Chapter 703 [Good guy, I'm not kidding, I really want to buy it! 】

Fang Hong blew up the game circle with a single Weibo, and many media immediately quoted and reported it. Even major market software pushed this news, which also aroused the attention of the capital market.

After all, with the identity of the big BOSS of Qunxing Capital, with this identity, the weight of what he said is completely incomparable to ordinary people.

The outside world began to speculate on the possibility of Qunxing Capital entering the game field.

Everyone didn't know whether Fang Hong's Weibo post was a joke or serious.

However, Qunxing Capital bought ICM to vigorously promote the development of the e-sports industry. Next year’s WCG2014 budget will give 3 billion yuan to hold the Super League and the National Cup.

Judging from these moves of Qunxing Capital, it is indeed gradually expanding in the game field.

Fang Hong said on Weibo that he would buy Blizzard, maybe he was not joking, maybe he really wanted to buy it.

The most important thing is that everyone knows that he has this strength.

Stimulated by this news, when the market opened this morning, the game sector moved up at the opening, and many game stocks in the A-share market quickly rose.

Fang Hong's Weibo also sparked imaginations in the capital market. Maybe the domestic game company would also be valued and bought by the wealthy Qunxing Capital. With such an expectation, the funds quickly found a direction for today's hype.

...

Just when Fang Fanghong posted on Weibo that he wanted to buy Blizzard, whether he was joking or really had this idea, and speculation continued, around 12:00 noon, Qunxing Capital released a blockbuster news that caused a stir in the game circles at home and abroad. Huge earthquake.

Directly swipe the whole network.

According to the announcement, Qunxing Capital plans to spend US$50 billion to acquire Activision Blizzard in all cash!

Good guy!

Spectators from all walks of life call me a good guy!

What Dare K God said on Weibo was not a joke, he actually played it for real?

Really want to buy Activision Blizzard!

If this transaction is really completed, it will become the largest acquisition in the company's history, with an all-cash acquisition of US$50 billion, equivalent to more than 300 billion yuan, excluding exchange rate changes.

This exaggerated number is jaw-dropping. The appearance of this news is definitely considered a major earthquake in the game industry.

Activision Blizzard has a rich game library. As the world's first third-party home console game, it has a history of more than 30 years this year.

Although Activision Blizzard has undergone multiple reincarnations, it still has an outstanding historical heritage and industry influence.

Among most domestic players, the games familiar with the company are mainly Warcraft, Interstellar, Diablo and other games, but this is the game of the Blizzard Entertainment division of Activision Blizzard, and the previous one has such masterpieces as "Call of Duty". Activision and Blizzard merged to become Activision Blizzard.

Relatively speaking, Activision is not as well-known and influential among domestic player groups as Blizzard, but the opposite is true abroad.

At this point in time, Blizzard is still the world's top game manufacturer that "produced by Blizzard must be a boutique" in the eyes of domestic gamers, and it is not as notorious as it will be ten years later.

What shocked the outside world is that the premium given by Qunxing Capital is very high. The current total market value of Activision Blizzard is 28.9 billion U.S. dollars, which is a premium of more than 20 billion U.S. dollars!

It is difficult to impress the shareholders behind Activision Blizzard without paying a sufficient premium, and Fang Hong wants to acquire Activision Blizzard, but it may not be successful just by offering a premium, because the resistance from the Federal Trade Commission (FTC) agency in the beautiful country is irresistible. ignore.

But Fang Hong has his own coping strategy.

When the A-share market opened in the afternoon, the game sector rose strongly again, and funds poured in frantically. Many game stocks were directly pushed to the daily limit by funds.

The market expects Qunxing Capital to buy these companies, and this expectation has been strengthened again.

And as Qunxing Capital released the news, it not only became popular and headlined domestically, but also quickly spread abroad and became international headlines. The astronomical acquisition offer of 50 billion US dollars was an unprecedented figure.

This matter also quickly caused a sensation among foreign players, and the capital market was also shocked.

It is late at night in the western hemisphere, and the U.S. stock market has not yet opened. However, stimulated by this news, Activision Blizzard’s stock price soared +52% before the market, and its market value directly rose from $28.9 billion to $43.9 billion.

A piece of news caused Activision Blizzard's market value to soar by $15 billion.

Spectators from all walks of life at home and abroad lamented that Qunxing Capital is really rich and powerful, so arrogant that it has no friends.

However, in this state of turmoil, some people realized that it might not be so easy to conclude this deal.

If Lang is affectionate, the concubine must be interested.

Whether Activision Blizzard itself is willing to "sell itself" again is a question, and whether the FTC agency will come forward to obstruct it is also a question mark.

This, after the opening of the US stock market tonight, can be seen from the stock price trend of Activision Blizzard.

Activision Blizzard’s stock price jumped +52% at the opening, and its market value soared by US$15 billion. However, it dived and fell after the opening, and finally closed up +17.89%, with a market value locked at US$34 billion.

This news is still quite shocking in the game industry, and the domestic game circle is the most restless, including Blizzard's agent in Greater China, Zhuchang Wanghuang, who also focused on this news at the first time, and started discussions on this matter internally.

Once the acquisition of Qunxing Capital is successful, Zhuchang is likely to lose the agency rights of Blizzard games. At least there will be a question mark on whether the current contract can be renewed after it expires.

And this matter has also been reflected in the stock price of Wanghuang.

The news came out today, and the market value of Activision Blizzard rose by +17.89%, but the stock price of Wanghuang, which is also listed on the US stock market, fell by -18% today, and the market value fell to only about 8 billion US dollars.

In Fang Hong's previous life, Wang Huang "broke up" with Blizzard ten years later, when the news came out, Wang Huang's stock price went up.

But it's different now.

Wanghuang is not that powerful yet, if it loses its agency rights to Blizzard, it will have a great impact on the company, which not only means a sharp drop in revenue, but also means losing the huge domestic Blizzard user base.

Qunxing Capital offered US$50 billion to acquire Activision Blizzard in all cash. The total market value of the six current Internet companies is still less than US$50 billion. Whether it is in the game industry or in the capital market, this is shocking. Astronomical figures, excluding exchange rate changes of more than 300 billion yuan.

The most important thing is that Qunxing Capital still needs all cash to buy it, and it can afford it, how rich it is.

...

The next day, stay in peace.

Tian Jiayi returned to the villa and was reporting to Fang Hong at the moment: "Our acquisition negotiating team in North America sent back news today that the acquisition of Activision Blizzard is a matter of great resistance. Even if an offer of 50 billion US dollars is made, the probability of success It's also slim."

It is worth mentioning that before Fang Hong posted on Weibo yesterday, the company's acquisition team had already run over a week ago.

The biggest resistance is not the capital. Vivendi wants to sell. After all, it has offered a price of 50 billion US dollars. The key is the all-cash acquisition, which is very attractive to the Vivendi Group.

But the North American FTC agency is the biggest resistance.

The reason is that the acquirer is from a big eastern country, not only that, but Qunxing Capital, and Qunxing Capital is not very popular with Pretty Country.

Hearing this, Fang Hong said bluntly: "Tell the person in charge of the acquisition team to find out who the FTC agency in North America can determine the acquisition orientation. After finding out, put money and settle the person for me."

Tian Jiayi couldn't help being a little stunned: "Throwing money?"

Fang Hong nodded and said calmly: "After all, it's not a chip thing. No matter how big the resistance is, it will definitely be incomparable with the acquisition of a leading semiconductor company in North America."

Speaking of this point, Fang Hong glanced at the beautiful assistant, looked at her for a moment, then withdrew his eyes, and sighed with a half-smile: "There are ghosts and selfish people on our side, and there are also there, and there must be some. Yes. Money can turn ghosts around, and after you figure it out, you can solve it all for me. I don’t believe that this hole can’t be broken. I’m enough to take care of the green paper ticket. They often use this method, why can’t I use it?”

Fang Hong is not a pedantic person like "Song Xianggong". If the transnational game is too honest, he will suffer, and even lose.

As long as you can achieve your own strategic goals and need to use unconventional means, you can't hesitate.

...