Chapter 902 Local Protection

Although it is internationalized and world trade has expanded, each country has its own local protection.

The same is true in the United States. In the field of mobile phones, BlackBerry has become popular, and BlackBerry has been suppressed; Samsung has risen, and Samsung has been sanctioned; It is to protect the core position of the iPhone in the local market.

The difference is that each country uses it differently.

The United States exploits intellectual property rights. South Korea uses patriotic education, so that the common people think that South Korea is the best since they were young, and all good things are made in South Korea, so they are very supportive of domestic production.

Due to historical reasons, Japan cannot talk about patriotism, but there are other means-channels.

After World War II, Japan's economic rise relied on several major local consortiums. These years have been suppressing the consortium and weakening its influence, but the Japanese market is very rigid, like a pool of stagnant water.

The market structure established 20 or 30 years ago has not changed much until today.

A large net woven by consortiums has built the overall environment of the Japanese market.

Such as mobile phones.

In the current domestic mobile phone market, the top three mobile phone brands are Nokia, Samsung and LG. The top three in the US market are Motorola, Apple and BlackBerry.

The top three in the Japanese market are Sharp, NEC and Panasonic.

All local brands.

The reason for this situation is the sequelae of the consortium market, which has completed local protection through channel relationships.

"Mobile phone giants such as Nokia and Motorola cannot enter the Japanese market at all!"

Tang Binchen's words poured cold water on Zhou Buqi's carefully designed "free + traffic" model.

"Can't Nokia come in?" Zhou Buqi couldn't accept it, "We have joined the WTO, and the Japanese government dares to stop foreign brands?"

Tang Binchen said: "It has nothing to do with the government, it is a market choice. To be precise, Nokia can enter Japanese shopping malls for sale without any restrictions. However, operators will not purchase mobile phones of foreign brands such as Nokia."

"Why?"

"In Japan, most mobile phones are sold by operators. Because it is simple. When users go to the mall to buy mobile phones, they also have to go to the operator to buy packages. Not to mention the trouble, the price is also high. Go to the operator to buy mobile phones, just You can choose a package at a more favorable price."

Zhou Buqi narrowed his eyes, "That is to say, it's not the Japanese officials who blocked Nokia, but the operators who rejected Nokia."

Tang Binchen said: "Yes, the reason for this situation... For example, Sharp, NEC, and several major operators in Japan are backed by consortiums. In a way, they are all one family. The operators are almost With a monopoly channel, of course it is to sell its own products and boycott foreign products.”

Zhou Buqi was a little annoyed, "Deformed! Deformed market!"

I thought domestic operators such as China Mobile and China Unicom would be enough to criticize, but the result is good. Japan does not engage in state-owned enterprises, and the monopoly mechanism is even more ruthless!

Mobile does not dare to boycott foreign products, and only sells local mobile phones.

Other Japanese operators dare to do this.

Compared with the United States, Japan and South Korea, the domestic market environment is the most open and fair, and the treatment for foreign businessmen is also the best. What an eye opener.

This developed country is nothing more than mediocre.

Such a deformed market structure will sooner or later be surpassed by a more advanced and freer market.

Yu Yongfu frowned.

He recognized the cruelty of the Japanese market.

These days, Sharp has no smartphones!

In other words, the most popular mobile phones in the Japanese market are all feature phones. It turned out to be a feature phone, and many functions are built-in by mobile phone manufacturers.

Users have little choice.

Users can't choose, how to promote UC mobile browser? Free is useless, the channels are monopolized. No need to guess, the built-in browsers in these Japanese mobile phones must also be produced locally, bundled together, and used forcibly, so that the fat and water will not flow to outsiders.

Yu Yongfu frowned, "Nokia or Motorola, no sales at all?"

Tang Binchen said: "Maybe I can make it into the top ten? That's enough. Most people go to the operator to buy mobile phones, and a very small part go to the mall. This is also a part of Japanese culture. They are afraid of trouble, don't want to trouble others, and don't want to Trouble yourself. Going to the mall to buy a mobile phone, and then going to the operator to buy a package, there is an extra process. Japanese people have money and spend a lot of money. They don’t want to do it in China. In order to save a few money, ordinary people would rather travel more.”

Yu Yongfu's face was serious, "Sharp, NEC, and Panasonic don't seem to have released smartphones, do they?"

Tang Binchen said: "The Japanese don't like to use smartphones."

"hehe!"

There were sneers one after another.

Every country is the same.

The common people have no independent opinions, and the demands and propaganda of the rulers are the thoughts of the majority of the common people. Independent minded people are a minority in any country.

Japanese companies all produce functional phones, and it must be that the production of smart phones is not perfect enough. As a result, when promoting it, it was said that the functional phone was good, but the smart phone was too complicated and troublesome to use. It’s just that people are most afraid of trouble, so they all go to buy feature phones.

Tang Binchen has been in Japan for so long, and he has a certain understanding of this country. He said softly: "These feature phones... are relatively high-end feature phones, and there are relatively sufficient software installed in the phone. There is no need to download additionally, yes For most ordinary people, the services provided by operators are sufficient to meet their needs."

Yu Yongfu asked: "Can I use JAVA?"

Tang Binchen shook his head, "No, it's all default. These mobile phones use the OSE system developed in Japan, which is different from that in China."

Zhou Buqi and Yu Yongfu looked at each other, feeling helpless.

This is the end.

UC Browser's promotion plan fell through.

Software strategy is dead.

It can only return to the old route, accept financing from Softbank, and reach a strategic cooperation with Yahoo Japan. Then, I used the traffic from Yahoo Japan to make my own website YikYak.

Compared with the stagnant software and hardware market, the Internet market is relatively open. It is also relatively low-end. The domestic Internet is stronger than Japan in terms of technology, financial resources, cognition, and models.

Seeing that the atmosphere was a bit frozen, Tang Binchen said with a smile: "Everything has two sides, good and bad. The Japanese market is relatively simple, you can see through it at a glance, and there are not so many twists and turns. For example, the software industry is production, processing, and wholesale. , Retail. It’s no different from selling shoes and clothes. The model of downloading from the Internet and then paying for an activation code is popular in Silicon Valley to reduce the cost of copying CDs. Selling copies is still popular in Japan.”

He Yang raised his eyebrows, "The market is simple?"

Tang Binchen nodded, "The market is clean, the supervision is very strict, there is no vicious competition, and there is also good property rights protection. The competitive environment is far less fierce than in China. More importantly, in such a market environment, the Japanese people are all fools. Sweet, easier to control. Unlike in China, because there are too many scammers, ordinary people are on guard. In Japan, the advertising effect is surprisingly good, because the advertisements are true, and everyone trusts the advertisements. This is what we can do. Take advantage of it."

Zhou Buqi laughed and said, "Listening to what you said, the complicated and fierce competitive environment in China has become a commercial advantage instead?"

"It's really an advantage." Tang Binchen looked serious. "In China, we must keep innovating and come up with various ways to fight against piracy and some intellectual property infringement. Japan doesn't need it, it's step-by-step and simple. Just do it, and no one dares to steal it. Therefore, the business models here are relatively backward, and the ability to adapt to the situation is not enough. Domestic companies have grown up through hard work, are more able to withstand setbacks, and have more tenacious vitality. Japanese companies It was grown in a greenhouse, and once the environment changes, its adaptability is extremely poor.”

Zhou Buqi's heart skipped a beat.

Yes!

Japanese companies all have a lifelong employment system, with bloated personnel and low efficiency. This kind of corporate management that violates the market economy must be resolved through some measures.

The joint grid monopoly supported by the consortium behind is very necessary.

However, next year is an economic crisis!

very serious!

Does UC Browser really have no chance?

not necessarily!

This kind of joint monopoly mechanism between mobile phone manufacturers and operators in the Japanese environment may be able to help UC a lot!

Browsers are software.

Regardless of whether it is a free version or a paid version, it is a small industry with limited ability to make money. If you really want to make money like that, IE and Firefox have already entered the market regardless of their own safety.

Since it is a small industry, it is not worthy of attention.

Under the situation of the economic crisis, a large number of Japanese companies have closed down, and many large companies have to sell themselves to survive. If UC gives certain benefits, can mobile phone manufacturers and operators change the default local mobile browser to UC browser?

At that time, UC will be able to use the monopoly of the operator's channels to promote it without any effort.

The chances are great!

What's more, the Japanese market is too clean.

Cleanliness is certainly a good thing, but it also has its drawbacks. People who bathe every day will have weaker immunity than those who don't like bathing. As Tang Binchen said, Japanese users are all stupid and sweet.

When you see an advertisement, you believe it. When you see an interesting promotion, you click on it. Therefore, Japan's Internet advertising industry is extremely developed, seven or eight times that of China, and it is profitable.

Compared with more savvy domestic users who have been trained by false propaganda and false advertisements, Japanese users are easier to control. This is an important opportunity for Ziwei Star who is proficient in personalized algorithms.

Personalized algorithms cannot be messed around in Europe and the United States, but it is not a big problem in Asian countries.

After thinking about it like this, it seems that everything will be cleared up.

"Get in early! Both the computer terminal and the mobile terminal must work hard and do both. Japan has 3G, and the wireless Internet is much more developed than in China. We need to strengthen the industrial construction in this area."

Zhou Buqi has decided, enter the market early and make arrangements early.

Take advantage of the opportunity of the subprime mortgage crisis to make this market work!

The thinking questions left at the end of the last chapter were actually deleted. . . . . The answer is that Baidu has developed an independent and controllable deep learning framework PaddlePaddle, which is a great power strategy and is of great significance. The field of artificial intelligence must be developed by the deep learning framework. Ordinary private enterprises have no problem, and they can also use foreign frameworks. But confidential projects are not very good, only domestic production is safe. See Chapter 790 for details.