Chapter 536 Entering the SP Market

Mr. Liu taught a three-step corporate decision-making method: respect the opinions of the majority, discuss with the minority, and finally the boss makes his own decision.

Of course, this majority of people cannot be ordinary employees, not even ordinary executives.

For strategic matters, only those in the decision-making committee are eligible to participate.

Even Xu Liangjie can't participate in this kind of strategic meeting now.

The focus of this discussion is whether Ziweixing should cooperate with China Mobile to create an SP department.

vote.

He Yang, Wang Haoyang, Zhang Yiming, and Cheng Binghao agreed, and Guo Pengfei abstained.

No one objected.

Among them, Wang Haoyang, the financial officer, was the most excited.

He was full of enthusiasm and gave a generous speech: "Everyone, you all know Xinchuan Group, right?"

He Yang nodded, "I heard that there are also layoffs recently?"

"Yes, it is necessary to lay off a large number of employees. It is said that the excessive expansion in the early stage has caused the cost to rise. We have to reduce the business line, cut down the personnel, and reduce the cost. It is the same as Kongzhong at the beginning of the month."

Wang Haoyang's words can be regarded as clarifying the details of Xinchuan Group.

Earlier this month, Kongzhong, one of the leading SP businesses, announced layoffs of 15% and 150 people. It became the first large SP company to announce layoffs after China Mobile's "Second Confirmation" and other SP rectification measures were introduced.

There is no doubt that Xinchuan Group's layoffs are also affected by policy changes.

The layoffs have survived the cold winter, which is already good.

There are already hundreds of companies operating in the SP business, and they all died one after another.

Wang Haoyang said: "Last year, there was a wave of resignations at Sina. Bing Hao and I came to Ziwei Star, but we were not the top of the wave of resignations. Co-chairman Jiang Fengnian, executive vice president Zhang Shazheng, chief executive The operating officer Lin Xinhe and others have also left. Among them, Jiang Fengnian and Zhang Shazheng started a joint venture and established a new company, which is Xinchuan Group."

Guo Pengfei couldn't help asking: "Why did so many executives leave Sina last year?"

Wang Haoyang hesitated for a moment, then said, "Influenced by Wang Zhidong."

Wang Zhidong was the founder of Sina. Jiang Fengnian, Zhang Shazheng, Lin Xinhe and others were all early co-founders. Cheng Binghao and Wang Haoyang were all executives recruited by Wang Zhidong in the early days.

However, Wang Zhidong was later fired by Sina's board of directors.

This incident caused a lot of trouble, and once caused great turmoil to Sina, and almost died. Coupled with last year's grand hostile mergers and acquisitions, many old people were very disappointed.

And Wang Zhidong's second venture after leaving Sina also achieved some success. Many old people withdrew from Sina when they saw the opportunity.

Zhou Buqi didn't want to get too involved in Sina's affairs. The water was too deep, not only at the commercial level, but also at the 404 level, so he asked, "What's wrong with Xinchuan Group? I really don't know."

Wang Haoyang said solemnly: "Chairman Jiang and Mr. Zhang started their business in June last year after resigning. It has only been more than a year. I saw their data some time ago, and I was very shocked."

"oh?"

"When they first started their business, there were only a dozen people, but now they have grown to more than 600 people, which is more than the number of regular employees of Ziwei Star. The main business is SP business. In the past year, the business profit reached 2 billion!"

"How many?"

"2000000000!"

Wang Haoyang uttered a statistic that shocked everyone.

2 billion profit?

What are you kidding?

A start-up company, to achieve this scale in a year?

It is even more powerful than Ziweixing!

Moreover, Ziwei Star operates such a wide range of businesses, and Xinchuan Group only does SP wireless business... This is too scary.

Zhou Buqi looked surprised, "No, such a high profit is higher than Sohu Wireless. But I remember that Sohu Wireless ranked fifth, and Xinchuan Group doesn't seem to be in the top ten, right?"

Wang Haoyang explained: "The 2 billion I'm talking about is business profit. In order to develop rapidly, Xinchuan Group has successively acquired dozens of companies. The most important direction is sports news. They have represented ESPN, Star TV, etc. Domestic advertising agency and distribution rights, responsible for the advertising business of the Chinese Super League, CBA, Premier League and NBA sports events, and even obtained the NBA's online live broadcast rights. Such a high investment requires a lot of money to buy copyrights. So their The net profit is not too high, only 15 million US dollars."

This is not surprising.

The reason why Xinchuan Group develops faster than Ziweixing is because they are playing the trick of second-hand dealers and reselling them. The development is fast, but the risk is also high.

If competitors see an opportunity and get involved and negotiate with NBC, ESPN, Chinese Super League and other companies, then the life of Xinchuan Group will not be easy.

Ziweixing is different. It does not rely on buying other people's things, but creates its own content, such as friends.com, Xiaonei.com, Weidian Technology and so on.

Xinchuan Group lacks a moat, and it seems to be developing very fast. It may die in a year or so.

However, this also deeply illustrates a truth.

It's the SP business, it's really a money-absorbing weapon!

A one-year-old company can earn 2 billion yuan a year through Monternet. How much does Monternet have to earn? How much wool is this collected from mobile phone users across the country?

This process is definitely not user-initiated.

It is really necessary to rectify the chaos in the SP market.

Zhou Buqi then asked: "Do you still communicate with there?"

"Some." Wang Haoyang nodded.

"How will their income change in this cold winter?"

"I'm not sure, I guess it will have to be cut in half."

Zhou Buqi sighed, "It's a pity that none of us here understands the SP business. Ziweixing must recruit people from outside if it wants to do this market. What do you think?"

He Yang: "It should."

Guo Pengfei: "It's time to recruit people from outside."

Wang Haoyang: "It can only be like this, and there are ready-made opportunities."

"oh?"

Zhou Buqi's eyes lit up.

Wang Haoyang said with a smile: "Now is the cold winter of the SP business. Major companies are laying off employees one after another. Even Kongkong and Xinchuan Group can't handle it. Only when there is a crisis, can everyone see this market clearly. More clearly. The biggest winners are Internet companies such as Sina and Sohu, which have a huge reputation in the industry.”

"How to say?"

"For example, Xinchuan Group has little reputation and weak bargaining power. Coupled with the cold market, there will definitely be problems with profitability. But big companies such as Sohu, Sina, and NetEase are different. They have a great reputation and have stronger Bargaining power. Organizations like the NBA and FIFA are very strict about copyright management, and they will never cooperate with pirate companies. Well-known big companies will have a significant advantage.”

Zhou Buqi nodded.

The current Ziwei Star's reputation is not much worse than the three major portals, and it is many times stronger than Xinchuan Group and Kongkong.com. This is the core key to attracting high-level talents to join.

Zhou Buqi took a deep breath, squinted his eyes, "Since this is the case, let's do it! Ziweixing has entered the SP all the way!"