google don't pay enough attention to cloud computing, and they regard cloud services more as a supplement to their core businesses.

This is very easy.

Adobe must be like this too!

Even if it goes to the cloud, at most it will be cloud sharing, not cloud collaboration.

This gave Zhou Buqi the opportunity to develop the creative design software in the direction of cloud collaboration and compete with Adobe from a higher dimension.

However, the first priority is to resolve matters on Lucasfilm's side.

When Zhou Buqi arrived in Los Angeles, it was already dark.

I immediately made an appointment with Jason Kilar, CEO of Ziweixing Global, and told him about it.

Jason Kilar is not from Hollywood. He was a former Amazon executive and Bezos' right-hand man. Later, he founded the streaming media platform Hulu, but due to disagreements with shareholders such as News Corporation, Sony Entertainment, and Disney, he finally chose to leave and join Ziweixing Global.

He comes from the technology industry.

This resonates so well with Boss Zhou.

After hearing this idea, Jason Kilar almost exclaimed, "Okay! Great! That's how it should be! Although Lucasfilm is not a technology company, it is the first company in the world to use computers to realize graphics. Companies such as image processing, color and audio management hold a large amount of related technologies and intellectual property rights. In these niche areas, even the technology giants in Silicon Valley cannot compare. With such good technology and such excellent intellectual property rights, if It would be a pity if it is only used for making movies. There can be a wider space for development."

Zhou Buqi glanced at him, "Have you ever had such thoughts?"

"This..." Jason Kilar sighed, feeling a little helpless, "Since I became the company's CEO last year, all departments have supported my work, but Lucasfilm has been unable to make any progress."

"Um?"

"Although MSI Global is an entertainment giant, it also has technological attributes. We have many technological projects...such as film transfer, digital image restoration and high-definition processing, including streaming media that we will operate independently in the future. project. So I set up a special technical department and also established the position of CTO, which was held by Eric Feng."

"Um."

Zhou Buqi nodded.

He knew this and approved it.

Eric Feng is of Chinese descent. He founded Hulu with Jason Kilar a few years ago. The technical level is actually very average and would not be ranked at all in Silicon Valley.

But being a CTO in Hollywood is more than enough.

Jason Kilar said: "Lucasfilm is a film company, but it has many technical departments and projects, especially Industrial Light and Magic. I have pushed for one thing, and I want to bring Lucasfilm to The film industry was appropriately split, allowing them to focus on making movies. Technology-related businesses were transferred to the technology department, under the unified leadership of Eric Feng."

Zhou Buqi laughed.

It sounds grand, but there must be some other idea behind it!

Kathleen Kennedy, the president of Lucasfilm, and Linwen Brennan, the president of Industrial Light and Magic, are two women who are feminist awakeners and have worked together for so many years... It can be said that one person captures movies and the other People grasp technology and firmly control Lucasfilm.

Like a monolith.

This can be regarded as George Lucas's "legendary plan".

Jason Kilar, the executive director and CEO of the group, was a little helpless.

Spinning off Lucasfilm's technical business and integrating it into the technical department is equivalent to breaking the joint situation between these two female generals.

His power would then seep into Lucasfilm.

Jason Kilar sighed and admitted his thoughts generously, "Every other industry is easy to talk about, but Lucasfilm is the only one. The situation is too complicated. It is also an independent studio, and Marvel Pictures is too complicated." Feeling comfortable."

Zhou Buqi nodded, "I don't blame you either."

Such a situation was foreshadowed when the mergers and acquisitions were made.

Marvel Studios and Lucasfilm are not on the same level at all.

Marvel Studios just makes movies.

It became popular thanks to "Iron Man".

Another very important reason is that Marvel Studios is headquartered in Hollywood.

Lucasfilm is different. This is a company sandwiched between Silicon Valley and Hollywood that is more Hollywood-oriented. It is extremely influential and has long-lasting prosperity.

There was never a financial crisis and it was always under George Lucas' control.

This makes Lucasfilm feel unified inside and out.

It still continues George Lucas's operating ideas.

This is a company that continues the thinking of George Lucas, not the thinking of Zhou Buqi.

Jason Kilar said: "I've talked to George Lucas a few times, and he would rather keep the status quo."

Zhou Buqi said angrily: "He has sold the company and still wants to exert influence? I said during the merger and acquisition that I could give him a large sum of stocks. But he didn't agree and wanted to take more. Cash. With the few shares of Ziweixing Global in his hand, what right of say can he have?"

Jason Kilar said: "I'm just afraid of causing collective protests."

Zhou Buqi snorted: "We can't compromise with them!"