Chapter 465 Panic Buying

Those who participated in this MP3 group buying activity almost formed a consensus. This group buying is likely to be the most successful one in Xiaonei's history.

100,000 MP3s are expected to be sold out within 3 days every week.

There are even bolder rumors circulating within the group buying group.

Maybe... just 1 day!

Take a look at the comparison chart in the promotional video. For MP3 players with the same configuration (2G memory), the price of Sony and Apple exceeds 2,000 yuan, and that of Samsung and Panasonic exceeds 1,500 yuan. Stable more than 1,000 yuan.

After showing more than a dozen expensive MP3 players worth thousands of yuan, the video screen changed.

This MP3 first released by Xiaonei.com has appeared, and the price is astonishing!

Only 299 yuan!

Such an offer is really like a thunderbolt.

Not to mention the college students on the other side of the Internet, even the staff of the group buying group are inexplicably moved by this price.

The flash memory version of MP3 also has a function, that is, it can be used as a large-capacity portable U disk. U disks on the market are generally 512M and 1G, and the price of 2G U disks is more than 200 yuan!

As a result, on the Xiaonei website, at the same price, you can buy an MP3 with 2G memory. One can imagine how much shock this price will bring to college students across the country.

This long holiday, 5Q.com is planning group buying on campus, and even has the cheek to advertise on Xiaonei.com. But so what? This holiday, the hottest topic on the Xiaonei forum is the MP3 specially customized by Xiaonei for college students across the country, only 299 yuan!

The influence is too great!

The group buying starts on time at 12 o'clock.

Then, the group buying business group was very busy, like a frying pan, and the server was overwhelmed again.

This is the first server crash since the campus network equipment upgrade.

The whole group buying group is in chaos.

COO He Yang personally coordinated, and quickly deployed technicians from other departments to deal with the problem; CTO Cheng Binghao personally came forward and led the team into battle.

The whole Ziwei Star was busy.

Because it was 12 o'clock, which was the lunch break, people from other business departments watched from a distance and talked a lot. I feel that such a big scene, witnessed by my own eyes, really has a magnificent feeling.

Compared with the excitement, nervousness, and pins and needles of some people, Zhou Buqi is very calm.

Then, Cheng Binghao pushed the door open and walked in with a serious expression on his face.

"Is it done?"

"You have to tell the group buying group that you can't do this in the future."

"What's wrong?"

"It's scary! From the data I got, at the moment when group buying starts at 12 o'clock, do you know how many people across the country snapped up online at the same time?"

"How many?"

Cheng Binghao said: "More than 3 million!"

Zhou Buqi was pleasantly surprised, "The data is accurate?"

"Only more and less."

Cheng Binghao said solemnly.

There are a total of 20 million college students across the country, including undergraduates, graduate students and international students, and 10 million of them have completed real-name registration on the school intranet.

And among these 10 million people, more than 3 million participated in this MP3 snap-up activity!

What is the concept of snapping up 3 million people at the same time? Even if each person occupies 10KB of network speed, the total bandwidth of the Xiaonei network is 30,000 M!

Even if 90% of the bandwidth is borne by Netspeed Technology's CDN technology, the campus network only bears 10%, which is still 3000M broadband, which is unaffordable.

No wonder it's not paralyzed.

And this is the scene that Zhou Buqi wants to create.

Some people rob train tickets, others rob Moutai, why? The market just needs it, and the supply exceeds the demand!

Turning MP3 into a just-needed product is where Xiaonei’s influence lies.

It's like when the new iPhone was released in the early years, suitors from all over the world lined up outside the Apple store to subscribe... In order to buy a mobile phone, they even started queuing up a day in advance, and laid a shop there at night.

One is excellent products, and the other is brand influence.

Another example is that when the Xiaomi mobile phone was first launched, it shocked the whole country, and the rush to buy it once paralyzed Xiaomi's official website.

Zhou Buqi clenched his fist excitedly and asked, "Has the accident been resolved?"

Cheng Binghao shook his head.

"Um?"

Zhou Buqi frowned, a little dissatisfied.

Cheng Binghao said: "After the panic buying is over, the situation of crowding out the network speed and server resources will disappear. With a simple treatment, everything will be restored. As long as the 3 million college students across the country don't frantically browse a certain page on the school intranet at the same time, the high standard configuration of the school intranet will , fully able to cope with normal visits."

Zhou Buqi grasped the point, "Is the panic buying over?"

Cheng Binghao smiled bitterly, "I've never seen such a scene in my life... I never thought about it."

At this time, the office door was pushed open.

Shi Jinglin stepped on her high heels, raised her chin slightly, arrogant like a white swan, and said arrogantly: "Zhou Buqi, only 3 seconds!"

Zhou Buqi almost died of anger!

My heart said you, are you crazy? You only have 3 seconds, and your whole family has 3 seconds! Dude, at least 30 minutes, it’s not like you haven’t experienced it, what nonsense are you talking about?

Shi Jinglin turned a blind eye to Cheng Binghao, her slightly icy expression was filled with unconcealable pride and pride.

Since Zhou Buqi personally led the team and opened up the group buying business for Xiaonei, this MP3 group buying is undoubtedly the most successful one!

It can even be said to be the most successful one in the history of domestic e-commerce!

100,000 MP3s were sold out in just 3 seconds.

The resulting tsunami-like rush to buy even paralyzed the website.

"The website is down, won't it affect the data results?" Zhou Buqi asked quickly.

Cheng Binghao said: "No, even if something goes wrong, it can be recovered. As long as the snap-up is really successful, the order can be completed as promised."

Zhou Buqi nodded, "That's good."

Shi Jinglin glanced at him, and said calmly: "Zhou Buqi, Boss Zhou, I have successfully completed the task you gave me... No, it was not completed satisfactorily, it was completed beyond expectations."

"well done."

"Only three words?"

Zhou Buqi coughed lightly, glanced at Cheng Binghao, who was a light bulb, and planned to ask him to be a witness, and said seriously: "I will formally propose to the decision-making committee to promote you as the president of Xiaonei!"

Shi Jinglin was like a spring breeze, she felt light on the soles of her feet, as if she was being sent to the clouds by him.

Finally promoted!

...

On the first day of school after the long holiday, 5Q officially launched its own group buying.

The big boss Chen Yizhou is personally in charge.

It is to allocate all the resources of the company well and start group buying on campus.

Over the past year, Thousand Oaks Interactive has performed poorly. The main reason is that Ziweixing launched two products, Micropoint Security Guard and Micropoint Antivirus, which almost wiped out all the rogue software on the market.

If that's all it is, Ziweixing is just a company after all. But in February of this year, the Ministry of Information Industry issued a document requiring the removal of junk electronic information to enjoy a clean network space; to control illegal and bad information, to promote a green mobile phone culture; to crack down on illegal online services, and to guide green online behaviors and other activities...

The living space of rogue software is further compressed.

There is no way, Thousand Oaks Interactive can only shut down two of its rogue software departments.

What about lost revenue?

It is time to find new profit points.

Chen Yizhou was very reconciled, and then he followed the trend of group buying that was brought up by Xiaonei.com. Unfortunately, none were successful. In front of Taobao, those group buying sites have no reason to exist.

Unless it's a college campus.

Therefore, Chen Yizhou postponed the acquisition of Hainei.com, instead acquired a group buying website, and then merged it into 5Q.com, marching into the territory of Xiaonei.com!

Zhou Buqi broke his fortune in rogue software, and he is going to grab a bite of food in Zhou Buqi's core base camp!

Don't look at the fact that the two of them turned fighting into friendship under the help of Zhang Chaoyang, but it was all a face-saving project. Deep down, there must be dissatisfaction.

The meaning of tit for tat is obvious.

When Xiaonei sells mobile phones, 5Q sells universal chargers; when Xiaonei sells MP3 players, 5Q sells earphones...

On this day, Chen Yizhou didn't even eat lunch.

While paying attention to the background data of group buying on 5Q.com, he waited for news from Xiaonei.com.

This is the first battle between the two sides.

Extreme caution must be exercised.

The group buying on 5Q.com started at 8:00 in the morning, and by noon, more than 700 products had been sold, and the sales... exceeded 10,000 yuan!

"call!"

Chen Yizhou breathed a sigh of relief, and looked at the time. It was exactly 12 o'clock, "It's not bad, the turnover exceeded 10,000 in the morning, which is a good start."

Then, the secretary who was in charge of keeping an eye on the Xiaonei website ran over with a smile on her face, and said out of breath, "Mr. Chen, the Xiaonei website... the Xiaonei website is down!"

"ah?"

Chen Yizhou was stunned for a moment, and then immediately opened the group buying page of Xiaonei.

He is not a student at school, so he can only browse, but cannot place an order.

But now, he couldn't even browse. A cute cartoon bird appeared on the webpage, with the accompanying instructions: "The server is a little off, please wait..."

Boss Chen almost laughed out loud.

There is a sense of destiny in me.

Good luck!

5Q.com and Xiaonei.com were fighting, but Xiaonei.com had a technical problem of its own, the server was out of order, and even the webpage couldn't be opened...

At this moment, his business assistant, Xiao Song, hurried over, with a very ugly expression on his face: "Mr. Chen, the Xiaonei network is down..."

"I know, I'm watching."

Chen Yizhou was still immersed in the joy of rejoicing, and said without raising his head.

"Mr. Chen!"

Xiao Song's tone was very anxious.

Chen Yizhou looked up strangely, "What's wrong?"

Assistant Xiao Song's expression was very complicated, and the corner of his mouth twitched, "The group buying activity on the Xiaonei website is over."

Chen Yizhou was pleasantly surprised: "This is the end? I remember that Ziweixing's technology is quite good, isn't it just the server down, can it be resolved? It won't be a hasty way to take the group buying offline, right?"

So much so that he didn't have the pleasure of competing and defeating his opponent.

Assistant Xiao Song's face was a little numb, and he said bitterly: "Mr. Chen, the group buying on Xiaonei...is not cancelled, it's over."

"Uh-huh?"

Chen Yizhou tasted his words, and then he was stunned, with a "whoosh" on his back, and a chill rushed from the bottom to the top.

Assistant Xiao Song said: "There was an unprecedented wave of panic buying on Xiaonei. Because there were too many people panic buying, this caused their webpage to temporarily fail."

Chen Yizhou's chest seemed to have been hit by a heavy hammer, and he refreshed the page, and sure enough, the page was restored.

However, the page shows that the group buying activity has ended.

The inventory column has changed from 100,000 to 0.

"Well……"

Boss Chen was stunned, a little lost.

The female secretary was still very considerate and said softly, "Mr. Chen is hungry? I'll prepare lunch for you right now."