Chapter 3001 The Cleanest Business Decision

If others had said this, Lee Jae-yong might still be hesitant.

But sitting opposite him was Zhou Buqi.

This is very powerful.

Especially when the two parties cooperated and participated in the incident against Qualcomm, Li Zaiyong felt more empathetic and realized the huge influence of Boss Zhou in the industry.

Originally, China and Europe had no intention of attacking Qualcomm, and Apple had no intention of falling out with Qualcomm. However, under the operation of Boss Zhou, all parties have taken action one after another, targeting Qualcomm!

It can be said that Qualcomm is now in a desperate situation and facing such a big dilemma, largely due to this boss Zhou.

Qualcomm is like this, what about Samsung?

Li Zaiyong inevitably became worried.

Boss Zhou's business methods can be described as unpredictable. Not all of them are under the sun, but there are also many conspiracies and tricks. This time he can cooperate with Samsung and take action against Qualcomm together. Next time he can cooperate with Apple and put pressure on Samsung together.

Does Samsung really have the strength of Qualcomm?

Li Zaiyong doesn’t think so.

This is not the market value of the company, but a fundamental difference between the two parties. Samsung is a Korean company and Qualcomm is an American company. Once vicious international competition occurs, it will easily turn into a political confrontation between the two countries.

In fact, this is indeed the case.

To take action against Qualcomm, Zhou Buqi can be said to have been very busy, gathering the strength of all parties, especially attracting Apple to the domestic market of the United States, and getting Apple to participate in launching an attack on Qualcomm.

But when it comes to dealing with Samsung, it doesn't actually need to be that troublesome at all.

In the previous life, after Samsung mastered the patent for diamond arrangement, it could be said to be "unique" in the OLED screen industry.

LG also wants to produce an OLED display panel that can be arranged in diamonds, but Samsung does not grant patent authorization at all.

LG has nothing to do with Samsung.

At this time, it was Apple who stood up.

It is impossible for Apple to allow Samsung panels to become a unique supplier. They must find substitutes outside of Samsung panels to prevent their own strategic crisis. Apple intervened and required Samsung to license the diamond arrangement patent to Apple's other major supplier, LG!

In the end, Lee Jae-yong had no choice but to back down and could only license the diamond arrangement patent to his biggest competitor, LG, so that LG could also produce top-notch OLED displays to meet Apple's purchasing needs.

There is no need for all forces to join forces and to concentrate their efforts to overcome Qualcomm.

All it takes for Apple to step forward is enough to win over Samsung and make it submissive.

In contrast, this is not the case in China.

Although domestic mobile phone manufacturers are fighting hard during new phone launches, as if their mobile phones can crush the iPhone, they are just marketing tactics. When it comes to real head-to-head competition, together they can't even reach Apple's edge, and Samsung doesn't care at all. International influence is not enough to deter South Korea. It is simply impossible to push Samsung to license diamond arrangements to BOE.

This life is different.

A big shot appeared who could rival the entire Apple company on his own—Zhou Buqi!

Obviously, Li Zaiyong couldn't withstand the pressure from Boss Zhou.

Zhou Buqi continued: "Everyone knows that monopoly is the most profitable, but with monopoly comes risks. Now even Qualcomm is in dire straits. What will happen if Samsung really monopolizes the OLED display market? If OLED screens really replace LCD screens and become the leader in the industry, this is a link that smartphones cannot avoid. I believe that all parties will not allow Samsung to take over the entire market.”

Li Zaiyong took a deep breath, "What do you mean?"

Zhou Buqi smiled and said: "It is far better to monopolize a small market than to control a big market, what do you think?"

Li Zaiyong smiled and said: "This is the idea of ​​​​the Internet. Which model is better... remains to be debated."

Monopolizing a small market will make less money, but it will be stable and you can keep eating.

Control a large market and make more money, but the risk is extremely high and you may be overtaken if you don't pay attention.

The current Internet giants all adopt the second plan. No matter what kind of business they do, they first actively expand the market and increase the market size. Even if you only occupy a part of the market and have a dominant position, it is enough to support a market value of hundreds of billions of dollars.

Zhou Buqi said: "There is nothing to argue about. The business theory of the past should have been dispelled long ago. Now is the era of the Internet. Look at Tesla. Didn't they open source most of their patents some time ago? After open source, more people can participate in making electric vehicles, and together they can build up the electric vehicle market. Tesla does not need to monopolize the market, it only needs to have a leading position in the electric vehicle market...nothing. It’s an exaggeration to say that a market capitalization of US$1 trillion is no obstacle!”

"Well……"

Li Zaiyong twitched the corner of his mouth.

The big boss is so loud this week!

Today, Samsung Electronics has a market value of only US$200 billion.

Zhou Buqi smiled and said: "With Samsung's strength in the field of display panels, are you afraid of being surpassed by competitors? Besides, the diamond arrangement patent does not allow you to open source, but prevents you from monopolizing it and sharing it appropriately."

Zhou Shaoning added: "Yes, proper sharing is enough. If competitors really gain momentum and show signs of surpassing Samsung, you can also use your control over the diamond arrangement patent to shrink or expand appropriately." To limit the increase in patent fees.”

Li Zaiyong hesitated for a moment and said slowly: "I didn't mean to be exclusive. Since Mr. Zhou is also optimistic about the future of OLED displays and diamond arrangements, we can definitely cooperate."

Zhou Buqi smiled and said, "This is the best!"

Li Zaiyong tentatively said: "How about we jointly invest in buying that optical company in the United States?"

Zhou Buqi said: "Okay, half of the family!"

Li Zaiyong wanted to take more, frowning slightly, "This control..."

Fu Sheng smiled and said: "The investor is not Asda. I will set up a patent company in the United States. I will be the CEO of this company. This company has nothing to do with Asda or Apple. It is just a patent company." An individual company doing business will only make decisions that are in its own interests and has nothing to do with any other third-party company.”

Li Zaiyong’s eyes lit up, “That’s great!”

Fu Shengdao: "After completing the acquisition of the optical company, Samsung can be responsible for strategic and business arrangements. I only need to maximize the interests of my company and maximize the interests without risk."

In this way, all hidden dangers will be solved.

In order to maximize Fu Sheng's risk-free profits, two conditions need to be met: first, it cannot be a monopoly, and there are risks in monopoly; second, it must authorize as many diamond-arranged patents as possible to earn more patents. fee.

In this way, Samsung's monopoly on diamond arrangement patents can be broken, and the patent can be licensed to more companies that produce display panels, such as domestic BOE.

Samsung has not lost control and dominance of the industry.

This kills multiple birds with one stone.

Fu Sheng's patent company has made enough money. BOE will be able to produce diamond-arranged OLED panels in the future, and Samsung will also maintain its industry dominance to the greatest extent possible.

Zhou Buqi said: "If both parties hold 50% of the shares each, such a shareholding structure is not suitable. It just so happens that the team of that optical company does not want to sell the company as a whole, but also wants to retain part of the shares... I don't think so. In this way, we can reserve 10% of the shares for them, and we will each hold 45%.”

Li Zaiyong was very happy, "I think it works!"

Zhou Buqi waved his hand, "Then it's settled! Let's take action! There is no need for vicious bidding. Raising each other's prices will harm everyone's interests. Win-win cooperation is the business philosophy I have admired most over the years."

Each accounts for 45%, and no one has absolute say.

Whoever wants to take the lead needs to win the consent of the 10% of small shareholders.

this point is very important.

Zhou Buqi has no desire to dominate this optical company.

Once he takes the lead, it will be too troublesome if domestic powers come over and ask him to use his dominance to participate in some non-commercial competition. Retaining small shareholders in the United States, as long as Samsung and the small shareholders of U.S. stocks disagree, he will not be able to do something that is not in line with business logic.

At the same time, Samsung cannot be completely dominated.

Samsung cannot be allowed to sacrifice the interests of this company for its own strategic purposes. With the existence of small American shareholders, we can strive for our own interests to a greater extent, instead of being led by the lead of Samsung, the major shareholder.

There is a certain balance between the forces of all parties.

Everything follows the business logic of the market. Making money for the sake of making money often leads to the cleanest business decisions.