Chapter 456: Guide

sail

Together, Zhou Buqi, He Yang, and Wang Haoyang went to meet Fei Mingke, the vice president of Shanda Yanjing Branch.

Don't look at him as just a vice president of a branch company, this person's ability, qualifications and level are not low.

Before that, he was the director of Shanda Entertainment, in charge of games, news, music, novels and other businesses. Because the boss of the Yanjing branch resigned, he was transferred from the firefighting captain.

As a result, less than half a year later, he didn't want to fight the fire anymore.

Shanda's entertainment strategy has been ignored by the market, and the policy red line has been given to card owners. This direction is basically declared over. Because in Boss Chen's design, the core product is the box.

Relying on the box, it connects TVs in thousands of households.

Then, through the box, Shanda entertainment content, videos, music, news, games, Internet TV, etc. are pushed to users.

Now that the core products are all finished, how can we still play?

The wave of resignations is certain.

In the last quarter, Shanda managed to turn losses into profits with great difficulty, but soon a ban came. In the second quarter, it will definitely suffer a huge loss, and layoffs are also doomed.

Shanda couldn't stay even if he wanted to.

We met at the Jade Palace Hotel and explained our intentions.

Femink remained calm, "I don't just make music, I'm not a musician."

He Yang understood right away, this is asking for power, "What do you think, Mr. Fei?"

Fei Mingke said: "After receiving your notice, I have been researching the Xiaonei website for the past two days. This website... has quite a lot of content and entertainment, but it lacks a very important point of content."

"Please speak clearly."

"news."

"Do news?"

"It's not about building a portal. This track has already been seized by giant companies. But social news is still an important part of the Internet, and it attracts a lot of attention. Xiaonei is lacking in this aspect."

This can be regarded as his old line.

When he was in Shanda, he was originally the director of entertainment products and was in charge of this big business.

For Xiaonei, games are definitely not suitable, but news, music, film and television, novels and other highly entertaining content are very necessary.

Zhou Buqi smiled, "Xiaonei is indeed doing it, including school news, school finance, school pictures, school books, school calendar, school music and other projects. But it is done, it is hard to say whether it will be used or not. The Xiaonei network is relatively mature at present, and it is necessary to maintain certain restraint in the launch of new functions."

"So many projects at the same time?" Feminke was a little surprised.

Zhou Buqi didn't hide it, "It's given to the college students to do it, it's an experience for them."

Feiminke twitched the corner of his mouth, "The codes of students at school can't stand scrutiny."

"So we need to cast a wide net, make a model first, and conduct internal inspections. If we think it is feasible and usable, we will deconstruct and design it carefully."

"So are there any plans for the near future?"

"News and music."

There was nothing planned.

Zhou Buqi didn't pay much attention to the specific business implementation of Xiaonei.com, but in order to poach people, it's not impossible to give orders by leapfrogging.

Feiminke's interest increased immediately, "Can you tell me more about it?"

Zhou Buqi said: "There is no need to be too complicated. In a sidebar, add a hot news and hot music section, and switch left and right. News can be grabbed on the portal. Music, I mean to launch your own music playback device..."

Then Wang Haoyang talked about some financial matters.

For example, grabbing news from the portal network is equivalent to bringing traffic to the portal network through the Xiaonei network. At that time, you can contact Sohu, Netease and other portals to search for some funds.

Pro rata commission.

If anyone dares not to cooperate... Then their news links will never appear in the news on Xiaonei, and all the traffic will be directed to competitors.

This is to use the monopoly position of the market to seek improper benefits.

Unexpectedly, Wang Haoyang's vision is quite advanced.

The monopoly trick is pretty smooth.

After chatting for more than half an hour, Fei Mingke was not very satisfied.

I am only in charge of a small module of the school intranet, and I feel that my career prospects are not very clear. Behind him is a large team of sixty or seventy people.

That is to say, Shanda is now in crisis and has to lay off staff.

If it weren't for the crisis, if Ziweixing wanted to win such a large and mature team in one fell swoop, people would not pay any attention to it if they didn't offer a purchase price of two to three million yuan.

As a result, they are now free to join without any burden, and Qu Cai does the little things...

It's so frustrating.

He Yang thought for a while, then pondered: "The content of the Xiaonei website is already rich enough. Adding news and music sections will make the webpage too complicated. I think it is enough to make a music player, and you can use the Xiaonei website to recommend it. .”

Feiminke's face darkened.

I almost left the meeting with hatred, feeling humiliated.

Just a music player, not even a web page? Is this cutting power for yourself again? How can there be any sincerity for cooperation? He brought his team to join Ziwei Star, and that was a risk.

He Yang immediately said again: "However, it's not impossible to make recommendations on the web page, but it's not allowed on the school's internal network."

"oh?"

Not to mention Fei Mingke, even Zhou Buqi was a little curious.

He Yang said: "Aren't we going to make a navigation webpage?"

"That's it..."

Zhou Buqi immediately understood what he meant.

After acquiring Phoenix Studio, Ziweixing will have its own browser, called Weidian browser.

The browser does not make money, and what makes money is the advertising benefits brought by the navigation network. If the strength is stronger, you can be your own search engine and earn a wave of search advertising profits.

The current navigation web pages are very simple, that is, to list all the website directories together.

But Zhou Buqi has seen the navigation web pages that have been improved several times in later generations, with many functions. Especially the hot news section, such as society, entertainment, life, sports, etc., allows some users who don't know much about the Internet to see the latest news through the navigation page. Even portals have been replaced.

Such a web page is more complicated to make.

The news crawling algorithm alone is much more difficult than the page design, typesetting, and layout of the entire website.

There is a "campus navigation" project on Xiaonei, but relying on a group of college students will definitely not be able to do it.

Since this Feminke has big ambitions and a big team, he is very interested in entertainment content such as music, novels, games, film and television, news... might as well give him this opportunity.

Let him do this navigation site.

The navigation network can be regarded as all-encompassing.

...

The position offered to Fei Mingke is the vice president of Micropoint Technology, responsible for navigating the website and Micropoint's music business.

He himself said that his team consisted of 67 people.

What He Yang meant was to be stricter during interviews, and the final list of candidates should not exceed 40 people.

Don't care about Zhou Buqi, let him operate.

His focus was on another matter.

Guo Pengfei reported it, Xiaonei's competitor, 5Q.com.

"5Q network?"

Zhou Buqi scratched his head, he had almost forgotten the name, thinking that this competitor had collapsed.

This is a website owned by Thousand Oaks Interactive. After a wave of rogue software attacks last year, their dudu business department was completely abolished, and the loss was not small.

Guo Pengfei said: "This time, they made a lot of noise."

"What's wrong? The acquisition of Hainei.com was successful?"

"No."

"That's good."

Zhou Buqi breathed a sigh of relief.

He is most concerned about the overseas network.

It's not that this website is so powerful, even if it merges with 5Q.com, it won't be able to cause any trouble. What he cares about is the entrepreneurial team behind this website, that is the famous Wang Xing, who later founded Meituan.

Guo Pengfei said: "5Q.com has released news that after the May Day holiday, group buying for college students will be launched!"

"What?"

Zhou Buqi was taken aback.

I go!

Was plagiarized?

With the rise of Xiaonei group buying, hundreds of group buying websites have emerged in China. But how can e-commerce be so easy to do? Half a year later, there are not many group buying websites left on the market.

This is only 2006, the e-commerce environment is very bad, and there is no way to do it without some special ability.

Xiaonei can do it because it is backed by the university campus.

For college students, the e-commerce environment will be much better.

Unexpectedly, 5Q was keenly aware of this point, and also set the group buying target on college students. This market is a bit ruthless.

Guo Pengfei said: "I also just heard that last month, Thousand Oaks Interactive acquired a group buying website called Tuanxuan.com, and then reorganized and merged with 5Q.com. It changed its strategic direction and focused on university campuses."

"What are they selling?"

"I don't know."

"oh……"

Zhou Buqi pondered for a while, analyzing the powerful relationship.

Guo Pengfei tentatively said, "Now there are many similar posts in the Xiaonei forum, saying that 5Q.com is going to do group buying on campus. The quality is good and the price is cheap. Everyone is invited to participate."

"They advertised?"

"possible."

"It's pretty dark."

"Do you want to delete the post?"

"Do not delete."

Zhou Buqi flatly refused.

Nothing is more important than the image of Xiaonei. Unless it is forced to encounter sensitive issues and unreasonable abuse, Xiaonei must not delete posts.

Guo Pengfei frowned, "Then let the competitors advertise on our site like this?"

Zhou Buqi said with a smile: "Pengfei, you have been the CEO of Xiaonei for two years, but you still haven't brought up your personal awareness. What is the purpose of Xiaonei? It is a service for college students across the country! 5Q is willing to join and serve college students across the country. Isn’t it a good thing that they sell cheap and good things?”

"ah?"

Guo Pengfei was slightly taken aback.

Zhou Buqi said: "Not only can't delete the post, but also help them promote it. Make a top post and post a statement to let more people know that 5Q.com is going to do group buying. One more competitor can just motivate the students in the school. Online group buying is better, selecting more high-quality and low-cost products, so that college students can benefit.”

"real or fake?"

Guo Pengfei couldn't believe it, when did Zhou become a good person?

Zhou Buqi snorted and said, "Of course it is true! Serving college students, I will do my best! However, you must pay attention to the wording of the statement. Xiaonei welcomes all people with lofty ideals to join in and work together to improve the study environment for college students. At the same time, we must also warn college students. Ladies and gentlemen, be extra careful when purchasing products, don’t be deceived by counterfeit and shoddy products, and don’t use online payment tools without credit guarantee, it’s best to pay by cash on delivery, so as not to lose money.”