Chapter 2393 Rice Phone
Under Chen Mo's deliberate control, in 2008 of this life, Xiawei mobile phones have broken through the shackles of chips and firmly occupied the leading position in the high-end mobile phone market.
Although Pingguo mobile phone still ranks first in sales in the world, it still ranks second in Daxia.
The Sansang mobile phone ranks third in Daxia and second in the world.
The high-end mobile phone market has basically been finalized, and what remains is the mid- and low-end mobile phone market.
After Lei Jun took Yinshan Company public in the past two years, he fell into even greater confusion.
In the past two years, he has failed in many business ventures.
In fact, Lei Jun started to develop his own e-commerce website in 2000.
The website he created was called Joyo.com. Lei Jun devoted a lot of effort to Joyo.com, including insisting on reviewing and summarizing the day's business every night. He even pioneered the earliest multi-location warehousing, the earliest self-built logistics and other innovative measures, and achieved a 2004-hour delivery service in first-tier cities in 4.
It took only two or three years from its launch in May 2000 for Joyo.com to become the largest B5C e-commerce website at the time.
Joyo.com's business was going very smoothly, but there was only one difficulty: not enough money!
Because e-commerce is too expensive!
Lei Jun is not Chen Mo. He doesn’t play in the financial market and he can’t play in it.
When Chen Mo was short of money, he went to the futures market or the stock market and made a lot of money.
If Lei Jun is short of money, he will have to beg for help and be humble to get investment.
In the past two years, in order to attract investment, Lei Jun was even scolded by the investor for two hours in a row.
But the investment finally raised was still not enough for Joyo.com to spend.
Ideals could not overcome reality. In September 2004, Lei Jun could no longer bear it and reluctantly sold Joyo.com to Amazon.
No one expected that just half a year later, a new round of Internet boom would arrive and B2C e-commerce would usher in a period of comprehensive rise.
Chen Mo acquired the Ali Company, and his Taobao and Zhifubao swept across the entire Daxia, and even entered more than 30 countries overseas, defeating the world's largest e-commerce company - Amazon!
Lei Jun believes that Joyo.com was founded after the bursting of the Internet bubble and collapsed before the full rise of e-commerce.
Selling Joyo.com was a heavy blow to Lei Jun, and he was extremely painful. Emotionally, it was like losing his own child, and what was even more painful was that Lei Jun missed the entire Internet era because of it.
He repeatedly asked himself where he lost. In summary, it seemed that he had bad luck, was born at the wrong time, and finally retreated before the dawn.
Later, Lei Jun watched Chen Mo's speech and was completely enlightened by a sentence of Chen Mo - if you stand on the right side of the wind, even a pig can fly to the sky!
Starting a business requires luck and an accurate grasp of the general trend!
After learning from the painful experience, Lei Jun began to think about where the next opportunity would be.
In the end, he targeted the mobile phone market and the mobile Internet market related to mobile phones!
The Rice Company was born!
In the early days of the rice company, Chen Mo immediately found Lei Jun, took the initiative to invest in him, and took away a large portion of the shares.
Later, Chen Mo invested capital again and again, expanded the shares, and became the largest shareholder of the rice company.
Therefore, Chen Mo was of great help to the rice company.
He guided Lei Jun to start with low-end phones. After two years, the Xiaomi mobile phone had completely made a name for itself in the thousand-yuan phone market, with total sales in the Daxia market alone reaching more than 2 million units.
At the same time, Chen Mo also instructed Lei Jun to take the rice mobile phone overseas to underdeveloped areas to be the first to harvest.
Based on the entrepreneurial experience of Transsion Mobile, which was unknown in the previous life but ranked fourth in the world in sales, Chen Mo guided Lei Jun in the overseas expansion of Xiaomi Mobile.
In this life, neither Pingguo Company, Sansang Company, nor Xiawei Company have been able to take over Feizhou, a poor but populous country!
However, Chen Mo drew on the history of Transsion's success in Feizhou in the previous life and perfectly replicated it on the Rice phone.
One of the problems that plagues many black guys is taking selfies!
In the past, as long as the light was bad, the selfies of Feizhou friends would easily blend into the background and become a black mass, with only a pair of good teeth floating in the air.
Everyone has a vain heart.
Feizhou people are no exception.
However, Sansang, Pingguo or Xiawei phones cannot solve this pain point. At the same time, these three companies all make high-end phones. They think that Feizhou people do not have the money to buy high-end phones, so they do not want to spend time to solve this pain point.
Chen Mo directly asked Lei Jun to lead a team of 200 people to analyze big data of hundreds of thousands of photos of Feizhou people. They continuously debugged and optimized the hardware, software and algorithms and successfully solved the dilemma of insufficient exposure of dark skin in mobile phone selfie function.
The launch of the "Smart Tanning" function almost caused a sensation throughout Feizhou!
Xiaomi mobile phone became famous overnight!
Of course, if it were just the selfie function, it would not be enough for Xiaomi phones to gain a monopoly in Feizhou.
The second trick Chen Mo taught Lei Jun was to "listen" to the Feizhou people.
What is engraved in Feizhou Laotie's DNA is the obsession with music!
Even carrying a coffin can become an art with the help of background music.
Chen Mo asked Lei Jun to make the most awesome public loudspeaker for the Mi mobile phone that was shipped overseas!
In the past, the noises made by copycat mobile phones were so terrible. Let’s do the same for the Feizhou version of the rice phone!
At the same time, Chen Mo also asked Lei Jun to integrate all the music resources of Feizhou and integrate them into the Feizhou version of the rice phone for free.
In Daxia, playing the volume of a cell phone too loudly is considered noise pollution, but in Feizhou, it is a carnival feast for everyone!
The third trick Chen Mo used was also the one that attracted the most attention of countless Feizhou friends - Four Cards and Four Standbys!!!
In Feizhou, there are more telecom operators than countries, far more than the three major players in China, namely China Unicom, China Mobile and China Telecom. In order to establish their own territory, each operator charges a very high fee for inter-service calls. In order to save money, people can only carry several mobile phones or several phone cards. The emergence of four SIM cards and four standby cards has naturally become the first choice for Feizhou friends to manage their households.
The fourth move that Chen Mo taught Lei Jun was also very simple and unpretentious.
Give the Feizhou version of the Xiaomi phone a super large battery!
Although due to the butterfly effect brought about by Chen Mo's rebirth, by 2008, the performance of various smartphones was comparable to the level of 2015 in the previous life.
But in terms of battery, most people are still at the 3000 mAh level.
How big is the battery of the Feizhou version of Xiaomi mobile phone?
10000 mAh!!!
It is more than three times that of an ordinary mobile phone!
The standby time is up to one month, and it can also be used as a power bank to charge other devices!!!
What a boastful bunch!
Finally, Chen Mo also added a somewhat hidden function to this phone.
That is the use of Kevlar material on the back cover of the Feizhou version of the Xiaomi mobile phone.
In addition to being heat-resistant and heat-dissipating, this material is also bulletproof!
There are also rich people in Feizhou. They may not care about all kinds of fancy functions, but they will never care about safety!
The bulletproof function can be said to perfectly hit their pain points!
4 cards, 4 standbys, loud speaker, 21 days of ultra-long standby, and it’s bulletproof!
Let me just ask you if you are moved?
Relying on the tricks taught by Chen Mo, Lei Jun swept across Feizhou in just one year, making the Mi mobile phone the number one in Feizhou and the fourth in the world.
When a reporter asked what the core competitiveness of Mi Mobile was in Feizhou.
Lei Jun talked a lot about things like mature industrial chain, high-tech technology, low prices and costs and so on.
“The core competitiveness of our mobile phones is ‘respect’.”
Chen Mo's simple words made Lei Jun suddenly enlightened, and he lowered his head in shame.
Taking full account of the needs and cultural background of local people is a reflection of how a good company respects consumers.
Chen Mo also made a research and development plan for the subsequent Feizhou version of the Rice phone for Lei Jun.
Anyway, if any app is popular in China, we will develop a localized version for Feizhou, and then deeply integrate it with Feizhou's local culture to build a good moat.
In this way, even if major mobile phone brands in the future want to open up Feizhou after they have conquered the markets of various countries, it is basically impossible for them to compete with Xiaomi mobile phones that have been deeply integrated into Feizhou culture and built a moat.
Now Lei Jun is already the strongest king in Feizhou market and domestic low-end market. He has an obsession, which is to go one step further!
First take the market share of mid-range mobile phones, and then find ways to move into the high-end market!
Just at this time, Chen Mo found Lei Jun and told him a shocking news: "Our next goal is to get rid of the three mobile phones!"
